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Posts tagged with "iPad"

Amazon Takes Another Swing at Apple with New Kindle Commercial

Amazon released another Kindle commercial today, titled “The book lives on”, which is – again – clearly targeting the issues with the iPad as an eBook reader. Just like in the first commercial posted months ago, Amazon points out you can’t read books in direct sunlight on the iPad because of screen glare – something the Kindle addresses with its digital ink paper-like technology.

The latest commercial, however, showcases more features than direct-sunlight reading. The Kindle is touted as a lighter device with battery life “up to a month”, is being used by people in their mid twenties / thirties (Apple’s typical userbase) and has access to more than 800,000 books available in the Kindle Store. Last, the commercial is backed up by a catchy pop song that’s very similar to Apple’s usual commercial strategy. It’s a very nice commercial if you ask me, but I do see a trend here.

Check out the video below. In the meantime, Apple is rumored to introduce a Kindle-like display technology for a better reading experience in the iPad 2. [via TechCrunch] Read more


#MacStoriesDeals - Monday

Ah Monday, so will we see new MacBooks this week? Tuesdays are usually hardware update days for Apple. Here are today’s deals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get ‘em while they’re hot!

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T-Mobile & Orange iPad Price Drop Hints at New iPad Soon

Numbers are starting to point toward the arrival of Apple’s iPad 2 (and 3?). UK Carriers T-Mobile and Orange have dropped their iPad pricing, possibly making room for the iPad 2 arrival very soon, maybe in a matter of weeks.

When new versions of products are on their way, it’s very typical for retailers to drop pricing to clear out current stock. It’s not just a “sale” price either, but more significant. Now T-Mobile and Orange are both selling the iPad for £99 on their 24-month contracts. Previously, Orange was offering the iPad WiFi + 3G at £199.99 to existing customers and £229.99 for new customers - this price drop is offering a savings of at least £100 on each. T-Mobile, meanwhile, is only offering the discount to existing customers.

Last year Apple unveiled the game-changing iPad in late January with sales starting on April 3rd. Since we’re currently in-between those dates, and have yet to hear anything official from Apple, we could see the iPad 2 peek it’s beautiful head within the next few weeks. On the other hand, the reduced price could just be Orange and T-Mobile offering customers a bargain; but who wants to believe the later? Not us, that’s for sure.

[via TechRadar]


WiFi2HiFi Makes Streaming Music From Your Computer to a HiFi Easy

Just released today is WiFi2HiFi, a new iPhone and iPod Touch app that effectively allows you to use your device to stream audio from your computer to an iPod dock, stereo system or anything else that can connect to the 3.5mm jack or the 30-pin port. It virtually emulates the AirPort Express feature of streaming audio from a computer to connected sound system, but how well does it work? I was given a pre-release build to review and a review follows the break.

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‘I Am Number Four’ Director On Hollywood & iPads

‘I Am Number Four’ Director On Hollywood & iPads

(Above: Michael Bay using his iPad on the set of ‘Transformers’)

Film director DJ Caruso describes his experience of using the iPad as a productivity tool while shooting ‘I Am Number Four’:

I got it, I don’t want to say as a toy, but then I realized about a week into prep that my storyboards were coming on it, my previs was on it, my script was on it, I don’t carry my script anymore. I started getting emails from two of my storyboard artists who work in Los Angeles and I have this application where I can mark up the boards – I’m a terrible drawer – and I can mark up the boards and send them back. It just became this amazing production tool.

There’s more than a director discovering this new tablet computer as a useful gadget, though. In fact, DJ Caruso says almost everyone at Hollywood from assistants to actors to directors now has an iPad, and not just to play Angry Birds during breaks. He even tells the story of when he got into an email conversation with Spielberg about the apps they had installed and used for work purposes.

The coolest part, however, is about the supernatural powers of the main character of his movie being controlled by a custom-made iPad app:

Pettyfer’s character John Smith, an alien, discovers during the film he has several supernatural powers. One of those powers is that he can control light through his hands. During filming, Alex wore a flashlight-like contraption wired up through his jacket and it was activated… by an iPad off screen.

It turns out, some people do create content on their iPads. Looks like Hollywood is indeed hooked on iPads. [via TUAW]

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iPad and iPhone Beats Kindle In The UK, But Not In The US

Market research firm Book Marketing Ltd has revealed to GigaOM that in the UK both the iPad and iPhone are beating the Kindle as an eBook reader most used by consumers based on data from last September. The story however is very different in the US however with the Kindle far ahead after stellar growth throughout 2010 as the graph below the break demonstrates.

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MacStories Product Review: Just Mobile UpStand for iPad

There are hundreds of iPad stands available on the market, but until a few weeks ago none of them managed to stay on my desk for more than two days. Not even Apple’s own dock for iPad, which is a $29 tiny piece of plastic that could work as a stand to hold the iPad upright, but only works in portrait mode. In the past three weeks, however, I’ve been using the Just Mobile UpStand for iPad and haven’t really looked back to find another solution.

The UpStand is an elegant and simple product to hold your iPad in landscape and portrait modes – there’s not really much else to say about it, but read along past the break to see why I decided to use the UpStand as my iPad stand of choice. Read more


#MacStoriesDeals - Friday

Sorry for the lack of iOS apps today, there are no great deals but check out some from this week, many are still great! Here are today’s deals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get ‘em while they’re hot!

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