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Screenwriting, Novels, Apps, and More with John August (Part 1)→

Today on Dialog, we published the latest interview of Season 1 featuring screenwriter and author John August.

John August is a screenwriter whose credits include films like Go, Big Fish, Charlie’s Angels, Titan A.E., Charlie and the Chocolate Factory, Corpse Bride, and Frankenweenie. He also wrote and directed The Nines and is the author of the Arlo Finch series of middle-grade fiction books. John is the co-host of the podcast Scriptnotes, the maker of the Highland text editor for the Mac and Weekend Read for iOS, and commissioned the Courier Prime typeface too.

A common thread across the wide variety of projects August has been involved in is dissatisfaction with the status quo. That’s led him beyond writing to projects like app development and commissioning a font. First and foremost though, August is a writer, which is where our conversation begins.

In this week’s episode of Dialog, we talk to August all about screenwriting: how he got started, how screenwriting differs from other forms of writing, his process for getting started, dealing with getting stuck, his writing environment, and more. We also talk about Arlo Finch, his middle-grade fiction trilogy and the role of luck, hard work, and privilege in his success.

Next week, we’ll cover more about August’s podcast, Scriptnotes, his apps, Highland and Weekend Read, as well as Courier Prime, the font he commissioned because he wasn’t satisfied with other Courier variants.

You can find the episode here or listen through the Dialog web player below.

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Ars Technica Interviews Apple Representatives and Developers about Catalyst→

Samuel Axon spoke to developers and marketing, developer relations, and engineering representatives from Apple in a story for Ars Technica about Catalyst, Apple’s project for bringing iPad apps to the Mac.

Prior to WWDC, Apple gave a handful of companies access to Catalyst. Axon spoke to three of them about their experiences so far. Nolan O’Brian of Twitter, which discontinued its Mac app in 2016, had this to say about the experience:

“What Project Catalyst specifically offers is the ability to use our existing codebase, meaning that we don’t have to maintain separate code or a separate team to support Twitter for Mac,” he went on to say.

O’Brien said it was relatively easy to get going with the new app: “The surprising thing that got us excited about Project Catalyst was how much of our existing iOS codebase was able to just work.”

TripIt and Gameloft had similar experiences bringing their apps to the Mac.

Addressing the concern that Catalyst means the end of powerful AppKit-based apps on the Mac, Shaan Pruden, Apple’s senior director of partner management and developer relations, explained that there’s a place for ground-up AppKit apps as well as Catalyst apps:

“Good developers will know their audience and their users and what they’re going to want,” she said. “This just opens the door for lots of people to consider coming that wouldn’t have even thought about it before. And I think that’s more the target for this particular technology as opposed to someone who has a very complicated, big, heavy-lifting kind of creative app.”

Todd Benjamin, Apple’s senior director of marketing for macOS, elaborated saying that he:

…believes there are fundamentally multiple types of apps, and they’re not mutually exclusive with one another on a platform. And this is key to understanding Apple’s approach, here. He said:

I think apps on the Mac have always been these large and complex and highly capable apps that are very broad. And I think apps on iOS by nature are a little bit more focused. They’re highly designed. They’re very much considered in what they do and how they do it. And I think that’s changed how people look at apps, right?

The full story, which is full of detailed developer and Apple insights about Catalyst, is worth a read especially since it demonstrates just how nuanced the issues surrounding Catalyst are.

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Adapt, Episode 4: Making an eBook and Multitasking’s Evolution→

Federico gets creative making an eBook with Apple’s Pages app, then the guys go deep into the strengths and challenges of the new multitasking system in iPadOS 13.

In this week’s episode of Adapt, I had a lot of fun playing around with Pages for Ryan’s challenge; we also dig deeper into the multitasking changes of iPadOS. You can listen below (and find the show notes here), and don’t forget to send us questions using #AskAdapt and by tagging our Twitter account.

