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Our thanks to MailRoute for sponsoring MacStories this week.

Apple Events Channel Now Available on Apple TV to Stream Today’s Special Event Keynote

Apple has just made their ‘Apple Events’ channel accessible again from any Apple TV (2nd or 3rd generation), ahead of today’s Special Event keynote. The channel will allow users to stream the WWDC keynote from 10am, San Francisco time, as Apple previously announced. The channel also allows users to stream past Apple events (including WWDC), just in case you have some time to kill whilst you wait for today’s event.

For those without an Apple TV, you will also be able to stream today’s keynote from Apple’s website on a Safari browser on a Mac or iOS device. You can also follow our September 9 Special Event hub for updates, or subscribe through RSS to our dedicated September 9 Special Event feed.

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iOS 8 App Marketing Checklist→

Is your app ready for iOS 8? Have you updated it and added all the great functionality iOS 8 provides? That sounds great, but what should you do next? There are a few helpful (I hope) tips that I’m going to share.

Solid series of tips by Readdle’s Denys Zhadanov.

I’ll add these:

  • Use Tokens for promo codes;
  • Get in touch with the press early to give them (us) time to properly test apps and prepare coverage;
  • Consider Vine videos as a way to create easily shareable and digestible previews of new features in your app (see);
  • If you’re working on iOS 8 extensions, get in touch with other developers and try to figure out possible bugs together.
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The Hidden Structure of the Apple Keynote→

One of Apple’s most successful products—which rarely gets recognized as such—is made not of aluminum and glass, but of words and pictures. The Apple keynote is the tool the company uses a few times a year to unveil its other products to millions of people.

To understand their hidden structure, Quartz reviewed more than a dozen Apple keynotes, logging and analyzing key elements. Here’s what we found.

Dan Frommer collected interesting data about Apple keynotes over at Quartz. Good preparation for tomorrow.

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Mac Menu Bar Apps→

Ask any Mac power user about their menubar and you’ll get a different list of 5-10 must-have applications and utilities that boost productivity. The menubar is the mission control of a user’s computer, giving them an at-a-glance view of stats and apps that are important to them. The menubar can become so crowded, in fact, that’s there’s a menubar app that collects menubar apps. So meta.

Speaking of OS X features that haven’t been ported to iOS, Zach Hamed published an interesting look at the history of Mac menu bar apps last month.

As his images show, the landscape of menu bar apps is a jungle of different sizes, interfaces, keyboard shortcuts, and colors. It’s no surprise that Apple is setting strict and specific guidelines with iOS 8 widgets – admittedly, the closest thing to menu bar utilities we’ll soon get on our iPhones and iPads.

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The Terminal→

I’ve been using the Unix command line since 1983 and like most software developers, the Terminal app is a permanent fixture in my Dock. Over the years I’ve learned a lot of things that make working in this environment more productive, but even old dogs like me are constantly learning new tricks.

As much as I love them, these long “trick lists” on Stack Overflow have a problem: they’re poorly organized with little narrative describing why you’d want to use a technique. This long homage to the command line is my attempt to remedy that situation.

This is a fantastic collection of Terminal tips and tricks, elegantly narrated by Craig Hockenberry. Being able to do this sort of stuff is one of the things I deeply miss on iOS.

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Marc Newson to Join Apple→

As reported by Vanity Fair, renowned industrial designer Marc Newson is joining Apple:

Designer Marc Newson is joining Apple as part of senior vice president of design Jonathan Ive’s team, the company told VF Daily on Friday.

Ive was quoted in the article saying:

He is extraordinarily talented. We are particularly excited to formalize our collaboration as we enjoy working together so much and have found our partnership so effective.

Newson and Ive had indeed collaborated on a number of projects before, such as items sold at a special auction to raise funds to fight AIDS (including a red Mac Pro). Newson joining Apple is particularly noteworthy as it’s the latest in a series of design and fashion-related hires that suggest Apple’s rumored wearable device should have a strong fashion component.

See also: Vanity Fair’s interview with Ive and Newson in November 2013.

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