BGR reports one of Apple’s announcements at the upcoming WWDC will be about the Back to School 2011 program, which was initially rumored to launch this week. According to the website, this year’s Back to School will continue offering a free iPod touch to students who purchase a new Mac, although it’s possible that Apple will also kick off a new promotion with a $200 discount off an iPad following the purchase of a new Mac.
We have been told Apple will continue to offer educational discounts on computers and either a free iPod touch, or $229 towards the purchase of any other iPod. Our source also let us know that there might be something new in the works, as well… they heard that it’s possible Apple might offer students up to $200 off an iPad with the purchase of a new Mac.
The Back to School program has usually been announced in late May or early June. With the WWDC starting on June 6, the promotion could play nice with other major announcements such as Lion and iOS 5 made on stage. In the past years, Back to School allowed students to get a free 8 GB iPod touch, and the current family of iPod touches starts at $229 with the 8 GB model featuring the Retina Display and FaceTime camera. Apple’s push in the educational market was brought to the press’ attention again two weeks ago as the University of Delaware said an “Apple Store” would come on campus, enabling students to check out and buy products directly next to university’s library. With a wide selection of apps targeting students available on the App Store, $200 off an iPad combined with, for example, a MacBook Air indeed would be a good deal.
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Federico is the founder and Editor-in-Chief of MacStories, where he writes about Apple with a focus on apps, developers, iPad, and iOS productivity. He founded MacStories in April 2009 and has been writing about Apple since. Federico is also the co-host of AppStories, a weekly podcast exploring the world of apps, and Dialog, a show where creativity meets technology.
He can also be found on his two other podcasts on Relay FM – Connected and Remaster.
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