This Week's Sponsor:

Kolide

Ensure that if a device isn’t secure it can’t access your apps.  It’s Device Trust for Okta.


Apple Airs New iPad Commercial During Oscars

Hollywood

Hollywood

Apple aired a new iPad commercial during the 85th Academy Awards. The ad, focused on apps for photographers and video editors and iTunes Store content, also included a brief demonstration of Apple’s Maps showing a 3D animation of the historical Hollywood sign.

The new commercial uses the same style of the ones Apple aired a week ago. There is no narration, just a series of words quickly shown on screen alongside apps available on the App Store. The words that are spoken out loud are “lights”, “camera”, and “action”. The apps shown in the video include: iMovie, Pinterest, Apple’s iTunes Movie Store, MovieSlate, 8mm for iPad, Action Movie FX, and Instant. Movie Clips from Indiana Jones and Back to the Future are also shown in the ad.

You can watch the video below.

Unlock More with Club MacStories

Founded in 2015, Club MacStories has delivered exclusive content every week for over six years.

In that time, members have enjoyed nearly 400 weekly and monthly newsletters packed with more of your favorite MacStories writing as well as Club-only podcasts, eBooks, discounts on apps, icons, and services. Join today, and you’ll get everything new that we publish every week, plus access to our entire archive of back issues and downloadable perks.

The Club expanded in 2021 with Club MacStories+ and Club Premier. Club MacStories+ members enjoy even more exclusive stories, a vibrant Discord community, a rotating roster of app discounts, and more. And, with Club Premier, you get everything we offer at every Club level plus an extended, ad-free version of our podcast AppStories that is delivered early each week in high-bitrate audio.

Choose the Club plan that’s right for you:

  • Club MacStories: Weekly and monthly newsletters via email and the web that are brimming with app collections, tips, automation workflows, longform writing, a Club-only podcast, periodic giveaways, and more;
  • Club MacStories+: Everything that Club MacStories offers, plus exclusive content like Federico’s Automation Academy and John’s Macintosh Desktop Experience, a powerful web app for searching and exploring over 6 years of content and creating custom RSS feeds of Club content, an active Discord community, and a rotating collection of discounts, and more;
  • Club Premier: Everything in from our other plans and AppStories+, an extended version of our flagship podcast that’s delivered early, ad-free, and in high-bitrate audio.