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Posts tagged with "iOS 27"

Siri AI and Apple’s Trickle-Up Strategy

The new Siri AI in iOS 27.

The new Siri AI in iOS 27.

In the month that I’ve been using iOS 27 (launching in public beta today) and the new Siri AI, I’ve come to a few conclusions: Siri AI is a much better Siri and will (probably) be a massive success; the newfound chatbot capabilities of Siri will pose a serious threat to OpenAI and the vast majority of free ChatGPT users they have; and the new Siri is (again, probably) not for me at the moment. At the very least, it can’t be right now given its lack of support for third-party apps and technical issues I’ve encountered during beta testing.

It took me a while to accept the fact that Siri AI can’t be the kind of AI assistant I’d spend hours working with every day. But after testing iOS 27’s new Siri experience every day (and breaking it often in the process), I think that’s okay – and, arguably, what Apple is shooting for at the moment.

The new Siri AI is not designed for people who have grown accustomed to working with frontier models and agents such as Claude Code and Codex. The first version of Siri AI can’t be considered an “agent”, nor can it be compared to products from Anthropic, OpenAI, or Google that are targeting power users living at the bleeding edge of AI. If you go into Siri AI thinking that it’s Apple’s answer to ChatGPT Work or Claude Cowork for long-running tasks or deep research queries, you’re going to be disappointed – like I initially was.

Instead, Siri AI carries all the typical traits of a new Apple product: it’s a user-friendly experience designed for the masses, without any of the complexities that define a power-user tool, for better or worse. This is how Apple rolls: they don’t start from a high power-user ceiling and let products trickle down to consumers; they always start from the consumer level and refine, iterate, and extend until products trickle up to power users. This perspective isn’t meant to excuse the (many) current flaws of Siri AI. (More on them below.) It’s just the necessary lens for understanding how Apple is addressing their AI shortcomings in a way that doesn’t betray the company’s soul and design ethos.

There will be plenty more to say about iOS 27, the improved Shortcuts app, Liquid Glass tweaks, and other system enhancements later this year. After all, I have a review to write. Today’s column is merely an opportunity for me to reason through the obstacles I’ve faced with Siri AI and the way I’ve had to re-learn how to think about Siri.

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Apple Improves Screen Time for Parents, but There’s Room to Grow→

One of Apple’s tentpole features at WWDC was a ground-up makeover to Screen Time that’s designed to give parents more granular and reliable control over their kids’ device use. I got a demo of the changes while I was at Apple Park, and they’re extensive. That’s good because Screen Time has been broken in a variety of ways for a while and isn’t very flexible.

My first impressions of the changes have been positive, but it’s worth noting that I don’t use Screen Time myself and my kids are grown. Screen Time wasn’t even available when it would have been useful to my family.

However, I do remember well the days when my kids were little, and so I sympathize with Patrick Klepek who wants more. Klepek gives Apple credit for improvements in Screen Time’s UI, but wants more:

But to crystalize my requests to Apple for the future:
- A dedicated Screen Time app
- The ability to invoke Siri or other shortcut-like features to lock devices
- Granular control over extending screen time to accommodate specific requests

I’d add another request that one of the journalists made during our demo that made a lot of sense. Like me, he has three kids and wondered if he could set up a baseline set of Screen Time rules and then copy them to his other kids, making age-appropriate tweaks for each kid. Apple said that isn’t currently possible, but it’s the sort of practical, reality-based suggestion that the company should prioritize. Being a parent means a lot of things, but it shouldn’t mean being an IT manager too. For tools like Screen Time to be adopted, they need to be easy, flexible, and powerful. That’s a tough combination, but I hope it’s been made a priority internally at Apple that will result in ongoing improvements to Screen Time during this OS cycle and beyond.

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iOS and iPadOS 27: The MacStories Overview

Source: Apple.

Source: Apple.

During today’s WWDC keynote, Apple unveiled updates across its family of OSes. The keynote itself was very different in structure from previous years, with a lot of the focus on Siri and Apple Intelligence, which, for the most part, are fully cross-platform. (For more on those announcements, check out Devon’s coverage.)

Nevertheless, there were plenty of new features announced for iOS and iPadOS, along with a slew of child safety tools. Let’s take a look.

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