Permute: Quick Image, Audio, and Video Conversion [Sponsor]

When you want to convert a photo, video, or audio file from one format to another, it’s far too easy to get bogged down in settings, unable to make heads or tails of technical jargon. Permute saves you from that trouble by taking care of the details and converting files incredibly fast.

To start a file conversion, just drag a file into Permute’s main window or onto its dock icon, click start, and you’re all set. Permute is faster than ever too. With the recent launch of version 3, the app supports an incredibly long list of file formats and has added hardware acceleration for MP4 and HEVC files. The app also has presets for a long list of Apple hardware so you can match your end results to the devices you use. You can even modify images and videos, adjusting their size and rotating and flipping them.

But that’s not all, Permute 3 can also:

  • Convert individual files or groups of files
  • Stitch multiple images, videos, or audio files together
  • Create DVDs
  • Convert uncommon file formats like WebP and SVG
  • Schedule conversions for later
  • Add converted files to iTunes

Permute has a special limited-time deal just for MacStories readers. If you use this link, you can purchase Permute for 20% off. There’s a free trial available too if you want to try the app first.

Visit Permute’s website today to learn more and take advantage of the special 20%-off deal before it expires.

Our thanks to Permute for sponsoring MacStories this week.

Apple Publishes Videos Showcasing iPad Pro Workflows

Apple shared five new videos on its YouTube channel today, all of which center around working on an iPad Pro. Each video covers a different iPad workflow, as described by the following titles:

  • A new way to host your own podcast
  • A new way to create a presentation
  • A new way to go paperless
  • A new way to take notes
  • A new way to design your space

What I love about these videos, each of which are just over a minute long, is that they demonstrate the actual apps and workflows you can use to accomplish these tasks on the iPad Pro. For example, the podcast hosting video features Anchor for recording, editing, and publishing the podcast, Files for adding audio from an external source, and GoodNotes for holding your speaking notes. The video on taking notes features Notability exclusively, highlighting the app’s versatility for handwritten and typed notes, drawings, and audio recordings.

Each of the five videos ends the same way, by stating that the video was filmed, edited, designed, and made entirely with the iPad Pro. I can’t imagine a better way Apple could push the message that the iPad is a device for getting real work done.

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Thinking Different: Keys to Adopting an iPad-First Workflow

No matter how tech-inclined a person may be, no one sits down at their first computer and instantly finds themselves at home with the device. We all have our own tales of computing learning curves – figuring out how menus, file systems, and other traditional software elements work. Similarly, when making the move from one type of computer to another, there’s an adaptation cost in acquainting yourself with all that’s new. This is true when switching from a PC to a Mac, and also a Mac to an iPad.

Before the iPad Pro debuted in late 2015, transitions from Mac to iPad were extremely scarce. The iPad’s hardware and software were both far too limited to compel many switchers. The software has advanced since that time – thanks to Split View, drag and drop, and Files, it’s far easier to work on an iPad than before – but there’s plenty more progress still to be made. The hardware, however, is where the iPad has shined most, especially with the newest iPad Pros.

Compare the iPad Pro’s hardware to Apple’s modern Mac lineup and the difference is striking. The iPad has Face ID, while Macs are stuck with Touch ID; the iPad has a Liquid Retina display with ProMotion, and Macs are still Retina only; the iPad Pro benchmarks comparably to the most powerful portable Macs; iPads can include LTE, while Macs cannot; and where Mac keyboards are vulnerable to specs of dust, the iPad’s Smart Keyboard Folio can endure any crumbs you throw at it – plus, with the iPad you can choose the keyboard that’s best for you. To top off all these advantages, the iPad Pro is also more affordable than most Macs.

Software limitations aside, the iPad clearly has a lot going for it; the iPad Pro is a more attractive Mac alternative than ever before. But moving to the iPad still involves some growing pains. The longer you’ve used a traditional computer, the harder an iPad transition can be. There are a few key things, however, that can help make your iPad adoption a success.

