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Posts tagged with "featured"

A Decade on the App Store: From Day One Through Today

“There’s an app for that” may have been coined as a marketing term in 2009, but in 2018 the phrase is indisputable. With over 2 million apps on the App Store, there is seldom a niche unexplored, and few obvious utilities not rapaciously overindulged. The App Store is a worldwide phenomenon, an enormous entity providing instant access to a treasure trove of software for hundreds of millions of people. Things have come a long way in a decade.

Ten years ago today, the App Store launched with 552 apps, available only on the original iPhone, iPod Touch, and the iPhone 3G (which shipped the day after). The developers of those apps overcame a fascinating set of challenges to secure front row seats in one of the greatest software advents in history. Many of these apps were built into sustainable businesses, and continue in active development today. Even those that didn’t make it are still testaments to their time, effortlessly invoking nostalgia in users who participated in that era.

The early days of the App Store were a journey into the unknown for Apple, third-party developers, and users alike. The economics of the store were entirely unrealized – nobody knew which app ideas would work or how much they could charge for an app. Apple’s processes for approving apps were primitive, their developer documentation was fallow, and they still thought it a good idea to make developers sign a non-disclosure agreement in order to access the SDK (software development kit). For iPhone users, every new app could completely revolutionize their mobile experience, or it could be another icon they never tapped on again.

Despite this uncertainty, developers pushed forward with their ideas, Apple hustled as many apps through approval as it could, and on July 10, 2008, users exploded enthusiastically onto the scene. Within the first year of the App Store, iPhone and iPod Touch owners had already downloaded over 1.5 billion apps. From the beginning it was clear that the App Store would be an unmitigated success.

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Before the App Store: the “Sweet Solution” of Web Apps and Developers’ Relentless Passion

Apple has a history of shipping 1.0 products that are amazingly great in some ways, and shockingly undeveloped in others. The iPhone, juggernaut of Apple products, was no exception. When it launched, the iPhone was a smartphone like no other, setting a new standard for what pocket computers could do. But in spite of its astounding achievements, one black eye on the product’s otherwise-stellar launch is that it offered no access to third-party apps.

The App Store as we know it today didn’t exist on the iPhone’s day one. On the path of creating a device that would change the world, Steve Jobs and his team neglected one important point: the developer story. Perhaps this was a problem of Apple’s own making – if the iPhone hadn’t been such an impressive product, there wouldn’t have been much demand for native third-party apps. But it was an impressive product, so the demand was substantial, leaving Apple with a big problem on its hands.

Developers, understandably, were excited about the potential of what they could do with the first product that lived up to its name as a true _smart_phone. Yet between the iPhone’s unveiling in January 2007 and its release nearly six months later, there was nary a hint of an iPhone SDK (software development kit). Instead, Apple shared what it infamously called a “sweet solution” for third-party apps on iPhone: web apps.

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Apple Is Building a Media Platform Like Never Before

Have you ever watched the construction of a new building while knowing nothing about what the finished product would be? You track its progress a piece at a time, clueless about the end goal until finally there comes a point when, in a single moment, suddenly it all makes sense.

Apple’s media ambitions have been like that for me.

In recent years, Apple has taken a variety of actions in the media space that seemed mostly disconnected, but over time they’ve added up to something that can’t be ignored.

  • 2015: Apple Music and Apple News launched.
  • 2016: Apple Music redesigned; TV app debuted.
  • 2017: App Store revamped with dedicated games section; Apple Podcasts redesigned; TV app adds sports and news.
  • 2018: Apple acquires Texture; iBooks redesigned and rebranded Apple Books.
  • 2019: Apple’s video streaming service launches?

Apple already has control of the hardware that media is consumed on, with its ever-expanding iPhone business and suite of complementary products. It has invested significant effort into building the apps media is consumed in, as evidenced above. And finally, it’s also building the paid services media is consumed through.

And the company is doing these things at a scale that is unprecedented. Once not long ago, Apple’s primary media platform was iTunes. Now, hundreds of millions of users consume media every day through Apple’s suite of spiritual successors to iTunes:

  • Apple Music
  • Apple TV (the app)
  • Apple Podcasts
  • Apple Books
  • Apple News
  • And the App Store

Apple has one unified goal, I believe, driving all its media efforts: it aspires to utilize hardware, software, and services to provide the entirety of a user’s media experience. If you consume media, Apple wants to provide the full stack of that consumption, from media delivery to media discovery. My aim in this story is to share an overview of how that goal is being fulfilled today.

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iOS 12 Beta: Our Favorite Tidbits and Hidden Features (So Far)

Apple released the first public beta of iOS 12 today, allowing non-developer testers to check out the new features and improvements in the next major version of iOS, set to be released sometime in the fall. While it’s always good practice to avoid installing a beta OS on your primary devices, the public beta seed typically ensures a minimum level of stability and functionality that isn’t always guaranteed with the first developer builds seeded at WWDC. If you’re interested in installing the public beta of iOS 12, you can find more details here.

We covered the big themes of iOS 12 and its most important functionalities in our original overview earlier this month. In this article, I want to focus on something different: showcasing my favorite small features and tidbits that I’ve come across in iOS 12 since installing the beta on both my iPhone X and iPad Pro a few weeks ago. While these features may change (or be removed altogether) between today and iOS 12’s final public release, they should give you an idea of the nice and hidden details you can expect from the latest iOS 12 beta. Let’s take a look.

