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Adobe MAX Kicks Off with Illustrator for iPad, Photoshop, Lightroom, and Fresco Updates for iPad, Plus the Addition of Fresco for iPhone

Illustrations: Adobe.

Illustrations: Adobe.

Today marks the start of Adobe MAX, Adobe’s annual conference for creative professionals. Every year, MAX is jam-packed with announcements about Adobe’s many products.

If you’ve been following along the past few years, the rise of the company’s mobile apps has been an unmistakable trend at MAX. Adobe has made apps for the iPhone and iPad for years, but with the launch of Photoshop for iPad in late 2019, it became clear that the company intends to play as big a role on the iPhone and iPad as it has for decades on the Mac. Instead of building companion apps for its powerful desktop apps, Adobe seems intent on building apps that let creative professionals move seamlessly from the desktop to the iPad and iPhone and back again.

Given the complexity of Adobe’s desktop apps, building something comparable on the iPad or iPhone is a tall order that takes time. Photoshop for iPad didn’t start out with nearly all the features users rely on when they use the desktop version, but with a monthly release cycle, Adobe has chipped away at the pain points, bringing the two apps closer together over time. The same goes for apps like Lightroom, which photographers rely on for editing images they take. The iPad versions of Adobe’s apps haven’t reached feature parity with the desktop, but the gap is closing, enabling users to work in new ways and in a wider variety of contexts.

This year the announcements at MAX are no different. I’ve tried all of the apps discussed below that Adobe is releasing or updating for the iPad and iPhone this year to one degree or another, including spending the past few weeks using the beta version of Adobe’s latest pro iPad app, Illustrator. My artistic skills don’t do Illustrator justice, but from what I’ve seen from my testing the past few weeks and demos by Adobe, Illustrator is a remarkably powerful vector drawing app that takes a truly innovative approach to the app that should still be familiar to desktop users, but is designed first and foremost around touch interactions. Adobe has also released Fresco for the iPhone and some substantial new features to both Photoshop and Lightroom.

Let’s take a look at what’s coming for the iPad and iPhone at Adobe MAX.

Illustrator for iPad

Illustrator on the iPad is Adobe’s popular desktop vector drawing app reimagined for the iPad and Apple Pencil. The app integrates with Adobe’s Creative Cloud service, allowing users to do their work from any device.

Adobe has created a context-aware interaction model that, coupled with the same touch shortcut UI first seen in Photoshop for iPad with the Apple Pencil, provides a rich and flexible set of tools for illustrators. The breadth and depth of tools and options Adobe offers comes with an initial learning curve. However, Adobe has wisely provided a set of tutorials and ways to learn from others that make it easy to learn the basics, so you can start experimenting on your own.

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Reeder 5 Review: Read Later Tagging, iCloud Sync, and Design Refinements

Last year we named RSS client Reeder 4 the Best App Update as part of the MacStories Selects awards for a good reason. Reeder has been one of the best-designed RSS apps available for a very long time. With the release of version 4, developer Silvio Rizzi rebuilt the app on a modern foundation from the ground up. Roughly one year later, version 5 is out as a brand new app that takes what Rizzi began last year and extends it further with a host of excellent new features and design refinements.

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Apple Debuts New Music Video Streaming Service Called Apple Music TV

This morning Apple debuted a new video streaming service dedicated to music called Apple Music TV. According to an announcement sent by Apple to Variety, the free service will stream:

exclusive new music videos and premiers, special curated music video blocks, and live shows and events as well as chart countdowns and guests.

The service, which is available through Apple’s Music and TV apps, is currently US-only.

To kick things off, Apple Music TV is streaming the top 100 videos streamed on Apple Music. According to Variety, the service plans to debut new videos every Friday:

It will also have two exclusive video premieres on Friday at 12 p.m. ET/9 a.m. PT, Joji’s “777” and Saint Jhn’s “Gorgeous”; the channel will premiere new videos every Friday at that time.

Apple also told Variety that there will be an all-day Bruce Springsteen takeover of the service on October 22nd to celebrate the release of Springsteen’s latest album, which will includes videos and an interview with Apple Music 1 DJ Zane Lowe.

Variety says there is no word from Apple about whether the service will include documentaries like the recently-announced film by Billie Eilish, which is coming early next year.

Music videos have long felt like an afterthought to Apple. As Federico asked in his iOS and iPadOS 14 review:

The question remains though: is there more Apple could do to surface Apple Music’s catalog of non-music material, such as radio stations, interviews, and music videos?

With so much music video content available, it’s terrific to see Apple giving it a dedicated place inside both the Music and TV apps.

Organize Your Inbox (and Never Waste Time on Email Again) With SaneBox [Sponsor]

SaneBox is your personal email assistant that automatically organizes your inbox, saving you valuable time. SaneBox works on top of your existing email service, making sure that only the most important messages reach your inbox. The rest of your messages are carefully tucked away in designated folders like SaneLater and SaneNews for reviewing later. You can snooze emails, too, setting them aside to deal with when you have more time.

