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Posts tagged with "apple"

Apple’s “Integrated” In-App Purchases, eBooks and iOS Users

Jason Snell, reporting for Macworld about Apple’s statement regarding ebook reading apps and in-app purchases:

For a couple of years now, Apple has been boasting about how many millions of iTunes IDs are linked to credit cards. Recent rumblings suggest that the company is seeking to expand the footprint of its financial services, too. It’s clear that Apple is tired of seeing companies make money on content served to iOS devices without using its system or cutting it in for a piece of the action. The current 30-percent cut of all content purchases would seem to be an impediment to getting partners to embrace Apple’s system; on the other hand, Apple’s the gatekeeper to its platform and if other companies don’t want to play ball with Apple, they’ll be on the outside looking in.

That’s exactly the point. You have to look at this whole Sony / Apple / everyone else story in two separate ways: the business perspective and consumers’ expectations. Apple does business, and it wants publishers selling content on its iOS platform to pay the fee all developers pay. The fee is 30 percent. Whether or not Apple will ease this fee and allow for lower revenue cut on ebook content is unclear, but it’s a possibility. Maybe tomorrow’s event won’t just be about The Daily, who knows. Read more

Apple Responds To Sony, In-App Purchase Must Be Available As Option

News broke last night that Apple rejected Sony’s latest ebook reading app for the iPhone because it used a technology that allowed users to purchase books out of Apple’s in-app purchase system, through Sony’s own store embedded into the app. Sony claimed Apple told them “from now on, all in-app purchases would have to go through Apple”, and now Apple has fired back to clarify Sony’s statements.

As reported by The Loop:

We have not changed our developer terms or guidelines,” Apple spokesperson, Trudy Muller, told The Loop. “We are now requiring that if an app offers customers the ability to purchase books outside of the app, that the same option is also available to customers from within the app with in-app purchase.

Basically, nothing has really changed in the guidelines – except the fact that in-app purchase through Apple’s system has to be built into the app. If an app comes with its own store to purchase books, the same option should be offered as native in-app purchase for all iOS users. Apple takes a 30% revenue cut out of every in-app purchase. It seems like at this point Amazon will have to update its Kindle app as well to offer iOS in-app purchases. I will be interesting to see how Sony, Amazon and others will update their applications to support the new in-app purchase guideline, and users’ reaction to multiple offerings inside an ebook reading app. While Apple’s 30% cut sounds like a deal-breaker to publishers, in-app purchases linked to iTunes are seen as a useful option from customers, which will be able to get receipts and detailed information about their book purchases directly into their iTunes account page.

Aluminium That Glows? Apple’s Patented That

Apple was today awarded a bunch of new patents (eighteen in total) and Patently Apple has covered those that were most important and one of those is particularly interesting to us at MacStories. The patent surrounds an invisible ‘light-transmissive’ display system that would allow Apple to craft a piece of aluminum and through manufacturing techniques, illuminate something such as a logo through the metal.

The process that Apple has patented involves thinning out the aluminum in the required area and then using a specific laser beam setup that drills microscopic holes in specific designs to create the shape that would be illuminated.

What this patent could allow for is an even more invisible sleep indicator light (that light that pulses when your MacBook is sleeping), a power button that is flush with the rest of the MacBook and even a glowing Apple logo on the back of iPhones and iPads.

[Via Patently Apple]

First Details of The Daily: Six Sections, Sudoku, Interactive Articles

The Daily, News Corp.’s much anticipated iPad-only newspaper, will be announced tomorrow with a media event at New York’s Guggenheim museum. The publication is the result of months of collaboration between Murdoch’s News Corp. and Apple, which will send  VP of Internet Services Eddy Cue to join Murdoch on stage for the presentation. The Daily, in fact, will be based on a new subscription system created by Apple that will allow users to receive fresh content every morning through an iTunes’ push feature. Read more

iOS Devices Accounted for 2% of Worldwide Browsing in January

A new report by NetMarketShare has revealed that the iOS ecosystem of devices has broken 2% of all browsing on the web. The January figures published by the analyst revealed the iPhone, iPad and iPod Touch reached 2.06% of global browsing, accelerated by the holiday period.

