When Apple announced the Apple Watch Series 7 last month, it didn’t give a date when orders and availability would begin. Today, the company issued a press release announcing that orders will begin this Friday, October 8th, with deliveries and in-store availability beginning the following Friday, October 15th.
As we covered after last month’s keynote event, the Apple Watch Series 7 has a bigger display than prior models. The Series 7’s UI has been updated to take advantage of the added space, and it will feature two new watch faces, the Contour and Modular Duo, as well as a QWERTY keyboard for text input. Apple also says that the Series 7’s front crystal is stronger and more crack-resistant than prior models.
The aluminum model of the new Watch comes in five colors too: midnight, starlight, green, a new blue, and (PRODUCT)RED, the steel version comes in silver, graphite, and gold, and there are titanium and space black titanium models available too.
As with last year’s Series 6, pricing for the aluminum model of the Series 7 starts at $399. Pre-orders begin at 5:00 AM Pacific time, Friday, October 8th.
As usual, Apple sprinkled facts, figures, and statistics throughout the keynote today. Here are highlights of some of those metrics from the event, which was held online from Apple Park in Cupertino, California.
iPhone 13 Lineup
iPhone 13 and iPhone 13 mini
- 28% brighter display
- 800 nits outdoors
- 1200 nits peak brightness for HDR content
- The A15 Bionic has 15 billion transistors and 6 cores, 2 high-performance and 4 efficiency cores, making it 50% faster (than the competition)
- 4-core GPU that’s 30% faster
- 16-core Neural Engine that handles 15.8 trillion operations per second
- The Wide camera has a 12MP sensor, 1.7 µm pixels that gather 47% more light, a ƒ/1.6 aperture, a 7-element lens, and a 26mm focal length.
- The Ultra Wide lens has a 12MP, a ƒ/2.4 aperture, 13 mm focal length, 5-element lens, and 120-degree field of view
- The iPhone 13 mini gets 1.5 and the iPhone 13 gets 2.5 more hours of battery life than the iPhone 12 models they replace.
- Storage is available in 128 GB, 256 GB, and 512 GB
iPhone 13 Pro and iPhone 13 Pro Max
- 50% faster graphics
- 1000 nits peak outdoor brightness and 1200 nits peak brightness for HDR content
- 10 - 120 Hz screen refresh rate
- Telephoto camera has a 77mm focal length and 3x optical zoom
- Ultra Wide camera has ƒ/1.8 aperture, 6-element lens, and 92% better performance in low light
- Wide camera has ƒ/1.5 aperture, 1.9 µm pixels, and up to 2.2x improvement in low light
- The iPhone 13 Pro gets 1.5 and the iPhone 13 Pro Max gets 2.5 more hours of battery life than the iPhone 12 models they replace
- Storage is available in 128 GB, 256 GB, 512 GB, and 1 TB
- .25 mm thicker than the iPhone 12 Pro models and slightly heavier
- 40% faster CPU
- 80% faster GPU
- 8.3” display
- 500 nits of screen brightness
- 2x faster machine learning
- 10x faster data transfers with USB-C
- 5G delivers up to 3.5 Gbps download speeds under ideal conditions
- 12MP camera with ƒ/1.8 aperture
- 20W power adapter
- .31” shorter than the mini it replaces and very slightly lighter
- 20% faster
- 3x faster than the top-selling Chromebook
- 6x faster than the leading Android tablet
- 12MP camera with 122-degree field of view
- 40% thinner borders
- Up to 70% brighter in low power mode
- WR50 water resistance
- 33% faster charging than Series 6
You can follow all of our September Apple event coverage through our September 2021 event hub, or subscribe to the dedicated RSS feed.
At this morning’s virtual keynote event, Apple’s Chief Operating Officer Jeff Williams announced the Apple Watch Series 7. Packing a brand-new display, a more rounded case design, faster charging, and greater resistance to cracking and dust, the Series 7 is a very nice iterative update.
