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Posts in iPad

Shazam’s Free iOS App Gets Unlimited Tagging

Shazam

, the very popular music ID service for iOS, made a major change to the free version of its iOS app. “Shazamers” are now getting unlimited free tagging. Shazam believes this shift will give them more opportunities for users to discover and interact with their favorite music and television shows.

Andrew Fisher, Shazam CEO said, “Shazamers already identify over 1 billion songs each year and go on to purchase over $100 million in digital music via our service. Now, with no limits, people can Shazam even more songs they don’t know – or they already know - to conveniently purchase them, see the lyrics, watch the official music video, share on Facebook, Twitter or email, get recommendations and purchase concert tickets instantly. Unlimited free access means people can use Shazam even more as part of their daily lives.”

Users of the Shazam service can of course upgrade to the paid app, called Encore, and get the benefits of ad-free usage and features like LyricPlay, which allows users to view lyrics as the tracks play.

A link to the free Shazam app can be found here.
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Facebook’s iPad App And Project Spartan Likely To Launch Next Week, Possibly At Apple’s Event

Back in July TechCrunch revealed that Facebook had already developed an iPad app that was live inside the iPhone app. It seemed feature complete, which has confused many as to why Facebook has taken so long to launch it — they didn’t even launch it at last week’s f8 conference. If MG Siegler of TechCrunch is correct (which he has been for many Facebook scoops this year), it has been waiting on another of Facebook’s Project Spartan and various negotiations with Apple - as was reported this week.

Earlier today another TechCrunch writer, Alexia Tsotsis found some screenshots of Project Spartan (see above) which MG Siegler believes to be the real thing. He writes this morning that “the planets are aligning” and that the Facebook iPad app and Project Spartan (of which both have seen delays and delayed each other) will launch next week.

According to him Apple has been involved with both projects and that the two companies have been collaborating on both projects. His sources note that the two Facebook projects may launch at next week’s Apple event (Mashable also suggests this), potentially as part of a demonstration that shows off improved HTML5 support on iOS. But if that arrangement falls through Facebook will apparently reveal the two projects during a Monday event.

But make no mistake, the relationship between the two companies is tenuous at best. Both know that they’d probably be better of working together, but both also believe that they don’t actually need each other. Hence, the dancing we’ve been seeing and hearing about. The two are frenemies. But the launch of Google+ has made the common enemy very clear…

Project Spartan is an HTML5-based development and distribution platform that’s being built with Mobile Safari for iOS in mind. When MG Siegler first posted about Project Spartan in mid-June, he described the purpose of it as:

Facebook will never admit this, but those familiar with the project believe the intention is very clear: to use Apple’s own devices against them to break the stranglehold they have on mobile app distribution. With nearly 700 million users, Facebook is certainly in the position to challenge the almighty App Store distribution mechanism. But they need to be able to do so on Apple’s devices which make up a key chunk of the market.

[Via TechCrunch]

The Daily Averaging Only 120,000 Readers A Week

The promised iPad-only newspaper, The Daily, that News Corporation created with some Apple support and launched in February this year has continued to sell poorly. Bloomberg reports from an advertising executive, John Nitti, that the newspaper is averaging just 120,000 readers a week (which includes those who are on a two-week free trial of the publication). He says the subscription numbers are less than a quarter the number that is required for the publication to make money.

When The Daily was unveiled in February, News Corporation Chairman and CEO, Rupert Murdoch said “We believe the Daily will be the model for how stories are told and consumed”. He spoke of how the publication would have the speed and versatility of new technology with the “serendipity and surprise” of newspapers - making ‘newspapers’ “viable again”.

News Corporation did reveal that more than 1 million people had downloaded the app between February and June but had declined to give out figures of actual readership. In May, News Corporation COO, Chase Carey defended the publication calling it a “work in progress”, and it being “early days”. Murdoch revealed in February that they had invested $30 million in the project, hiring over 100 staff and required a readership of 500,000 to break even.

[Bloomberg via The Guardian]