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iTunes Rolling Out 90 Second Song Previews

Back in November we reported that Apple sent notifications out to music labels to tell them that Apple is getting ready to extend iTunes Music previews from 30 seconds to 90 seconds for songs that are at least 2 minutes and 30 seconds long.

Today, still unofficially unannounced, Apple has begun to roll out the extended song previews in the iTunes Store. All of iTunes’ current top albums have the 90 second previews, but most songs still have the original 30 second previews. Apple has yet to issue a press release announcing the feature but we can expect one before the week’s end. Keep checking Apple’s PR page or just keep watching on our site.

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