Apple occasionally introduces new apps to iOS that come preinstalled on every device, and with iOS 9 they've done this again with the introduction of News. As you would expect from the name, News is, or at least tries to be, a one-stop shop for all your news needs. One way to think of News is a fusion of Google News (for the recommended articles), Flipboard (for the ability to follow publishers and topics), and Facebook's Instant Articles (custom, gorgeous articles on mobile).
The News app was, to me at least, one of the features of iOS 9 that I was most looking forward to using – I even put that in writing. I was excited about the News app because reading news on an iPhone, although it has improved over time, can still be a frustrating experience jumping from app to app. The experience is even worse with many news websites which chew massive amounts of data and obscure the small display with a myriad of annoying ads. News, as it was demoed at WWDC, offered a promising alternative: a one-stop app that would deliver "the articles you want to read in a beautiful and uncluttered format, while respecting your privacy".
Much like Apple's past experiments in bringing news to iOS,1 the News app in iOS 9 fails to live up to its potential. The high hopes that I had for the News app have unfortunately been (mostly) dashed. Whilst there are aspects of great execution in some limited areas, huge aspects of News seem half-baked and confused.