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Apple Posts New iPhone 4S Camera, iCloud and Siri Ads

Following the first Siri ad that was released last week, Apple uploaded three new commercials on its website and YouTube channel earlier today, showcasing once again the capabilities of the iPhone 4S’ voice assistant, as well as the improved camera and iCloud support.

The new commercials cover a wide range of hardware and software features of “the most amazing iPhone yet”, albeit some of them are also available on older generation models like the iPhone 4. The camera is described as “all new” with 8 megapixels and “advanced optics”, but the ad also focuses on what’s possible to do after a photo has been taken on an iPhone, showing the built-in photo editing functionalities that “no ordinary camera can do”. From the YouTube description:

With 8 megapixels, advanced optics and more, the all new camera on the iPhone 4S may be the only camera you need.

The second Siri commercial is similar to previous one, featuring different input requests from iPhone 4S users such as map directions, weather conditions, calendar appointements and Messages. Apple describes Siri as your “personal assistant for everything”.

The iCloud ad goes a little more technical – although with Apple’s usual clear and friendly style – to show iBooks and document sync across devices, Purchase history on iTunes, Photo Stream and Automatic Downloads for songs. “Now the things you do on your phone are everywhere you want them”.

Check out Apple’s new ads here, or watch the YouTube video embeds below.
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Plex 2.0 for iOS Brings Revamped Remote Access, New Home Screen - Plex 0.9.5 “Laika” Released

Back in April I wrote about Plex 1.1, a new iOS version of the popular media manager for Mac and Windows (as well as other connected devices such as Roku) that brought a new design, better streaming of movies and TV shows with Direct Play and Direct Streaming, and many changes from the original application that was released a year ago in November 2010.

With a series of releases announced via various blog posts, the Plex team launched last night version 2.0 of Plex for iOS, another major revamp of the mobile client for iPhone and iPad that brings an improved home screen design (for the grid UI that was introduced in 1.1), new remote access, better subtitle management and over 150 bug fixes. As previewed last week, the Plex team figured one of the most requested functionalities for the desktop media server – a utility that finds media on your computer or local network and handles transcoding, metadata and streaming to Plex clients – was better access of personal media (movies, music, TV shows) over the Internet. In its previous versions, Plex was capable of making a computer or external hard drive available over the Internet via port forwarding, but setup was far from easy and seamless, and the lack of any online counterpart for over-the-air sharing made it impossible to build a platform on top of a local Plex installation. With myPlex, Plex brings “real” remote access to all your media, allowing the app to communicate with my.plexapp.com through a user account (which you can create for free), letting users not only access servers (like your iMac or Mac mini) remotely, but also to share specific sections of a library with other Plex users.

myPlex is a full-featured solution to access, share and save content for later. “Access” means all your connected Plex media servers will show up online, readily available to show your sections and library; I haven’t been able to personally test the remote access part of myPlex as my router doesn’t want to play nice with port mapping, but I can see how the redesigned preference panel will make for a more intuitive experience when making a computer available online. Moreover, the screencasts posted by the Plex team (available below), show how easily it’s possible to connect media servers to myPlex.

Sharing plays another big role on myPlex: whereas in previous iterations of Plex users could only share content with others by opening up their routers for external access, providing a friend with the required authentication system to access a Plex installation, myPlex makes it extremely easy to pick a folder (say a Music collection, or a TV series), enter an email address of another Plex user, and start sharing content online. Users can share an entire Plex library or just some sections, and obviously the system will take advantage of Direct Play and Direct Streaming between remote connected users and libraries whenever possible. myPlex is a simpler interface on top of the old (manual, URL-based) sharing process, and it’s deeply integrated with the updated iOS and Mac clients. Read more

Innovative 3D Mapping Company C3 Technologies Reportedly Acquired By Apple

When the innovative 3D mapping company C3 Technologies was discovered to have been acquired and shut down by its buyer, amongst the speculation was that Apple had been the buyer after its previous purchase of Placebase and Poly9 (both software mapping firms). Today, 9to5 Mac is claiming to have a source that confirms Apple was behind the purchase of C3 Technologies and has now got the team (who are still located in Sweden) to work as a division of the iOS team.

Sources say that C3 Technologies CEO Mattias Astrom, C3 Technologies CFO Kjell Cederstrand, and lead C3 Technologies Product Manager Ludvig Emgard are now working within Apple’s iOS division. The leading trio, along with most of the former C3 Technologies team, is still working as a team in Sweden (interestingly, the division is now called “Sputnik”), where the C3 Technologies company was located prior to the Apple acquisition.

