Twitter Adopts 280-Character Tweet Limit

Twitter extended the 140-character limit of tweets to 280 characters for a test group of users in September. In a blog post today, Twitter’s Aliza Rosen proclaimed the test a success noting that the additional characters have been used where needed, but that most tweets remain under the previous 140-character limit.

As a result, Twitter has begun to roll out the new feature worldwide for every language where ‘cramming’ was an issue. The company describes cramming as:

the deviation of the actual length distribution from the theoretical log-normal distribution near the character limit — “cramming,” as it likely reflects people’s attempts to “cram” their Tweets within the character limit.

In plain English, cramming is when your tweet is just a little long, and you spend time editing it to fit into 140 characters. According to Rosen:

Historically, 9% of Tweets in English hit the character limit. This reflects the challenge of fitting a thought into a Tweet, often resulting in lots of time spent editing and even at times abandoning Tweets before sending. With the expanded character count, this problem was massively reduced – that number dropped to only 1% of Tweets running up against the limit. Since we saw Tweets hit the character limit less often, we believe people spent less time editing their Tweets in the composer. This shows that more space makes it easier for people to fit thoughts in a Tweet, so they could say what they want to say, and send Tweets faster than before.

Cramming is a bigger problem for some languages than others. At the other end of the spectrum are languages like Chinese, Japanese, and Korean, which can express more in fewer characters and will continue to have 140-character limits.

The new tweet length limit is still rolling out to users. If you don’t have 280 characters to work with yet, check the official Twitter again later because it will undoubtedly take a while to propagate to all users.



Connected, Episode 167: Dissolving of the Plus Club

On this week’s episode of Connected, we share our first impressions on the iPhone X and discuss the experience of using the device. This is a long one. You can listen here.

Sponsored by:

  • Balance Open: Find out more about Balance Open and get $2 in Ethereum.
  • Casper: Start sleeping ahead of the curve. Get $50 off with the code ‘CONNECTED’.
  • TextExpander, from Smile: Communicate smarter with TextExpander. Get 20% off your first year when you tell them you came from this show.
Permalink

Introductory Pricing Coming to App Subscriptions

Earlier today, Apple released iOS 11.2 beta 2 to developers. The release notes accompanying the beta include the following announcement:

Soon, you’ll be able to offer new customers a discounted introductory price for your auto-renewable subscriptions on the App Store. iOS 11.2 introduces new classes … and new properties … to provide details on the introductory pricing and billing period you’ve selected for your auto-renewable subscriptions. You’ll be able to configure introductory pricing on your in-app purchase page in iTunes Connect soon.

Auto-renewing subscriptions were made available to all app developers with iOS 10 and already include the option to offer a free trial. With iOS 11.2 though, developers will have added flexibility to help them attract customers.


The High Stakes Secret Release of Monument Valley 2

Monument Valley 2 was announced and released during the WWDC keynote this past June. Andrew Webster at The Verge talked to the team behind the game about keeping the sequel a secret and the success the game has enjoyed in the subsequent months.

Since WWDC, the follow-on to one of the biggest App Store hits in recent years is selling well, including in China where sales are greater than in the US. Still, it remains to be seen whether ustwo’s latest release can match the original, which did even better in its second year on the App Store. Asked about how that kind of success can be replicated, ustwo head Dan Gray said:

“Your game needs to operate on a number of levels — at least that’s how we work,” he says. “When we think about how kids interact with Monument Valley, they treat it like a toy. There are these amazing structures, and it’s very tactile, there’s a lot of audiovisual feedback. That’s the most simple form of interaction. And then there are the people who understand the basic premise. In Monument Valley 2, that is a mother and child trying to solve problems together. Then there are the people who talk on internet forums and Twitter, and have really high-level, deep discussion.”

The Verge’s profile coincides with the release of a behind-the-scenes video created by ustwo that follows its team as they fly to San Jose and reveal Monument Valley 2 to the world.

Permalink

iPhone Reborn: Initial Thoughts on the iPhone X

This is not just another iPhone.

Spend enough time with an iPhone X, and every prior iPhone will feel surprisingly foreign. The radically new display and Face ID are not mere features of this new device – they are foundational pieces of a new iPhone experience that, once lived with, you’ll never want to go back from.

While Federico is hard at work on his full review of the iPhone X, I wanted to share my early impressions of the device after a few days of use.

