Apple has updated the Apple TV Special Events app with the artwork used in the invitation for its March 27th education event in Chicago. The update to the app encourages users to:
Watch the special event — held at Lane Tech College Prep High School in Chicago, Illinois — after it concludes.
While it’s a shame that the event will not be available for viewing in real-time, it’s not unprecedented. The last event held outside of Cupertino by Apple was another education event that was held at the Guggenheim Museum in New York City in 2012, which likewise was not available for steaming or downloading until after the event had concluded.
In separate news, MSNBC announced that Kara Swisher of recode and MSNBC’s Chris Hayes will interview Apple CEO Tim Cook on April 6, 2018 at 8:00 PM Eastern.
Without more information it is unclear what the interview will cover, but given the proximity in time to the education event, it’s likely that education will be a topic of discussion.
You can follow all of our Chicago education event coverage through our March 27th event hub, or subscribe to the dedicated March 27th event RSS feed.
Next Tuesday, Apple will take the stage at Lane Tech College Prep High School in Chicago to announce ‘creative new ideas for teachers and students.’ As any Apple event approaches, it’s natural to speculate about what products might be announced. After all, that’s what usually happens at an Apple event.
However, there’s a forest getting lost for the trees in all the talk about new hardware and apps. Sure, those will be part of the reveal, but Apple has already signaled that this event is different by telling the world it’s about education and holding it in Chicago. It’s part of a broader narrative that’s seen a shift in Apple’s education strategy that can be traced back to WWDC 2016. Consequently, to understand where Apple may be headed in the education market, it’s necessary to look to the past.
Apple has proposed a set of accessibility emoji to the Unicode Consortium. According to Emojipedia:
In the opening line of the proposal, Apple writes:
“Apple is requesting the addition of emoji to better represent individuals with disabilities. Currently, emoji provide a wide range of options, but may not represent the experiences of those with disabilities”
Noting that this is “not meant to be a comprehensive list of all possible depictions of disabilities”, Apple goes on to explain that this is intended as “an initial starting point”.
Apple has worked with the American Council of the Blind, the Cerebral Palsy Foundation, and the National Association of the Deaf to develop the emoji.
Among the emoji included in the set are Guide Dog With Harness, Person With White Cane, Ear With Hearing Aid, Deaf Sign, Person in Mechanized Wheelchair, Person in Manual Wheelchair, Mechanical or Prosthetic Arm and Leg, and Service Dog With Vest and Leash.
The proposed emoji, if adopted, wouldn’t appear until Unicode 12.0 is released sometime in the first half of 2019.
Apple has updated the iOS Apple Store app to version 5.0 with a new Sessions tab and improved personalization.
In the center of the tab bar, the new Sessions tab highlights upcoming Today at Apple programs. The tab is broken into Spotlight, Upcoming, Recommended Sessions, and Signature Programs sections. At the very bottom of the page, you can also browse sessions by category.
Recommended sessions are based on the Apple products you owned and perhaps also previous sessions you’ve attended. For example, in my case, the app recommended a Swift Playgrounds session either because my son attended a similar class in December or because I own an iPad Pro and ‘How To: Run a Connected Business’ because I have a Mac mini. The sessions listed were located all over the Chicago area, which I like, except that it made it harder to find sessions at the Apple Store closest to my home.
The app also uses its history of your Apple devices to let you know if accessories you purchase are compatible with the hardware you already own. I like this feature a lot because it spares me the trouble of investigating compatibility myself, and presumably will spare Apple from some returns by customers.
In the Discover tab of the app, your product history is used to provide personalized product recommendations. The tab also includes reminders of items you’ve marked as favorites, suggesting you take another look at them, and adds new ways to manage your orders.
In my limited time with the update, I’ve been impressed with the recommendations and greater personalization. Apple Stores are almost always packed with people near my home, so an improved Apple Store app experience is always welcome.
The Apple Store app is available as a free download on the App Store.
Following on the heels of last week’s video highlighting the power of Face ID as a way to unlock the iPhone X, today Apple released an ad promoting the technology’s use with its Apple Pay service. The new video follows in last week’s tongue-in-cheek footsteps.
Set to Back Pocket by Vulfpeck, the ad follows a young man as he walks through a crowded market. He sees a hat he likes, uses Face ID with Apple Pay to buy it, and the hat flies off the rack and onto his head. Next, he does the same thing with a pair of sunglasses he likes. From there, he uses Face ID and Apple Pay to try on a dizzying array of shirts, suits, and shoes. He even buys a chair as a gift that rockets away leaving a trail of flame. Like the video last week, the ad is fun and does a nice job of conveying how Apple Pay works and how easy it is to use, while also being entertaining.