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Tim Cook Calls for US Privacy Regulations in Time Op-Ed→

User privacy is one of the social drums Tim Cook has been consistently beating for years now, and today that’s continuing in an even stronger way with a new op-ed by Apple’s CEO published by Time. Cook writes:

I and others are calling on the U.S. Congress to pass comprehensive federal privacy legislation—a landmark package of reforms that protect and empower the consumer. Last year, before a global body of privacy regulators, I laid out four principles that I believe should guide legislation:

First, the right to have personal data minimized. Companies should challenge themselves to strip identifying information from customer data or avoid collecting it in the first place. Second, the right to knowledge—to know what data is being collected and why. Third, the right to access. Companies should make it easy for you to access, correct and delete your personal data. And fourth, the right to data security, without which trust is impossible.

In addition to outlining these four principles, Cook gets more specific in calling for a particular organization to be formed that counteracts a “shadow economy that’s largely unchecked” whereby people’s data is sold by retailers and other companies without express knowledge or consent. He writes:

Meaningful, comprehensive federal privacy legislation should not only aim to put consumers in control of their data, it should also shine a light on actors trafficking in your data behind the scenes. Some state laws are looking to accomplish just that, but right now there is no federal standard protecting Americans from these practices. That’s why we believe the Federal Trade Commission should establish a data-broker clearinghouse, requiring all data brokers to register, enabling consumers to track the transactions that have bundled and sold their data from place to place, and giving users the power to delete their data on demand, freely, easily and online, once and for all.

Apple has established a consistent practice of standing for user privacy, partly owing to its highly publicized standoff with the FBI in 2016, but it seems that in 2019 the company wants that value to be even more pronounced. First there was the unavoidable banner at CES touting the iPhone’s privacy advantage, and now today’s op-ed. It will be interesting to see if any of the ideas Cook pushes bring about productive discussion on this issue, leading to practical change in US policy.

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Connected, Episode 226: The Instagram Secret Society→

The boys discuss a bunch of Apple products that may be receiving refreshes after years of neglect, including the iPad mini and iPod touch, then are taught how to edit photos like pros by Tyler Stalman.

If you want to get better at taking pictures on your iPhone, you don’t want to miss the second half of this week’s Connected. I learned a lot from Tyler and now have a handful of new apps to play with. You can listen here.

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GoodNotes 5: The MacStories Review

I spend a lot of time at a keyboard. The obvious advantage of a keyboard is speed. When I’m in a groove, nothing beats typing into a text editor at my Mac or iPad Pro for quickly recording thoughts and ideas, so they aren’t forgotten.

Moving fast is not nearly as important when it comes time to refine those ideas into something coherent. Slowing down, switching tools and contexts, and working in different environments all help to bring order to disparate thoughts. The same holds for planning something new, whether it’s the next big article or organizing my thoughts on some other project.

It’s in situations like these when I grab my iPad Pro and open GoodNotes. The switch from the indirect process of typing into a text editor to working directly on the iPad’s screen with the Apple Pencil enables a different perspective that helps me refine ideas in a way that typing doesn’t.

With version 5, the GoodNotes team has taken my favorite iOS note-taking app and refined every aspect of the experience. The update retains the simplicity of the app’s design but does a better job surfacing existing functionality and extending other features. The result is a more flexible, powerful app that plays to its existing strengths – which current users will appreciate – but should also appeal to a broader audience than ever.

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Apple Launches Smart Battery Cases for iPhone XS, XS Max, and XR

Apple today updated its online store with the addition of three new products: Smart Battery Cases for the iPhone XS, XS Max, and XR. Every version of the case costs $129, regardless of iPhone size. Each new case is available in both Black and White, and the designs resemble that of the previous Apple Smart Battery Cases, with a silicone exterior and a large bulge on the back to accommodate the battery.

The Smart Battery Case is compatible with Qi chargers, so you can still take advantage of wireless charging while using the case. These are the quoted charge estimates for each case:

  • XS: 33 hours talk time, 21 hours Internet use, and 25 hours video playback
  • XS Max: 37 hours talk time, 20 hours Internet use, and 25 hours video playback
  • XR: 39 hours talk time, 22 hours Internet use, and 27 hours video playback

In the past, Apple hasn’t made Smart Battery Cases available for Plus-sized phones, so it’s great to see that now, regardless of your iPhone size, you can get a case that raises battery life to meet the needs of heavy use.