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Shortcuts: A New Vision for Siri and iOS Automation

In my Future of Workflow article from last year (published soon after the news of Apple’s acquisition), I outlined some of the probable outcomes for the app. The more optimistic one – the “best timeline”, so to speak – envisioned an updated Workflow app as a native iOS automation layer, deeply integrated with the system and its built-in frameworks. After studying Apple’s announcements at WWDC and talking to developers at the conference, and based on other details I’ve been personally hearing about Shortcuts while at WWDC, it appears that the brightest scenario is indeed coming true in a matter of months.

On the surface, Shortcuts the app looks like the full-blown Workflow replacement heavy users of the app have been wishfully imagining for the past year. But there is more going on with Shortcuts than the app alone. Shortcuts the feature, in fact, reveals a fascinating twofold strategy: on one hand, Apple hopes to accelerate third-party Siri integrations by leveraging existing APIs as well as enabling the creation of custom SiriKit Intents; on the other, the company is advancing a new vision of automation through the lens of Siri and proactive assistance from which everyone – not just power users – can reap the benefits.

While it’s still too early to comment on the long-term impact of Shortcuts, I can at least attempt to understand the potential of this new technology. In this article, I’ll try to explain the differences between Siri shortcuts and the Shortcuts app, as well as answering some common questions about how much Shortcuts borrows from the original Workflow app. Let’s dig in.

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watchOS 5: The MacStories Overview

This morning at the WWDC keynote presentation in San Jose, Apple’s Vice President of Technology Kevin Lynch took the stage to announce the latest version of the company’s smartwatch operating system. watchOS 5 will ship this fall and include improvements to the Apple Watch fitness features, new methods of communication, Siri and notification enhancements, the introduction of web content, and more.

Over the coming months we’ll be diving deep into these new features and testing them thoroughly, but for now read on for an in-depth overview and some initial thoughts on everything new in watchOS 5.

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iOS 12: The MacStories Overview

Every year a major new version of iOS is released, adding a wealth of powerful improvements that transform the way we use some of our most important tools in life. In comparison to updates in recent years, iOS 12 – which Apple introduced at today’s WWDC keynote – doesn’t have as many flashy new features or major changes to system apps. When it gets in public hands this fall, lots of users may install it and not notice anything different. And that’s partly on purpose.

Apple spent a lot of time this year focusing on performance improvements that make iOS run better on a wide assortment of devices. In iOS 12, even though your iPhone or iPad may not be getting a major Home screen redesign or anything similarly noticeable, one change Apple hopes you will recognize is that your device runs better than ever before. In addition to being available on all the same hardware as iOS 11, iOS 12 claims to bring a Camera that opens up to 70 percent faster from the Lock screen, apps that launch up to twice as fast, smoother animations system-wide, a keyboard that loads up to 50 percent faster, and more response typing. These may not be the kind of details that make for great marketing campaigns, but they make the tasks we do every day better.

It’s not fair to call iOS 12 a release mainly focused on fixing bugs and improving performance, however. Apple has also put together an impressive assortment of features, big and small, which will empower you to do things with your device that wasn’t previously possible. There are impressive new automation capabilities integrated deeply with Siri, improved tools for monitoring how you use your devices, excellent new features for Messages, FaceTime, Photos, and more, and the arrival of ARKit 2.


Here’s an in-depth look at all that iOS 12 will bring when it launches this fall.

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macOS Mojave: The MacStories Overview

During its WWDC keynote presentation today, Apple took the wraps off macOS 10.14, also known as Mojave, which will be released this fall. One of the marquee features of the update is a completely redesigned Mac App Store, which we will cover in a separate article. In addition to a previously-leaked Dark Mode, the update will also include Finder, screenshot, and Desktop updates, the addition of several apps previously-available only on iOS, which Apple ported to the Mac using new frameworks under development for release in late 2019, and other new features.

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OmniFocus 3 Review: More Approachable and Powerful, All at Once

If you’re anything like me, you probably remain perpetually dissatisfied with your task management setup. You may have chosen an app and settled in with it, but some of its design choices don’t quite fit with your way of working, so you’re always keen to try the latest and greatest app that comes along. Realistically though, you’ve resigned yourself to the fact that the “perfect task manager” doesn’t exist, and likely never will.

Task management is a tough problem to solve, because every option out there is optimized for specific use cases, resulting in different complexity levels. Some aim to remain simple and user-friendly, while others try to put every tool at your disposal, endearing themselves to power users while scaring off prospective customers who need a bit less. On this complexity spectrum, OmniFocus has historically been the poster child for the weightier end: if you have a lot of complicated projects that need a high degree of structure, there’s no better place to start than OmniFocus; however, for lighter needs, I’ve always found its myriad of options too overwhelming to recommend.

OmniFocus 3, released today for iOS (and later coming to the Mac), adds even more power and options to the app’s existing toolset, yet rather than growing more complex in the process, it’s surprisingly become more approachable. This improved user friendliness is achieved thanks to a new level of flexibility that can, upon tweaking your ideal setup, obscure the app’s complexity in everyday use. In more ways than ever before, OmniFocus provides the tools to make the app your own.

Outside of a lovely new design, where icons and fonts are bolder and everything feels more fresh, my favorite changes in OmniFocus 3 are this increased flexibility, which encompasses a lot of new and updated features, and its excellent iPad improvements. Let’s dive in.

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