Posts in Linked

Connected, Episode 221: Speak the Unspeakable Name→

Myke, Federico and Stephen talk about their use of Shortcuts, Apple Music heading to the Amazon Echo and a bit of BREAKING NEWS.

On last week’s episode of Connected, we discussed our ongoing usage of Shortcuts and what it means for Apple to expand their services to other platforms. You can listen here.

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AppStories, Episode 90 – Taking iOS Photography Further with RAW Camera Apps and Editors→

On this week’s episode of AppStories, we take on iOS photography by discussing some of our favorite RAW camera apps and photo editors.

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Omni to Offer Optional Subscriptions to OmniFocus and Its Upcoming Web Service→

Next month, OmniFocus for the Web will launch as a subscription service for $4.99/month or $49.99 annually. In a post on The Omni Group blog, Ken Case explains that the subscription is necessary to pay the ongoing costs of the web-based version of the popular task manager:

Running it on our computers means we have to maintain those computers, their network connections, power, and so on, as a constantly available online service, for as long as customers use the product. Running that service costs us money every month, so if we want the service to be sustainable we need an income stream which brings in money every month to cover those costs. In other words, this service model requires subscriptions—an arrangement where customers pay us money each month to keep the service going.

In addition to offering a subscription to the web version of OmniFocus, Omni will offer the Pro versions of OmniFocus for iOS and the Mac as a bundle with the web version for $9.99/month or $99.99 annually. As Case further explains, the subscription is entirely optional. The Omni Group will continue to offer its iOS and Mac apps as separate purchases as it does now.

When a historically paid-up-front app introduces subscription pricing, there’s usually an online dustup of unhappy customers who don’t want to subscribe to the apps they use. Although Omni’s announcement was met with a handful of angry tweets, the reaction has been notably muted, which makes sense because the subscription isn’t required. Users who have already purchased the apps can subscribe to just the web service or subscribe to the service plus the apps. The only combination that doesn’t appear to be possible is subscribing to just the iOS and Mac apps.

Adding subscriptions as an option adds complexity to OmniFocus’ business model, but the upside is choice. Instead of migrating its entire user-base to subscriptions, customers can keep using OmniFocus the way they already do. They also gain the option to subscribe to OmniFocus for the Web when it becomes available in January. The approach strikes me as the right balance for an app like OmniFocus, on which users have relied since the earliest days of the App Store.

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Apple’s Machine Learning Journal Posts Paper on How Siri Works on the HomePod in Noisy Environments→

Apple’s online Machine Learning Journal has published a paper on the methodologies the HomePod uses to implement Siri functionality in far-field settings. As Apple’s Audio Software Engineering and Siri Speech Teams explain:

Siri on HomePod is designed to work in challenging usage scenarios such as:

  • During loud music playback
  • When the talker is far away from HomePod
  • When other sound sources in a room, such as a TV or household appliances, are active

Each of those conditions requires a different approach to effectively separate a spoken Siri command from other household sounds and to do so efficiently. The report notes that the HomePod’s speech enhancement system uses less than 15% of one core of a 1.4 GHz A8 processor.

Apple engineers tested their speech enhancement system under a variety of conditions:

We evaluated the performance of the proposed speech processing system on a large speech test set recorded on HomePod in several acoustic conditions:

  • Music and podcast playback at different levels
  • Continuous background noise, including babble and rain noise
  • Directional noises generated by household appliances such as a vacuum cleaner, hairdryer, and microwave
  • Interference from external competing sources of speech

In these recordings, we varied the locations of HomePod and the test subjects to cover different use cases, for example, in living room or kitchen environments where HomePod was placed against the wall or in the middle of the room.

The paper concludes with examples of filtered and unfiltered audio from those HomePod tests. Regardless of whether you’re interested in the details of noise reduction technology, the sample audio clips are worth a listen. It’s impressive to hear barely audible commands emerge from background noises like a dishwasher and music playback.