Singapore had the highest percentage of iOS devices at virtually 10% and Australia was one of the highest countries at 5.6%. The UK was also close at 5.1% and the US had 3.4% in January.

See above for a graphic of world browsing by iOS devices and head over to NetMarketShare for a full breakdown of each country’s percentage of iOS device usage.

[Via 9to5Mac]

Report Says 26% of Mobile Apps Are Only Run Once

Analyst firm Localytics decided to investigate how many apps are downloaded and then used only once, never to be touched again. What they discovered was that a surprisingly high percentage of 26% of all apps downloaded were only ever used once.

The research Localytics did involved thousands of apps from every major mobile platform and over a period of a year. In fact interestingly throughout 2010 the number of apps that were only run once increased from 22% in the first quarter to 28% by the fourth quarter.

Read more

Apple Possibly Tightening the iOS Walled Garden

Apple seems to be tightening its control over the App Store ecosystem after telling some developers including Sony that the selling of e-books within their app must go through Apple. The move is somewhat contradictory of recent movements by Apple to open up the App Store and gestures of collaboration with publishers.

Steve Haber, president of Sony’s digital reading division told the New York Times that Apple rejected Sony’s e-book reader iPhone application on the basis that the app would have let users buy e-books bought from the Sony Reader Store, bypassing Apple and that any purchases made from within an app must go through Apple from now on.  Mr. Haber said; “We always wanted to bring the content to as many devices as possible, not one device to one store.”.

[Updated and points clarified in light of responses to the NYT article]

Read more

iPad ‘Real Positive’ for USA Today’s Future

The Telegraph reported yesterday that Gannett, publisher of USA Today has been enthused by the iPad’s impact on their business, despite having to initiate cost-cutting measures in other aspects of their business. Their free iPad App, available worldwide, has been downloaded more than 1.4 million times since launching April last year.

Gannett, like many other Newspaper organizations had to cut 130 jobs in August at USA Today and lost 6% advertising revenue worth $722m in the last quarter. Yet Gannett’s chief operating officer, Gracia Martore said that “The iPad has been a real positive for USA Today, we expect this will translate into much more significant improvement.”

At this stage USA Today remains free and it’s revenue comes from generating ad revenue from within the app. Gannett’s Chief Executive however couldn’t rule out charging users in the future, saying “We’re looking across the board at this.” Gannett and other newspaper publishers will no doubt be watching closely at tomorrow’s announcement of News Corp’s The Daily and this month’s pay-wall that the New York Times is implementing.

[Via The Telegraph]

Apple Job Posting Suggests LTE for iOS Devices

As noted by 9to5mac, a new job listing on Apple’s website suggests support for LTE is being considered at Cupertino as a “specific duty” for iOS cellular protocol engineers. While LTE-related job listings have surfaced before, this is the first time LTE is mentioned among the “specific duties” for an applicant.

Specific Duties

- Implementation, Integration, customization, enhancement and maintenance of L1-3 Protocols for one or more of the following air interface: GSM/UMTS, CDMA (1x/EVDO), LTE etc.
- Carrier specific features implementation

Job listings shouldn’t be considered as the ultimate proof of a new feature Apple is working on, but they provide good indication of things to come sometime in the future, or that are at least being tested. LTE 4G connectivity seems pretty obvious at this point, considering that carriers in the US are updating their networks to support it and several European carriers have confirmed LTE will be launched during 2012 and 2013.

It is unclear whether the next-generation iPhone will feature LTE or not, but the rumors have been intensifying lately with China Mobile making the bold statement that “Apple will support LTE” and Apple co-founder Steve Wozniak saying “LTE will come”.