Read more


iPhone X and AppleCare+

I received my iPhone X earlier today, but because I didn’t add AppleCare+ to my shopping bag when the preorders opened (I wanted to be as quick as possible, and I was sleepy), today I had to buy it separately.

AppleCare+ came in handy earlier this year when I (inexplicably) bent my 12.9-inch iPad Pro and the repair’s cost ended up being €49 instead of €550. After Stephen Hackett pointed at the more expensive repair costs for the iPhone X, I was even more convinced to add the extra coverage to my new iPhone. Buying AppleCare online is surprisingly easy: you receive an email from Apple with a link, which takes you to iOS’ built-in diagnostics app that verifies your device’s eligibility with Apple’s servers. It takes a couple of minutes, after which you can continue with the checkout in Safari. I never did this myself before because I thought driving to the Apple store just to buy AppleCare was easier; it’s not. The diagnostics app has an iOS 11 large title design, too.

If you also have a new iPhone X without AppleCare, Apple has a support document that explains how you can purchase it here.

Permalink

Balance Is a Wallet for the World’s Currencies [Sponsor]

We are on the cusp of a financial revolution fueled by crypto-currencies and Balance makes it easy for everyone to get involved. You’ve probably heard of Bitcoin, one of the earliest crypto-currencies, but there are others like Ethereum. Balance connects to the most popular crypto-currency exchanges like Coinbase along with traditional financial institutions bridging the gap between the old financial world and the new one.

Balance for macOS.

Balance for macOS.

Balance is a menu bar app for macOS. The app connects with crypto-currency exchanges as well as traditional bank accounts, investment accounts, credit cards, and online services like PayPal using Plaid, a super-secure platform that works with financial institutions around the world.

When you set up accounts in Balance, the app automatically updates them periodically with new transactions, so you’re always up to date. You can click through the app’s tabs to view balances, transactions, notifications and gain insights about your spending. Soon, Balance will release an iOS version of their app too.

Balance for iOS is coming soon.

Balance for iOS is coming soon.

Balance is ready for the future. The current financial system is based on outdated, legacy software. Blockchains are the bedrock of a more secure and open system based on cryptocurrencies, but not many people are using them yet. Balance is poised to change that by becoming a single destination for traditional financial accounts and crypto-currency exchanges.

Balance has a great offer for MacStories readers who want to see what crypto-currencies are all about. Just go to bal.money/macstories and you’ll get $2 worth of Ether in a Coinbase account that you can link to Balance and track with its menu bar app. It’s a great way to see for yourself what the financial world’s future looks like.

Our thanks to Balance for sponsoring MacStories this week.


Austin Mann Reviews the iPhone X Camera

On paper, the differences between Apple’s iPhone cameras can be hard to discern year-to-year. That’s why I find photographer Austin Mann’s iPhone camera reviews so valuable. Every year, Mann puts Apple’s cameras through their paces while traveling around the world. In September, Mann took the iPhone 8 Plus to India. He’s back, this time from Guatemala, with a review of the iPhone X’s cameras.

Mann was particularly impressed with the iPhone X’s telephoto lens:

When we got the telephoto lens in the 7 Plus, it was a huge upgrade but the telephoto quality was noticeably less than the wide lens, especially in low light. This created a shooting conundrum… often wishing to zoom in but not wanting to sacrifice quality. Apple closed that gap this year by investing heavily into improving the telephoto lens.  

The iPhone’s screen gets high marks too:

This probably the most amazing display I’ve ever seen. Colors pop, blacks are true black and contrast feels just right. I actually found it more rewarding to shoot & share because of how amazing the screen is. 

During his tests, Mann also discovered that the iPhone X’s slow-sync flash has been substantially improved:

One of my favorite things about the iPhone 8 Plus review was the slow sync flash comparison against the 7 Plus so I decided to take the iPhone X to the streets for a similar test. While I set out to see the difference in slow shutter effects, what I actually found was the iPhone 7 was easily 2 seconds slower in focusing/firing when shooting moving objects in low light…

The technical differences between the lenses in an iPhone 8 Plus and X may seem small on paper. Austin Mann does an excellent job demonstrating the added flexibility those differences afford users in everyday situations. Be sure to check out his post for examples of what the iPhone X’s camera can do.

Permalink