Remaster, Episode 15: The Power of Nostalgia

How do videogame companies use nostalgia to repackage and remaster games for new audiences? Are established and well-loved characters a strength or weakness? And what are the latest hardware rumors on the Nintendo NX?

If you’ve ever felt like nostalgia makes for good business in videogames, the latest Remaster is for you. You can listen here.

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Connected, Episode 102: Zwidge

This week: new iPad keyboards, old ways of listening to music and a lot of emoji talk.

You know those new emoji that Apple added to iOS 10 beta 4 yesterday? There are some interesting details about them that we cover in the latest Connected. You can listen here.

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Localized iPad Pro Smart Keyboards Arrive

Apple has introduced new Smart Keyboards for the iPad Pro with localized layouts for several languages. According to 9to5Mac, the localized Smart Keyboards include British English, French, Spanish, Italian, Arabic, and others. The keyboards are available to fit both the 9.7 and 12.9 inch models of the iPad Pro and are available from Apple’s websites in the countries where the applicable languages are spoken, along with the existing US English version of the keyboards.

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Logitech’s CREATE Keyboard for the 9.7” iPad Pro

Logitech’s CREATE keyboard case, which I reviewed when the 12.9” iPad Pro launched in November, has received a new version for the 9.7” iPad Pro today. Logitech was able to fit all the features of the larger CREATE in this model – it’s a case that protects the front and back of the iPad, it’s got mechanical scissor keys with a full row of iOS-specific shortcuts, and it’s backlit.

Unlike the first CREATE, the 9.7” edition comes with an Apple Pencil holder that will allow you to carry an iPad Pro and a Pencil together with a physical keyboard in one package.

I wasn’t a fan of the original CREATE when it launched, but I feel like a smaller footprint and Pencil support could make the new version a much better deal for 9.7” iPad Pro users.

The new CREATE keyboard case is available today at $129.99 from Logitech’s website.

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Instagram Introduces New Stories Feature

Today, Instagram is rolling out a separate feed of photos and videos called Stories, which expire after twenty-four hours, much like Snapchat’s stories feature. Instagram’s Stories, introduced with a post on the company’s blog, adds a separate row of circular avatars to the top of your Instagram feed. According to The Verge’s Casey Newton, who has an in depth look at the new feature and interview with Kevin Systrom, Instagram’s co-founder and CEO:

Each bubble represents an account that you follow on Instagram, and contains every photo and video clip (up to 10 seconds) that they’ve posted to their stories feed within the past day. (The avatars are displayed according to an algorithm that attempts to show your favorite accounts first.) Tap a bubble and their story will open in full screen, advancing automatically with a slick rotating cube effect. Unlike Snapchat, you can tap on the left-hand side of the screen to rewind the feed back to an earlier post.

Unlike the main Instagram feed there are no likes or public comments, but you can tap a photo to send a private message to the user. Privacy settings work the same way as your existing Instagram settings. If you account is private, only your followers will see your Stories. If your account is public, your Stories will be too.

The point of Stories is to get people to use Instagram more often. According to Newton:

Instagram describes its stories product as a way to promote the sharing of moments that don’t meet the higher bar of a traditional Instagram post. But it’s also designed to get people to share more, period. The Information reported in June that the average number of Instagram posts per user declined between 2013 and 2015. Meanwhile, consumption of video alone on Snapchat increased 25 percent between February and April, to 10 billion views a day, according to Bloomberg.

To reinforce the message that Instagram Stories are an informal place to share candid photos with friends, Instagram has added a series of tools to decorate your photos by using a limited set of filters, drawing tools, text and emoji.

Screenshots courtesy of Instagram.

Screenshots courtesy of Instagram.

It will be interesting to see to what extent Instagram users take to Stories. I know friends who view the relatively low volume of their Instagram feed as a feature of its own because it doesn’t need to be checked as frequently to stay current. I also wonder how well informal stories will co-exist with the more curated, artistic feel of the existing Instagram feed. However, in a world where attention and engagement are the main drivers of social networks, it certainly isn’t surprising that Facebook would take Instagram in this direction. The only question is how many users will follow.

