John Voorhees

5429 posts on MacStories since November 2015

John is MacStories' Managing Editor, has been writing about Apple and apps since joining the team in 2015, and today, runs the site alongside Federico. John also co-hosts four MacStories podcasts: AppStories, which covers the world of apps, MacStories Unwind, which explores the fun differences between American and Italian culture and recommends media to listeners, Ruminate, a show about the weird web and unusual snacks, and NPC: Next Portable Console, a show about the games we take with us.

Photo Editor Acorn Adds Deep Shortcuts Integration

Photo editors are the perfect fit with automation tools because, so often, there’s a set of edits, filters, transformations, or file exports that you want to apply to multiple images. Many apps come with some sort of built-in batch processing tool, which is great, but supporting automation opens the door to integrating users’ photo editing processes with system features like Finder and other apps.

Earlier this year, Pixelmator Pro added deep Shortcuts integration, which opened up a long list of the app’s functionality via Shortcuts, enabling shortcuts like the machine learning-based super resolution one that Federico shared during Automation April. More recently, that app has been joined by Acorn, a Mac app with a long history of supporting automation with AppleScript and JavaScript support, as well as Automator actions.

With the release of version 7.2 at the end of July, Acorn added its own deep catalog of Shortcuts actions for users, including actions to:

  • Create images from the clipboard
  • Crop, rotate, flip, trim, and resize images
  • Apply individual filters and presets
  • Change the color profile of photos
  • Search for text in images

There’s some overlap with what can be done with other apps like Pixelmator Pro, but not as much as you might think. By combining Acorn’s actions with other system and third-party app actions, extremely sophisticated workflows that would take substantial time to complete one image at a time can be reduced to running a single shortcut, which, of course, is what Shortcuts and other automation schemes are all about.

Acorn is available directly from Flying Meat Software for $20.00, 50% off the regular price. The app is also on the Mac App Store for $20.99.


AppStories, Episode 290 – How iOS and iPadOS 16 Are Affecting Our Lives

This week on AppStories, we consider how iOS and iPadOS 16 are affecting our work and personal lives.

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On AppStories+, Federico is experimenting with Lock Screen widgets as app and shortcut launchers.

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Apple Podcasts Marketing Tool for Social Media Released

Apple has released a free web app that lets podcasters create artwork and links to promote their shows on Apple Podcasts. The app offers several customization options that should appeal to a wide variety of creators who want to market their shows on Apple’s service. Still, there are a couple of limitations worth keeping in mind.

Apple's tool offers several options, but the marketing messages are limited to a predefined list.

Apple’s tool offers several options, but the marketing messages are limited to a predefined list.

At its core, Apple’s tool makes it easy to generate promotional artwork in several predefined sizes along with links that can be posted to social media to promote a show, an episode, or an Apple Podcasts channel. Six size choices cover the standard artwork specifications for most social networking services. By default, the artwork is generated with a purple gradient that matches the Podcasts’ app color scheme, but you can change it to whatever you like.

Shows that offer Apple Podcasts subscriptions can promote bonus content and other perks to users.

Shows that offer Apple Podcasts subscriptions can promote bonus content and other perks to users.

There are several messaging options tailored to whether a show is free or offers a subscription version.

There are several messaging options tailored to whether a show is free or offers a subscription version.

The tool also provides several predefined messages that are applied to the artwork, the number of which depends on whether a show is free, paid, or free with a paid option. Shows that rank among Apple Podcasts’ Top Shows have the option of promoting their rankings too. However, there is no option to craft your own marketing message for the artwork, which is a little disappointing but not surprising.

Promotional art comes in multiple sizes for different social networks, and URLs can include affiliate parameters.

Promotional art comes in multiple sizes for different social networks, and URLs can include affiliate parameters.

The app generates full and shortened URLs, too, with the option to include affiliate parameters if you participate in Apple’s affiliate linking program for services.

Apple’s new marketing tool for social channels works well and generates good-looking artwork with minimal effort, making it a nice option for anyone with limited time and resources. However, it’s worth keeping in mind that the tool is limited to Apple Podcasts. The messaging options are limited too. You’ll need a different solution if you’d rather promote your podcast’s own website, another podcast directory, or use a marketing message not offered by Apple. Still, because such a large percentage of many shows’ audiences listen using Apple Podcasts, the company’s new tool is an excellent way to reach those listeners and potentially grow that segment of your audience.


Last Week, on Club MacStories: Deleting Significant Locations from Your iPhone, the Rumored Pro Apple Watch, and Tech RSS Feeds

Because Club MacStories now encompasses more than just newsletters, we’ve created a guide to the past week’s happenings along with a look at what’s coming up next:

MacStories Weekly: Issue 331