What C3 Technologies did was develop software that could create detailed 3D ‘maps’ through from aerial photography with very little human input or moderation. The two videos after the break give an explanation of how it works and a real demonstration of what C3 Technologies could produce through its software.

Speculation is now turning to what Apple has in store after purchasing these three mapping companies (Poly9 and C3 are specifically focused on 3D mapping) as well as making the remark earlier this year (in response to the location data debacle) that: “Apple is now collecting anonymous traffic data to build a crowd-sourced traffic database with the goal of providing iPhone users an improved traffic service in the next couple of years”. It was a curious admission by Apple and despite re-signing with Google to provide iOS with its mapping service, the question is now whether Apple may be trying to replace Google’s offering with its own - or perhaps to merely complement it with new offerings.

[Via 9to5 Mac]

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#MacStoriesDeals - Friday

Halloween sales are upon us! Be sure to also check out our Amazon Mac Download below. Here are today’s @MacStoriesDeals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get them before they end!

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iOS 5 Reminders From an OmniFocus User’s Perspective

When I first got my hands on the new Reminders app in iOS 5, I launched it and scoffed under my breath. Sure it was cute but it was not for me. I have spent so much time developing a bond with OmniFocus that I don’t know if it could ever be broken. It probably sounds dramatic but OmniFocus and I have been through some hard times together, probably some of the worst in my life.

My wife hates when she sees OmniFocus projects related to something personal in our marriage but it is my trusted system and I use it for everything. I have never found a suite of applications that can do for me what OmniFocus does. I have tried so many productivity and task management apps that I refuse to count them for fear of realizing the amount of money I have wasted. I have a natural (or unnatural if you ask my wife) attraction to this genre of apps so of course I was excited to take a look at the new Reminders app.

Reminders is a simple, albeit extremely well done, list-making application. Its main appeal is the “geo-fencing” feature that will trigger a reminder based on your proximity to a predefined location. The concept is amazing to me. The only problem is Reminders does not easily integrate in to my existing system, thus I probably won’t be able to truly utilize it.

Enter Siri. Read more

#MacStoriesDeals - Thursday

Halloween sales are upon us! Be sure to also check out our Amazon Mac Download below. Here are today’s @MacStoriesDeals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get them before they end!

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NYT: Siri-Controlled Apple Television “A Guaranteed Product”

According to an article by Nick Bilton on The New York Times, Apple is indeed working on a television product that could be publicly announced in late 2012, and released in early 2013. Rumors of an Apple-made television, not just a TV set like the Apple TV, go back to the original announcement of the iTV, a set-top box that would later become the Apple TV, which made many wonder whether Apple could ever disrupt the television market by offering content deals and a new way to access and interact with television programming. A statement by Steve Jobs in the recently released biography by Walter Isaacson gave new credence to such rumors – Jobs said “he finally cracked it”, leading many to believe Apple had been working on a hardware product set to revolutionize the television market.

According to Bilton however, the revolution isn’t strictly about the hardware design or physical remote controller – rather, the Apple television will heavily rely on Siri – Apple’s voice-based assistant for the iPhone 4S – to let users easily execute tasks such as searching for online content, switch channels, get the news and weather information, or the latest episode of a TV show.

Alternative remote ideas floated by Apple included a wireless keyboard and mouse, or using an iPod, iPhone or iPad as a remote. None of these concepts worked. But there was one “I finally cracked it” moment, when Apple realized you could just talk to your television.

Enter Siri.

It’s the stuff of science fiction. You sit on your couch and rather than fumble with several remotes or use hand gestures, you simply talk: “Put on the last episode of Gossip Girl.” “Play the local news headlines.” “Play some Coldplay music videos.” Siri does the rest.

Bilton claims several people within Apple have confirmed the existence of prototypes and parts floating around, with a source even saying the television is “a guaranteed product” from Apple, with the only question being when the company will decide to unveil it and release it. Bilton says getting components for large displays to drop under a certain price target could be an issue for Apple, and he notes that the user-friendliness of Siri applied to a television could be also hinted by Jobs saying “it will have the simplest user interface you could imagine” when referring to such a device in his authorized biography. Siri was acquired by Apple last year, and it’s currently exclusive to the new iPhone 4S.