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Adapt, Episode 4

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The End of the Genius Era→

Excellent piece by Dieter Bohn at The Verge following news of Jony Ive’s coming departure from Apple:

While Apple might have a good story about having been founded in a garage, the true founding myth of Apple is the myth of genius. You know the fable, which has the benefit of also being true. When Steve Jobs was in charge, Apple made amazing things: the Apple computer, the Mac. Jobs not in charge: the very bad ‘90s with Scully and the Newton. Jobs back in charge: the renaissance, the iPod, the iPhone.

After Steve Jobs, that mantle was passed to Jony Ive. And he quietly (quite literally) took it. It was important to our concept of Apple that there be a single, discerning decision maker. Somebody uncompromising about quality. Somebody with very good taste. A capital G Genius.

Bohn makes the case, based on solid evidence from other sources, that Apple has operated for years without being driven by a singular “genius” but rather a collaborative, highly-capable team – and while that seems to have been more true than ever lately, to a degree it’s always been the case. In spite of the mythos surrounding Steve Jobs, responsibility for Apple’s best work falls not just on his shoulders, but on that of the team he was surrounded by.

Ive’s absence will certainly be felt, but the hole he leaves is likely much smaller than his “legend” would imply. As Bohn remarks, “we should stop thinking of Apple as the singular expression of one person’s genius. History has moved beyond the Great Man theory, and so too should our ideas about how Apple operates.”

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The End of the Ive Era→

Great piece by John Gruber on Jony Ive leaving Apple and the end of the Ive era at Apple:

I think Tim Cook is a great CEO and Jeff Williams is a great COO. But who’s in charge of product design now? There is no new chief design officer, which, really, is what Steve Jobs always was. From a product standpoint, the post-Jobs era at Apple has been the Jony Ive era, not the Tim Cook era. That’s not a knock on Tim Cook. To his credit, Tim Cook has never pretended to be a product guy, which is exactly the hubris that John Sculley succumbed to back in the early ’90s, leading to the Newton being launched far before it was ready and the Macintosh platform languishing.

My gut sense for years has been that Ive without Jobs has been like McCartney without Lennon. Or Lennon without McCartney — take whichever analogical pairing you prefer. My point here is only that the fruit of their collaborations were, seemingly magically, far greater than the sums of the duos’ talents and tastes.

Assuming Ive’s exit has been planned for a while, it makes little sense to me that Apple’s new design leaders (Hankey and Dye) are reporting to Jeff Williams, the company’s chief operating officer – unless Apple has bigger plans for him in the near future. Then again, Gruber’s point still holds: who’s Apple’s Chief Design Officer now?

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Connected, Episode 249: Federighi Snapped His Fingers→

Myke resumes his role as the tvOS guy and Federico’s Memoji have all been killed. Apple’s Public Betas have arrived, as have new rumors of a future small iPhone. Stephen preaches the good news of Carbon.

On this week’s episode of Connected, we discuss Apple’s latest public betas and the future of Catalyst apps. You can listen below (and find the show notes here).

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Connected, Episode 249

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CNBC Reports New Details About Apple’s App Review Team→

App Review has been a black box for over a decade now, with virtually no details leaking out of Apple. That’s begun to change in 2019. Earlier this year, Mark Gurman interviewed Phillip Shoemaker, a former head of App Review, on Bloomberg’s Decrypted podcast where Shoemaker described what app review was like before he left the company around 2016.

Now, CNBC has additional and more recent details about App Review from unnamed sources within the organization. Many of the tidbits in CNBC’s report were previously shared by Shoemaker, but there are new details sprinkled throughout the piece about the organization and how apps are reviewed. For instance, CNBC reveals that:

Apple recently opened new App Review offices in Cork, Ireland, and Shanghai, China, according to a person familiar with the matter. The department has added significant headcount in recent years, they added.

CNBC also learned that:

The department has more than 300 reviewers and is based out of a pair of offices in Sunnyvale, California….

