THIS WEEK'S SPONSOR:

Kolide

An Endpoint Security Solution for Teams That Want to Meet Compliance Goals without Sacrificing Privacy


The New York Post Figures Out A Way To Offer Subscriptions In Its iPad App

We’ve reported about the issues publishers had to face when selling iPad subscriptions in their magazines and newspaper apps before. Apparently, either Steve Jobs wants to control the market by imposing rules because, you know, he’s just a bad guy, or publishers simply went against Apple’s own SDK, which doesn’t allow developers to implement external subscription models in their apps. The problem is, if the iPad is supposed to change the landscape of digital publishing you would expect Apple to change its rules a little bit and let News Corp. and Time, Inc. do as they want. Didn’t happen.

News Corp’s The New York Post, though, figured out a way to enable monthly, biannual and annual subscriptions and make them cheaper than print delivery subscriptions. They accepted Apple’s rules and turned on in-app purchasing, which - guess what - gives Apple a 30% revenue cut. The digital subscriptions come with three options: $6.99 a month, $39.99 biannual, or $74.99 per year - roughly half the cost of print. The lack of negative comments in the App Store  proves that users are enjoying the app and the subscription model.

As MacRumors also reports, the initial $1.99 download gives you access to a full-day trial of the app. Clever. The York Post app for iPad is available here.

Unlock More with Club MacStories

Founded in 2015, Club MacStories has delivered exclusive content every week for over six years.

In that time, members have enjoyed nearly 400 weekly and monthly newsletters packed with more of your favorite MacStories writing as well as Club-only podcasts, eBooks, discounts on apps, icons, and services. Join today, and you’ll get everything new that we publish every week, plus access to our entire archive of back issues and downloadable perks.

The Club expanded in 2021 with Club MacStories+ and Club Premier. Club MacStories+ members enjoy even more exclusive stories, a vibrant Discord community, a rotating roster of app discounts, and more. And, with Club Premier, you get everything we offer at every Club level plus an extended, ad-free version of our podcast AppStories that is delivered early each week in high-bitrate audio.

Choose the Club plan that’s right for you:

  • Club MacStories: Weekly and monthly newsletters via email and the web that are brimming with app collections, tips, automation workflows, longform writing, a Club-only podcast, periodic giveaways, and more;
  • Club MacStories+: Everything that Club MacStories offers, plus exclusive content like Federico’s Automation Academy and John’s Macintosh Desktop Experience, a powerful web app for searching and exploring over 6 years of content and creating custom RSS feeds of Club content, an active Discord community, and a rotating collection of discounts, and more;
  • Club Premier: Everything in from our other plans and AppStories+, an extended version of our flagship podcast that’s delivered early, ad-free, and in high-bitrate audio.