Display and Durability
By far the biggest feature of the Series 7 is its gorgeous new display. Apple has reduced the bezels on all sides of the device by 40%, resulting in just 1.7mm borders around the screen. The screen itself has been stretched to fill this new area, and is 20% bigger than the screen on last year’s Series 6. To fit the new screen, case sizes have been increased to 41mm and 45mm — a fairly subtle change from the 40mm and 44mm sizes of the Series 5 and 6 Apple Watches. Thankfully, compatibility has been maintained with existing Apple Watch bands.
Apple has announced the Apple Watch International Collection comprised of 22 Sports Loop bands and downloadable Stripes watch faces that feature the colors of countries around the world.
According to the company’s press release:
The soft, breathable, and lightweight International Collection Sport Loop bands are available representing the following countries: Australia, Belgium, Brazil, Canada, China, Denmark, France, Germany, Great Britain, Greece, Italy, Jamaica, Japan, Mexico, the Netherlands, New Zealand, Russia, South Africa, South Korea, Spain, Sweden, and the US.
Apple’s press release also features photos of Amy Van Dyken, a six-time Olympic swimming gold medalist and activist for the disabled community, showing off the US-themed band and watch face.
With the Olympics having been delayed until this summer, I suspect Apple has been sitting on these Watch band and face designs for a while. There are a lot of terrific color options available, so be sure to check out Apple’s press release or apple.com, to see all 22.
At yesterday’s WWDC keynote event, Apple’s VP of Technology Kevin Lynch announced watchOS 8. The latest iteration of the Apple Watch operating system includes advancements in health features, a refreshed take on photos, improved text input, and more. Apple didn’t spend much time on watchOS during the event, but there are many quiet, new features sneaking into this release. Let’s take a look at everything Apple has in store for Apple Watch users this fall.
Health and Fitness
No watchOS update is complete without health and fitness changes. This year, Apple has revamped the Breathe app (and renamed it to Mindfulness), added more sleep tracking features, and provided new workout types.
I’ve long considered HomeRun by Aaron Pearce a must-have app if you’re into HomeKit automation. With version 2, which is available for the iPhone and iPad and is out today, HomeRun adds all-new ways to access HomeKit scenes with in-app grids and Home Screen widgets, along with an updated Apple Watch complication editor. Although the initial setup process can be a bit laborious, investing some time in a setup on multiple devices pays off, allowing you to trigger scenes in many more ways than is possible with the Home app.
Apple has released two Pride Edition Apple Watch bands to coincide with International Day Against Homophobia, Transphobia, and Biphobia, which is today. The company also announced a new Pride watch face that coordinates with the colors of the new Pride Edition Braided Solo Loop band and will be released as part of a future watchOS update.
Apple explains in its press release that:
The Pride Edition Braided Solo Loop artfully weaves together the original rainbow colors with those drawn from various Pride flags to represent the breadth of diversity among LGBTQ+ experiences and the history of a movement that has spanned generations. Black and brown symbolize Black and Latinx communities, in addition to those who have passed away from or are living with HIV/AIDS, while light blue, pink, and white represent transgender and nonbinary individuals.
The Pride Edition Braided Solo Loop is available now on apple.com for $99.
The company also released the Pride Edition Nike Sport Loop with the six colors of the original rainbow and reflective materials to enhance visibility when outdoors at night, which is $49 and available now.
This year’s Pride bands also incorporate an App Clip in the packaging to make it easier for customers to add the coordinated Pride watch face.
Apple has celebrated Earth Day for many years, but the company has more going on for 2021 than ever before including an environmental justice initiative, content tie-ins across several services, and an Apple Watch challenge.
In the latest update to his popular podcast app, developer Marco Arment has shipped a completely overhauled version of Overcast for Apple Watch. The update not only resolves some longstanding issues with the old Watch client but also debuts playback speed controls, chapter skipping, and show notes for the first time on the Apple Watch.
When you first open the new Apple Watch app, Overcast will spend some time fully syncing with its iPhone counterpart. Once this initial sync completes, you’ll gain access to the new interface. Instead of the previous three-page, horizontal-scrolling layout, Overcast for Apple Watch now features a much simpler design. At the top, you’ll find large buttons to manually request a sync with your iPhone and to access the app’s settings.