The report contains new details about the review process too:

Reviewers have daily quotas of between 50 and 100 apps, and the number of apps any individual reviewer gets through in an hour is tracked by software called Watchtower, according to screenshots seen by CNBC. Reviewers are also judged on whether their decisions are later overturned and other quality-oriented stats.

App Review is part of Apple’s developer relations organization run by Phil Schiller, the company’s Senior Vice President of Worldwide Marketing. Like other developer problems raised with front-line developer relations personnel, App Review decisions are escalated through the organization when an appeal is made:

Developers who disagree with a decision made by App Review can appeal to a board called the App Review Board, which can change the decision from a lower-level reviewer and is partially composed of reviewers with good track records, people who worked as reviewers said. Sustained appeals can bring an app in front of the Executive Review Board.

CNBC reports that the Executive Review Board, of which Schiller is a member, also handles sensitive app decisions like the decision to reject the Infowars app in 2018.

It’s curious that after years of almost no information about the App Review, details are beginning to emerge now. However, other than the size of the organization, which is smaller than I would have guessed, and revelation that App Review now operates in Ireland and China, the review process is about what I thought it was given that Apple has said in the past that each app is reviewed manually.

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Connected, Episode 248: There Will Be Consequences→

Federico and Stephen are joined by David Sparks to talk about the state of Apple’s current betas, the updated Files and Shortcuts apps and the ever-growing system of rules that form Connected’s drafts.

On this week’s episode of Connected, we had a great conversation with David Sparks about some of the key improvements coming to iOS and iPadOS later this year. You can listen below (and find the show notes here).

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Connected, Episode 248

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Apple to Revise Mojave’s Catalyst Apps in macOS Catalina→

When Apple launched macOS Mojave last year, it included four built-in apps that had been ported from the iPad using what we now know as Project Catalyst. Home, Voice Memos, News, and Stocks have been regularly criticized for not being very Mac-like, and some users assumed they would be updated in the forthcoming macOS Catalina, since it includes a newer, more feature-rich version of Catalyst that’s powering new apps like Podcasts, which does feel more Mac-like.

However, until now there’s been no sign of Apple giving its first wave of Catalyst apps a second pass. They haven’t changed in the first two developer betas of Catalina, and Apple’s software chief Craig Federighi, in our interview with him on AppStories, diverted blame for those apps from the Catalyst technology on to intentional design decisions Apple’s team had made.

While Federighi still stands by that message, he also, in a new interview with Jason Hiner at CNET, has shared that Home, Voice Memos, News, and Stocks will in fact be getting updated in Catalina.

Craig Federighi confirmed that the four iOS apps for Mac released last year will get major updates based on the new technology in Project Catalyst. But he also revealed that the apps will get new designs to make them more Mac-like.
[…]
“We’ve looked at the design and features of some of those apps and said we can make this a bit more of a Mac experience through changes that are independent of the use of Catalyst, but are just design team decisions,” Federighi said. “When I read some of the initial reviews of those apps, people were saying, ‘Obviously this technology is causing them to do things that don’t feel Mac-like.’ Honestly, 90% of those were just decisions that designers made … People took that as ‘this feels iOS-y’ and therefore they thought it was a technology thing. Actually, it was a designer preference. So part of the upgrade is we said we’ve got to co-evolve with our user base around the aesthetics of the Mac experience. And so we made some adjustments to the apps.”

It’s unclear how extensive changes will be, or if they will bring new functionality where it’s currently missing – such as the ability to open News articles in separate windows – but Federighi told CNET these upgraded Mojave apps will be available in the public beta of Catalina. If that means the first public beta, we should expect to see them next month.

WWDC this year clearly demonstrated that Apple listens to feedback from the broader community of users, so it makes sense that the company would give its Mojave apps a second pass. As long as they exist in their current form, they’ll be used as a punching bag to denigrate the merits of Catalyst. But if the updated apps truly do offer a better Mac experience, then combined with the new Podcasts app they’ll make a strong case for developers to get on board bringing their own iPad apps to the Mac.

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