Clean up your inbox today and keep it that way forever

Apple Airs New iPhone 5 Commercials: “Turkey” and “Orchestra”

Just in time for Thanksgiving, Apple aired two new iPhone 5 commercials today. Both commercials feature voiceover by Jeff Daniels as in the first run of iPhone 5 commercials aired after the device’s launch.

The first ad, aptly named “Turkey” focuses on Photo Stream. Using Thanksgiving as a background theme for taking family photos with an iPhone, the ad explains how Photo Stream lets you share the photos you want, with just the people you want. Jeff Daniels also shows his appreciation for pie at the end of the ad.

Orchestra is a little more peculiar. Apple wants to explain the iPhone’s background noise cancellation, which is made possible by an improved microphone design and audio system. The voice asks the director of an orchestra to lower the volume, which is similar to what happens to background noise when you make a phone call with the iPhone 5. It’s a clever and funny comparison.

Excuse me maestro? Bring it down please. Better. That’s what happens to background noise when you’re making a call on this. This microphone here picks up the sounds around you and helps turn them down. So when the world gets noisy, calls sound better.

Both ads are now available on Apple’s YouTube channel, and we’ve embedded them below.

Unlock More with Club MacStories

Founded in 2015, Club MacStories has delivered exclusive content every week for over six years.

In that time, members have enjoyed nearly 400 weekly and monthly newsletters packed with more of your favorite MacStories writing as well as Club-only podcasts, eBooks, discounts on apps, icons, and services. Join today, and you’ll get everything new that we publish every week, plus access to our entire archive of back issues and downloadable perks.

The Club expanded in 2021 with Club MacStories+ and Club Premier. Club MacStories+ members enjoy even more exclusive stories, a vibrant Discord community, a rotating roster of app discounts, and more. And, with Club Premier, you get everything we offer at every Club level plus an extended, ad-free version of our podcast AppStories that is delivered early each week in high-bitrate audio.

Choose the Club plan that’s right for you:

  • Club MacStories: Weekly and monthly newsletters via email and the web that are brimming with app collections, tips, automation workflows, longform writing, a Club-only podcast, periodic giveaways, and more;
  • Club MacStories+: Everything that Club MacStories offers, plus exclusive content like Federico’s Automation Academy and John’s Macintosh Desktop Experience, a powerful web app for searching and exploring over 6 years of content and creating custom RSS feeds of Club content, an active Discord community, and a rotating collection of discounts, and more;
  • Club Premier: Everything in from our other plans and AppStories+, an extended version of our flagship podcast that’s delivered early, ad-free, and in high-bitrate audio.