You can watch Instagram’s video introducing Stories below.

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Our thanks to Igloo for sponsoring MacStories this week.


Apple Releases the Apple TV Remote App

The Apple TV Remote app, which has been available as part of the iOS 10 developer beta since WWDC, is now available to the general public as a free download in the App Store. The app, which is iPhone-only, approximates the look and functionality of the Siri Remote that comes with the latest generation Apple TV, but with some important differences.

The Apple TV Remote app is a brand-new app. The previous app for controlling the Apple TV, called iTunes Remote, remains on the App Store, but warns that it is not optimized for iOS 10 if you open it on a iPhone running the iOS 10 beta. The top two-thirds of the Apple TV Remote’s screen is dominated by a dark grey rectangular area that is the equivalent of the trackpad on the Siri Remote. A large menu button dominates the space below the trackpad, which lets you step back through levels after drilling down into the Apple TV’s interface. To each side of the menu button are buttons that skip to the previous or next track if you are listening to music, and change to ten-second skip ahead and back buttons if you are watching video.

The bottom row includes a play/pause button, a ‘home’ button that takes you to the Apple TV’s grid of app icons from wherever you are, and a Siri button. A ‘Details’ button also appears in the top right corner of the screen when media is playing that opens a detail view that shows what is currently playing along with a timeline scrubber, a play/pause button, forward and reverse buttons, and shuffle and repeat buttons for music. Because the iPhone includes an accelerometer and gyroscope, the Apple TV Remote can also serve as a game controller for Apple TV games.

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Apple Airs New iPad Pro Commercial, Asks “What’s a Computer?”

Apple posted a new iPad Pro commercial today, highlighting the nature of the device as a new kind of computer.

The ad follows a simple model: it showcases common usage of an iPad Pro with accessories, apps, and system features that aren’t available on traditional computers. The video jumps from showing the Apple Pencil to mentioning the iPad’s touch screen, the detachable Smart Keyboard, and apps like Office and Procreate that offer unique functionality on iOS 9. At the end, iMessage in Split View and Picture in Picture (also two features of last year’s iPad-focused iOS 9 update) make an appearance.

In the narration of the ad, Apple explains:

Just when you think you know what a computer is, you see a keyboard that can just get out of the way. And a screen you can touch and even write on. When you see a computer that can do all that, it might just make you wonder – “Hey, what else can it do?”

The video closes with the tagline “Imagine what your computer could do if it was an iPad Pro”.

The iPad Pro’s new commercial comes at an interesting time for Apple. The company announced its latest iPad, the 9.7-inch iPad Pro, as the “ultimate PC replacement” for Windows switchers, but its upcoming iOS 10 update only includes minor iPad changes – a departure from iOS 9’s iPad breakthroughs. On the other hand, the iPad line recently returned to revenue growth after several quarters, likely thanks to the iPad Pro and its higher selling price.

Explaining to consumers how an iPad can be a PC replacement and, at the same time, a new take on desktop computing has always been one of Apple’s toughest propositions. This new iPad Pro commercial seems to start from the basics again, asking what a computer truly is and how it can be different. It’ll be interesting to see if a wider marketing campaign and more commercials will follow.

You can watch the video below.

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Apple Refreshes Emoji with iOS 10 Developer Beta 4

Apple refreshed over 100 of its emoji with iOS 10 beta 4, which was released earlier today. Some of the highlights include:

  • gender-diverse emoji, including female athletes and professionals;
  • a new rainbow flag;
  • new family options; and
  • a water pistol.

In addition to the new emoji, Apple redesigned many of its existing emoji. For instance, ‘grinning face with smiling eyes’ no longer looks like someone gritting their teeth. Many other emoji received a subtler update as a result of a new shading gradient.

Existing emoji were updated too.

Existing emoji were updated too.

It appears as though Apple is not quite finished with its emoji refresh because some of the approved Unicode 9 emoji, including the much anticipated bacon emoji, are not part of the iOS 10 beta 4 release.

Currently, the new, updated emoji are only available as part of the iOS 10 developer beta.