Better yet, if there’s something you never want to see again, drag in into the SaneBlackHole folder. It’s far easier than the hit or miss process of unsubscribing from email lists.

SaneBox has a built-in reminders system too. SaneReminders are a great way to keep on top of tasks. Send yourself a reminder to do something later or get a reminder that someone hasn’t responded to a message. For example, bcc: [email protected] and the message will show up back in your inbox only if the recipient doesn’t reply within three days. With SaneReminders, nothing falls through the cracks.

Also, because SaneBox works on top of your existing email setup, there’s no app to download or a new email account to set up. You can use any email client you want.

Sign up today for a free 14-day SaneBox trial to take back control of your email. You’ll see substantial benefits immediately as the message count in your inbox drops, and you’ll be able to maintain control going forward with SaneBox’s help. MacStories readers can receive a special $25 credit automatically by using this link to sign up.

Our thanks to SaneBox for sponsoring MacStories this week.

MacStories Unwind: The Best Ways to Enjoy Federico’s iOS and iPadOS 14 Review, Plus a Rundown of This Week’s Apple’s Event

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Sponsored by: Ulysses – The Ultimate Writing App for Mac, iPad, and iPhone

This week on MacStories Unwind:

MacStories

Club MacStories

  • MacStories Weekly
    • Federico’s making of his annual iOS and iPadOS review
    • Brian King’s behind-the-scenes look at the 3D graphics and animation in Federico’s review
    • Ryan with a collection of favorite moments from the Apple event
    • John on Apple’s improving integration of its products on display at the event this week
  • MacStories Unplugged
    • Federico and John dive into more behind-the-scenes details about Federico’s iOS and iPadOS 14 review

AppStories

Unwind

Apple Begins Taking Pre-Orders for the New iPad Air

Alongside pre-orders for the iPhone 12 and iPhone 12 Pro, Apple opened up pre-orders for the new iPad Air today. First introduced by the company at a September 15th event, the iPad Air features the A14 Bionic SoC, a Touch ID power button, support for the second-generation Apple Pencil, USB-C connectivity, Magic Keyboard support, new case colors, and other updates. Availability for the iPad Air will begin next Friday, October 23rd.

For a complete rundown on the features of the new iPad Air, check out the overview we published here.

Understanding the Camera Enhancements Coming to the iPhone 12

Apple announced a lot of improvements to the cameras in its upcoming iPhone 12 line. The enhancements are a combination of hardware and software that look promising on paper, especially when it comes to the iPhone 12 Pro Max.

As with past iPhone announcements, Sebastiaan de With, part of the team behind the camera apps Halide and Spectre, breaks down the changes, explaining what they mean for photographers. Probably the most significant hardware change is to the iPhone 12 Pro Max’s sensor. According to de With:

In addition to a better lens, the 12 Pro Max has the room to pack a new, 47% larger sensor. That means bigger pixels, and bigger pixels that capture more light simply means better photos. More detail in the day, more light at night. That combines with the lens to result in almost twice as much light captured: Apple claims an 87% improvement in light capture from the 11 Pro. That’s huge.

Also, the Pro Max gains a new image stabilization system:

But that’s not its only trick: the 12 Pro Max’s Wide system also gets a new sensor-shift OIS system. OIS, or Optical Image Stabilization, lets your iPhone move the camera around a bit to compensate for your decidedly unsteady human trembly hands. That results in smoother video captures and sharp shots at night, when the iPhone has to take in light over a longer amount of time.

On the software side, de With thinks Apple’s announcement of the new ProRAW image format looks promising, though it’s short on details at the moment and isn’t coming until later this year:

ProRAW, according to Apple, gives you the standard RAW along with this pipeline information, which should offer some fantastic flexibility when editing. Note that this might be a custom format; little is known, and it seems it was only announced and might be limited to the iPhone 12 Pro.

That’s just the tip of the iceberg when it comes to the camera announcements made earlier this week, so be sure to read deWith’s article for additional details.

I also recommend watching Tyler Stalman’s video about the new cameras. Stalman has been watching the evolution of Apple’s cameras carefully for a long time now, and his video is a terrific overview from a photographer’s perspective of what’s coming next.

Apple’s October 2020 Event: All The Little Things

Apple events are always full of little details that don’t make it into the main presentation. Some tidbits are buried in footnotes and others in release notes. Yesterday’s event was no exception, so after having a chance to dig in a little deeper, here is an assortment of details about what Apple announced.

HomePod

iPhone 12

Accessories

  • Apple has reduced the price of EarPods $10 to $19, and the 20W charger that replaces the 18W charger is $19, down from the $29 charged for the 18W version.
  • Belkin has announced a 3-in-1 MagSafe charging stand and a MagSafe car mount.

You can follow all of our October event coverage through our October 2020 event hub, or subscribe to the dedicated RSS feed.