Apple Introduces M4-Powered iPad Air

Apple has announced a new iPad Air featuring the M4 chip and 12GB of unified memory. According to the company, the new Air is 30% faster than the M3 iPad Air and 2.3× faster than the M1 Air. Apple says the 50% boost in unified memory enables better AI performance. The new models come in blue, purple, starlight, and space gray, with storage configurations of 128GB, 256GB, 512GB, and 1TB.

Bob Borchers, Apple’s vice president of Worldwide Product Marketing, said of the new Air:

iPad Air gives users more ways than ever to be creative and productive, offering powerful performance and incredible versatility to help them turn their ideas into reality. With its blazing performance thanks to M4, incredible AI capabilities, and game-changing iPadOS 26 features, there’s never been a better time to choose or upgrade to iPad Air.

The M4 iPad Air is available in 11” and 13” sizes and features the Apple-designed N1 and C1X chips for networking and wireless connectivity. The N1 brings Wi-Fi 7 and Bluetooth 6 support to the Air, while Apple says the C1X reduces cell network energy consumption by 30% compared to the M3 iPad Air. Of course, the M4 chipset itself also unlocks new functionality for the Air, including hardware-accelerated mesh shading and ray tracing for gaming.

The 11” iPad Air starts at $599, and the 13” model begins at $799. Education market pricing starts $50 lower for each model. Both Air models support the Apple Pencil Pro, the USB-C Apple Pencil, and Apple’s Magic Keyboard case. Preorders begin this Wednesday, March 4, with deliveries and in-store availability starting March 11.

Podcast Rewind: Running Out of RAM, Tech Confessions, and Italian Movie Dubs

Enjoy the latest episodes from MacStories’ family of podcasts:

NPC: Next Portable Console

This week, Brendon, Federico, and John tackle the RAM shortage and its effect on the handheld industry before digging into Cocoon 2.0, an excellent Android front-end for your emulators.

Then on NPC XL, Federico brings an Android emulation surprise to the show.

Comfort Zone

Chris has a Mac-related confession to make, Matt has to admit something about his Apple Watch, and Niléane is like, “Boys, I don’t think you can even handle taking your phones off silent.” (She was not wrong.)

On Cozy Zone, we roast home screens again, and this time there aren’t any hidden codes… we think.

MacStories Unwind

This week, John and Federico debate physical versus digital media and the Italian art of dubbing movies.

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The Steve Jobs Archive’s Letters to a Young Creator→

Source: Steve Jobs Archive.

Source: Steve Jobs Archive.

The Steve Jobs Archive has published a collection of Letters to a Young Creator featuring reflections from luminaries in a wide range of fields answering questions posed by SJA Fellows.

Contributors include Tadao Ando, Paola Antonelli, Mario Bellini, Larry Brilliant, Anders Byriel, Ed Catmull, Jon M. Chu, Lee Clow, Tim Cook, Brunello Cucinelli, Es Devlin, Pete Docter, Mickey Drexler, Lord Norman Foster, Davis Guggenheim, Jenny Holzer, Bob Iger, Jimmy Iovine, Jony Ive, Rashid Johnson, Alan Kay, David Kelley, Marc Newson, Hans Ulrich Obrist, Ben Okri, Dieter Rams, Alice Rawsthorn, Arthur Rock, Ruth Rogers, Samuel Ross, Cindy Sherman, Mona Simpson, and Anna Deavere Smith, as well as an introduction by Laurene Powell Jobs.

Released on the anniversary of what would have been Steve Jobs’ 71st birthday, Powell Jobs explains:

To live a life of creativity and curiosity, one must constantly ask questions. Steve thrived by seeking out people who could offer new knowledge and fresh perspectives, and he surrounded himself with diverse voices—musicians, artists, scientists, designers, engineers, writers, and humanitarians. He would often pose a thought and then pause to listen, understanding that learning and growth can only come from having the courage to challenge our limits and broaden our horizons.

I’ve only scratched the surface of the collection, but I can tell that this is my sort of catnip. Powell Jobs captures the essence of the collection well:

This is a time to live your questions. The beauty of answers, when they do come, is that they allow us to ask new and better questions. Life is learning how much we have yet to learn.

Letters to a Young Creator is available online, from Apple Books, and as a downloadable EPUB file.

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Six Colors’ Apple in 2025 Report Card

Average scores from the 2025 Six Colors report card.

Average scores from the 2025 Six Colors report card.

For the past 10 years, Six Colors’ Jason Snell has put together an “Apple report card” – a survey to assess the current state of Apple “as seen through the eyes of writers, editors, developers, podcasters, and other people who spend an awful lot of time thinking about Apple”.

The 2025 edition of the Six Colors Apple Report Card has been published, and you can find a summary of all the submitted comments along with charts featuring average scores for the different categories here.

I’m so grateful that Jason invited me, once again, to participate in the survey and share my thoughts on Apple’s 2025. As you’ll see from my comments – and as you know if you’ve been listening to AppStories or Connected lately – I’ve been focusing on AI agents, hybrid automation, and splitting my work between iPadOS and macOS for the past few months. The LLM takeoff in the productivity space is accelerating on a weekly basis, and modern AI tools are fundamentally changing the way I get work done. Case in point: this article was written before OpenClaw went viral, and the past month alone has seen so many of my habits and automations get upended by this incredible open-source tool. As I noted in my comments, however, one thing is not changing: iPadOS essentially gets no access to any of these modern AI tools, which are increasingly launching as Mac-only apps or features.

I’ve prepared the full text of my responses for the Six Colors report card, which you can find below.

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