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Posts tagged with "apple"

Complete Transcript Of Today’s Steve Jobs Statements→

Complete Transcript Of Today’s Steve Jobs Statements

This one pretty much sums it all up:

Nokia makes $50 handsets, and we don’t know how to make a great smartphone for $50. We’re not smart enough to have figured that one out yet, but believe me I’ll let you know when we do. And so our goal is to make really breakthrough great products, make the best products in every industry that we compete in, and to drive the cost down while constantly making the products better at the same time. That’s what we did with iPod. We updated our products many times every year with better functionality, often times at same price and sometimes at a lower price. And it was the relentless improvement at in some cases a lower price, that was able to beat our competition and yield the market share that it did.

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At Apple’s Q4 Earnings Call, Steve Jobs’ Rant Sets The Record Straight

So here’s what happened: at the Q4 earnings call Steve Jobs grabbed the mic and started talking. No one expected Steve Jobs to be available at the conference, because Steve Jobs doesn’t usually attend earnings calls.

But it happened, and he went on a 10-minute long “rant” where he set the record straight about overly discussed arguments such as Google’s openness, Android’s sales numbers, Apple’s App Store and closed system and the rumored 7-inch iPad form factor. He’s still taking questions at the moment of writing this. Read more

Steve Jobs: We still have a few surprises left for 2010

Apple CEO Steve Jobs, in the press release for Apple Q4 financial results:

We are blown away to report over $20 billion in revenue and over $4 billion in after-tax earnings—both all-time records for Apple. iPhone sales of 14.1 million were up 91 percent year-over-year, handily beating the 12.1 million phones RIM sold in their most recent quarter. We still have a few surprises left for the remainder of this calendar year.

A few surprises left might mean a new MacBook Air on Wednesday, or a CDMA iPhone (that runs on Verizon) announcement before the end of the year. Or maybe something entirely new, such a 7-inch iPad model? What about a complete MobileMe revamp?

Truth is, with $20 billion revenue in the last quarter they can pull out whatever surprise they want.

Advertising Age: Apple “Marketer of the Decade”

Advertising Age announced earlier today that it has named Apple “Marketer of the Decade”, a prestigious award to a company that “influences business models across all media and creates exceptionally brand-loyal consumer base”.

It seems fitting: Apple kicked off the aughts in 2001 with the iPod, an electronic device that went on to disrupt and forever change the music industry; then mid-decade it dropped the iPhone, a mobile device that changed the mobile-phone industry and added the word “apps” to the English vocabulary; and finally, in 2010 it debuted the iPad, a computing device with the potential to disrupt the media, publishing, entertainment and computing industries.

Yes, it has been a golden decade for Apple. And while one can certainly argue that its influence has been overstated – it is No. 56 on the list of Fortune 500 by revenue – Apple’s influence on business models across industries from music and computing to entertainment and advertising, along with its impact on popular culture, media and, of course, marketing, has been indelible.

Apple and its agency, Omnicom Group’s TBWA, make a great case study on the benefits of long-term agency-client relationships. The two have been together since the iconic “1984” Super Bowl spot, although the agency was off the account from 1986 until 1997, which is almost identical to the years CEO Steve Jobs was absent from Apple (1985-1997).

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HyperMac Ceasing Sale Of MacBook Charging Cables

Starting November 2nd at 00:00 PT, HyperMac won’t be selling charging cables for MacBooks anymore. HyperMac’s external batteries will still be sold, but you won’t be able to charge your MacBook without the cable. The reason behind all this? “Comprehensive licensing negotiations with Apple” is what HyperMac claims, though it’s pretty clear that Apple’s recent lawsuit over Sanho’s use of the MagSafe connector played an important role.

Here’s your last chance to get a full HyperMac external battery set before November 2nd, stock is limited. As Engadget reports, there’s still hope for a legal solution - but if I were you I wouldn’t hold my breath.

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