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Gaming the App Store→

David Barnard, developer of apps like Weather Up and Launch Center Pro, has written an extensive overview of tactics that are commonly used each day to game the App Store. He writes:

Any one of these tactics might seem somewhat bland individually, but when tens of thousands of apps deploy multiple tactics across many categories of apps, the impact can be measured in hundreds of millions of users and likely billions of dollars.

Tactics mentioned include employing specific keywords, buying fake reviews, implementing misleading subscriptions, and more. The idea is that bad actors can squeeze the most money out of users by following the approach Barnard outlines, which ultimately provides a bad user experience that degrades the App Store’s reputation.

Barnard concludes the article with a challenge to Apple:

Featuring an app is a great carrot, and Apple doesn’t generally feature apps that so blatantly flaunt App Store manipulation and user hostile tactics, but the carrot of getting featured pales in comparison to how much money can be made by gaming the App Store. It’s well past time for Apple to employ more carrots to create great experiences on the App Store, and to use a bigger stick on those manipulating the App Store and creating terrible user experiences for Apple’s customers.

I love this idea as a potential solution to encourage quality apps on the App Store. The revamped App Store from iOS 11 with daily feature articles is great, as are things like the Apple Design Awards at each WWDC, but if Apple wants to retain a strong quality brand for the App Store, it wouldn’t hurt to find more ways to reward good developers.

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Made on iPad→

Michael Steeber, writing for 9to5Mac:

The new iPad Pro has ignited conversations about the future of computing and new possibilities for creative work. Paired with a second-generation Apple Pencil, the hardware unlocks potential that has driven many professionals to re-evaluate how iPads best fit in their lives. My own experience with the new iPad Pro has been a journey of discovery. To expand my horizons and help others get more out of their devices, I asked the creative professional community to share their own iPad workflows.

From digital illustration to managing a business, the vast range of ways people are working on iPads proves there’s no one right way or wrong way to use them. Some have embraced iOS as their platform of choice for every task. Some use a Mac and an iPad in concert to create powerful workflows that highlight the capabilities of each device. Others are developing entirely new ways of working that simply couldn’t exist before.

Fantastic idea by Steeber, and a collection of great examples of all kinds of people using the iPad for all kinds of professional work. Another reminder that we – as tech press – can only cover a fraction of the tasks an iPad is able to accomplish.

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Connected, Episode 220: Numeric Professional→

Stephen and Federico walk through their new Mac mini setups, then Federico fights with iCloud in Radar #46282145. Please help.

On this week’s episode of Connected, Stephen and I discuss our new Mac minis and I explain how I’ve started using it for automation. You can listen here.

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YouTube Stories Expand to Broader Base of Creators→

YouTube’s take on the popular Stories format from Instagram and Snapchat was previously only available to select YouTubers, but starting today it’s rolling out to all accounts with over 10,000 subscribers. Sarah Perez, writing for TechCrunch:

YouTube is beginning to roll out Stories to a wider set of creators, giving them access to the new creation tools that include the ability to decorate the videos with text, stickers, filters, and more.

The feature is very much inspired by rival social apps like Snapchat and Instagram – except that, in YouTube’s case, Stories disappear after 7 days, not 24 hours.

The idea behind YouTube Stories is to give creators any easy way to engage with their fans in between their more polished and produced videos. Today’s creators are no longer simply turning a camera on and vlogging – they’re creating professional content that requires editing and a lot of work before publication, for the most part.

While I haven’t encountered any of my favorite YouTubers using Stories yet, I hope that changes after today. While Instagram’s IGTV seems like it hasn’t taken off very well, plenty of YouTubers remain heavy users of Instagram Stories. If YouTube Stories can offer a similar experience, without users needing to leave YouTube, it could be a really solid addition to the platform.

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AppStories, Episode 89 – iOS and Apps in the Car→

On this week’s episode of AppStories, we take iOS for a car ride covering CarPlay, Do Not Disturb, in-car dongles, and automation.

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