Just before the annual Game Developers Conference began in San Francisco, Epic Games released its hit game Fortnite on iOS. In the first four days as an invitation-only game, it made over $1.5 million. As the conference got into full swing this week, PUBG was released. Both games are full versions of their PC and console counterparts and support cross-platform play, which is an impressive accomplishment.
Matthew Panzarino of TechCrunch interviewed Apple Vice President Greg Joswiak about the ramifications for mobile gaming:
“They’re bringing the current generation of console games to iOS,” Joswiak says, of launches like Fortnite and PUBG and notes that he believes we’re at a tipping point when it comes to mobile gaming, because mobile platforms like the iPhone and iOS offer completely unique combinations of hardware and software features that are iterated on quickly.
“Every year we are able to amp up the tech that we bring to developers,” he says, comparing it to the 4-5 year cycle in console gaming hardware. “Before the industry knew it, we were blowing people away [with the tech]. The full gameplay of these titles has woken a lot of people up.”
Ryan Cash of Snowman, part of the team that recently released Alto’s Odyssey agreed:
“We have a few die-hard Fortnite players on the team, and the mobile version has them extremely excited,” says Cash. “I think more than the completeness of these games (which is in of itself a technical feat worth celebrating!), things like Epic’s dedication to cross-platform play are massive. Creating these linked ecosystems where players who prefer gaming on their iPhones can enjoy huge cultural touchstone titles like Fortnite alongside console players is massive. That brings us one step closer to an industry attitude which focuses more on accessibility, and less on siloing off experiences and separating them into tiers of perceived quality.”
There’s a lot to like about iOS if you’re a game developer. The hardware is iterated on faster than consoles, a high percentage of users are on the latest version of the operating system, the device is always with players, and the install base is enormous. Those are all factors that have led iOS devices to succeed as gaming platforms, even though it sometimes feels as if Apple doesn’t quite understand the industry. The fact that Greg Joswiak comprehends the importance of full console games coming to iOS gives me a little hope that we may see better support for games on platforms like the Apple TV in the future.
For more from Ryan Cash about the state of gaming on iOS and a look behind the scenes at the making of Alto’s Odyssey, check out Episode 45 of AppStories.
In a press release today, Apple announced new spring bands for the Apple Watch. The lineup includes new Woven Nylon, Nike, and Hermès bands, which will be available later this month online and in Apple Stores.
Among the bands highlighted by Apple are striped versions of the Woven Nylon band, new Nike color schemes that match the color of the company’s running shoes, and Hermès bands with a new edge paint color.
Apple says the full spring line of its bands include the following:
- Sport Band in Denim Blue, Lemonade and Red Raspberry
- Woven Nylon in Black Stripe, Blue Stripe, Gray Stripe and Pink Stripe
- Sport Loop in Flash Light, Hot Pink, Marine Green and Tahoe Blue
- Classic Buckle in Spring Yellow, Electric Blue and Soft Pink
The Nike lineup includes:
- Nike Sport in Barely Rose/Pearl Pink, Black/White and Cargo Khaki/Black
- Nike Sport Loop in Black/Pure Platinum, Bright Crimson/Black, Cargo Khaki, Midnight Fog and Pearl Pink
Finally, the Single Tour Rallye and Double Tour Hèmes bands include:
- 38mm Double Tour in Indigo with rouge H polished edge and rouge H contrasted loop
- 38mm Double Tour in Blanc with rouge H polished edge and rouge H contrasted loop
- 42mm Single Tour Rallye in Indigo with rouge H polished edge and rouge H contrasted loop
- 42mm Single Tour Rallye in Blanc with rouge H polished edge and rouge H contrasted loop
It’s interesting that the new Watch bands are not yet available. I suspect we’ll see them appear next week after the education event in Chicago alongside any products announced there.
On this week's episode of AppStories, we look at the apps Apple has acquired over the years and where they are now.
- FlightLogger: real-time flight tracking on iOS for worry-free travels.
Today, The Iconfactory released a major update to its iPad sketching app, Linea. Version 2.0, which has been renamed Linea Sketch, takes what was already one of my favorite Apple Pencil-enabled drawing apps and has extended it with new features that make it more powerful than ever before. Most importantly though, the new features don’t come at the expense of the app’s usability.
When I reviewed Linea 1.0 last year, I was struck by how approachable yet capable the app was. That’s still the case, but The Iconfactory has added several new features that should make it appeal to an even broader audience.