“The genius is in the casting. The Mac guy, Justin Long, is a younger version of Steve Jobs who is casual and comfortable in his skin. PC, personified by John Hodgman, as a rounder, paler Bill Gates, is a well-meaning geek with all kinds of operating problems. For Apple, the campaign managed the neat trick of making the brand look laid back and cool while it mercilessly skewered its rival”
Now, let me post one of my favorite ads, Broken Promises. Pure genius.
When I first reviewed Read it Later for iPhone back in June (link) I wrote that it perfectly filled many voids left by Instapaper: it had lots of interesting features like sharing, send via mail, offline viewing that made it stand out from the crowd. Then something strange happened: Instapaper started getting a lot better. New servers for improved performances, a brand new iPhone app with cool features, support for other iPhone apps (Tweetie and tumblr), gorgeous interface…Read it Later wasn’t the best read later app anymore, Marco Arment won. But you know, history is a circle: things repeat over time, those who lost the battle may win again in a not so far away future. And that’s what has just happened today: Read it Later 2.0 for iPhone is out in the App Store, and it’s taken the place it once had: the throne.
Some cool updates landed on the AppStore tonight and they include some of my favorite apps:
This 1.4 update dramatically improves the app’s performances and brings full offline reading for every article. Read my review here if you missed it.
Global leaderboards, new obstacles and new alternate music soundtrack for one of the best games I’ve ever installed on my iPhone. Is it enough?
Also, Read it Later 2.0 is out, but there are some problems with the updating process. Guess the App Store is a little bit slow in delivering this 2.0 release. You’ll know more about it as soon as I’ll be able to install the update.
Back in October I wrote a post about 9 Beta applications for Mac OS X you should check out and, guess what, Droplr was in. Droplr has been an invite-only app / service for a long time, one of those apps people never stopped searching for an invite as rumor was “Droplr is freakin’ awesome”. I was in the private / beta testing group of the application and it surely was a great, easy to use app, seamlessly integrated with Mac OS X. Yesterday Droplr 1.0 finally landed and here’s why you should go download it now.
Mindnode is a very simple and powerful application for iPhone [$7.99 - iTunes link] which lets you organise and outline your thoughts by creating mind maps. Thanks to the Mindnode team I’m happy to announce that we have 3 promo codes up for grabs.
See the details after the jump!
First, thanks everyone for the support and the comments! Then, I’d like to thank the Cookmate team for giving us these 5 promo codes for the giveaway.
Now, here are the winners:
leesuiip
Ridha Hassoun
Adam
sebax
k3mf0u
You’ll receive the U.S. promo code straight in your inbox in a matter of a few hours.
Anyway, stay tuned! Something huge is coming on December 15th.
I usually tweet a lot of stuff: apps tutorials, news, videos, reviews, hacks and so much more. Everything that’s Apple-related and it’s interesting, it’s worth a tweet.
To keep up to date with all these links you can follow me on Twitter, but in case you missed here’s a small compilation of the best tweets of the past week.
You can find me on Twitter as @storiesofmac.
Enjoy!
If you ever wondered how much work goes into creating a little, awesome iPhone app like Warships, this video from Sebastian de With is for you.
And here’s the original blog post. In case you haven’t, go buy Warships now.
It’s at times like this I really hope for a fake. I mean, forniture?
Yeah, the Apple Table.