In the past year, Apple released the second-generation Apple TV and updated its software multiple times to include a selection of new channels, content deals, iCloud-based functionalities and deeper iTunes integration with streaming and previous purchases. A recent rumor also claimed Jeff Robin, co-creator of iTunes, has been put in charge of the Apple Television project.

[image via]

Adobe Carousel Review: Sync & Edit Photos Anywhere

With the introduction of iOS 5 and iCloud, Apple enhanced the standard photo management experience on iOS devices and Macs with Photo Stream, a new cloud service that makes all your photos available anywhere at any time through iCloud. As I detailed in my iCloud overview, Photo Stream is a new “invisible” part to iCloud that lives inside the iOS’ Photos.app or iPhoto on the Mac, allowing the operating system to instantly push photos – whether they’re actual photos or screenshots taken on iOS – up to the cloud, and back to all your devices configured with Apple’s service. So when you’re taking a new photo on your iPhone, Photo Stream ensures the photo is also pushed to your iPad and Mac, so you won’t have to sync or manually transfer files when you’re home.

Photo Stream is a convenient solution because it’s easy to use and doesn’t require any configuration, but this very lack of options and adjustments has generated quite a debate in the past few weeks among users who would like to be able to control their Photo Stream to exclude certain kinds of images, or at least manually delete the ones that aren’t worth the cloud storage. Because Photo Stream has been built to be invisible and extremely simple, it doesn’t come with any preference to, say, diversify screenshots from regular photos, or delete photos you mistakenly took from your online stream. Photo Stream is simply an on/off switch for all or nothing, and whilst it has turned out to be an indispensable tool in my workflow for photos and iOS screenshots, others would like to have some kind of control over how photos are chosen and pushed to their devices. Read more

ReaddleDocs 3 Review: Powerful Document Viewer & File Manager For The iPad

ReaddleDocs 3, the latest version of the popular document viewer and file manager for the iPad was released a few days ago and it packs a bunch of new features and improvements. The app is a little odd in some ways, because at its core it is trying to recreate the file system on an iPad — something that Apple has tried its very best to stay away from with iOS. But in reality, if you’ve wanted to be productive on an iPad you’re inevitably going to need some sort of file system, because whilst iCloud is beginning to help with document and app sync, it isn’t all that helpful for syncing between apps.

As a result, I use a few other ‘cloud’ services to keep all my documents in sync and available everywhere. The primary one I use is SugarSync, but I also use Dropbox (primarily for collaboration) and occasionally Google Docs. This allows me to use any of the computers I have at home, where I will have all my documents ready and available - I can even edit them and see those edits synced across to the other computers where I could access that same file the next morning with all the edits included.

But how do I deal with documents on the iPad? It’s been a bit of a complicated issue since the iPad was first released, and initially I was just emailing any documents I needed on my iPad to myself and then opening that email up on the iPad - but this was messy, complicated and required advanced ‘knowledge’ to send that file before you could see it on the iPad. Eventually I realised I had to find a better way to solve this, and that’s where SugarSync and Dropbox come in. Both these services (and a multitude of others) slowly began to be supported by various apps for the iPad and iPhone, hooking straight into the services. This was a far better way to open files on the iPad - but the apps felt very rough around the edges.

In recent months I’ve been using iFiles on the iPad and iPhone, it’s been pretty great and it was certainly the best app I had used to date for viewing documents from my Dropbox folder and SugarSync services. Then about a month after I started using iFiles, I came across PDF Expert. Primarily I was using it for PDF annotation, but I noticed it was also a pretty great file viewer, particularly because it would also integrate right into Dropbox and SugarSync. So over the past few months I’ve been using PDF Expert for most of my document viewing needs and occasionally opening iFiles.

When looking at it simply, PDF Expert and ReaddleDocs 3 are nearly identical — they share very similar user interfaces and are close in functionality too. Where they differentiate is mainly in price (PDF Expert is nearly twice as much) and in annotation abilities (it is far better in PDF Expert). So before I go into too much detail, if you want to do a lot of PDF annotation on the iPad, PDF Expert is what you should purchase (even if you want to use it as a document viewer, because it is also good at that). In all other cases my recommendation is for ReaddleDocs 3, particularly if you want to do some file management - it is virtually identical and also has some annotation capabilities.

Jump the break to continue reading my review of ReaddleDocs 3.

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