THIS WEEK'S SPONSOR:

Re:Schedule

A calendar that will change the way you work.


Apple Q3 2013 Results: $35.3 Billion Revenue, 31.2 Million iPhones, 14.6 Million iPads Sold

Apple has published their Q3 2013 financial results for the quarter that ended on June 29, 2013. The company posted revenue of $35.3 billion. The company sold 14.6 million iPads, 31.2 million iPhones, and 3.8 million Macs, earning a quarterly net profit of $6.9 billion.

We are especially proud of our record June quarter iPhone sales of over 31 million and the strong growth in revenue from iTunes, Software and Services,” said Tim Cook, Apple’s CEO. “We are really excited about the upcoming releases of iOS 7 and OS X Mavericks, and we are laser-focused and working hard on some amazing new products that we will introduce in the fall and across 2014.

The company generated $7.8 billion in cash flow from operations during the quarter.

Estimates and Previous Quarters

For Q3 2013, Apple set its guidance for revenue between $33.5 billion and $35.5 billion.

Fifty nine analysts consisting of Wall Street professionals and independents polled by Fortune forecast average earnings per share of $7.48 and $35.37 in revenue, and median earnings of $7.41 per share and $35.23 billion in revenue. Analysts estimated 27.12 million iPhones and 18.04 million iPads sold. Amongst those polled, Horace Dediu of Asymco forecast  revenue of $32.6 billion ($7.58 per share), with 26.6 million iPhones and 20.45 million iPads sold. Wall Street’s consensus estimated $35.01 billion in revenue.

In the year-ago quarter, Apple earned $35 billion in revenue. Apple sold 17 million iPads, 26 million iPhones, 6.8 million iPods, and 4 million Macs, earning a quarterly net profit of $8.8 billion.

Apple’s third quarter is always the quiet quarter as the company winds down from WWDC to prepare for Fall product launches, but the current state of Apple’s developer portal, which has been down since July 18th, has attracted lots of negative attention surrounding vulnerabilities that could give an attacker access to developer’s names and email addresses. Jim Dalyrmple has rightly noted that iTunes customers are not affected.

Speculation, however, is at an all time high for a new addition to Apple’s family of iPhones. An affordable iPhone, perhaps a phone that will be free on contract or inexpensive to purchase outright in comparison to Apple’s new flagship model, is being expected as the new thing for this Fall. There’s still not enough conclusive evidence to tell what this new iPhone might look like or what specs it will have, but there’s enough noise to convince us that something is happening here.

The other hot topic, at least for a little while, was Apple’s announcement of iOS 7 and OS X Mavericks. The former led to lots of divisive opinions and criticism on how Apple is moving forward with iOS, questioning Apple’s design direction by Jonathan Ive and whether Apple’s next iteration of iOS is what consumers really want. We have lots of thoughts and questions, but we think the direction is a good thing moving forward.

While physical products and software updates have stayed out of sight, Apple’s App Store and iTunes are things that didn’t go unnoticed. Apple recently celebrated their 5th year of the App Store, and now they’re celebrating one billion podcast subscriptions. Fortune even has predictions for this operating segment too.

Apple will provide a live audio feed of its Q3 2013 conference call at 5:00 PM EST.

Notes from the call

- New June quarter record for iPhone sales.

- 20% year-over-year iPhone growth.

- iPhone sales were ahead of the company’s expectations.

- iPhone 5 remains the most popular iPhone, but Apple is happy with sales of iPhone 4 and iPhone 4S as well.

- iPhone sales are up 51% in the US, 66% in Japan.

- iPhone continues to be the smartphone of choice for business. US government organizations are supporting and managing thousands of iPhones on their networks, building and deploying custom apps.

- Mac sales in decline compared to year-ago quarter, but still higher than the company’s expectations.

- $2.4 billion in iTunes content sales during the quarter.

- 1.1 million iPad sales to schools.

- Over 900,ooo iOS apps have been created.

- Over 8 trillion push notifications have been sent to date.

- Apple retail stores had the most successful MacBook Air launch to date and experienced strong iPhone sales.

- 408 retail stores are currently open. Average revenue per store was $10.1 million.

- Apple opened 6 new stores during the quarter. 9 stores will be opened in Q4 2013.

- Apple expects revenue to be between $34 and $37 billion in Q4 2013.

- Tim Cook: Our key catalysts will always be new products and new services in existing and new categories.

- Tim Cook: I don’t subscribe to the view that the high-end smartphone market has peaked. I don’t believe that, but we’ll see.

- Tim Cook: I like the environmental aspect of an iPhone trade-in program.

- Tim Cook: We think that if we make great products, the financial metrics will come. We don’t think that they’re mutually exclusive.

Graphical Visualization

Below, a series of graphs showing Apple’s Q3. Click for larger size.

Unlock MacStories Extras

Club MacStories offers exclusive access to extra MacStories content, delivered every week; it’s also a way to support us directly.

Club MacStories will help you discover the best apps for your devices and get the most out of your iPhone, iPad, and Mac. It’ll also give you access to advanced iOS shortcuts, tips and tricks, and lots more.

Starting at $5/month, with an annual option available.

Join the Club.

A Club MacStories membership includes:

  • MacStories Weekly newsletter, delivered every week on Friday with app collections, tips, iOS workflows, and more;
  • MacStories Unplugged podcast, published monthly with discussions on what we’re working on and more;
  • Monthly Log newsletter, delivered once every month with behind-the-scenes stories, app notes, personal journals, and more;
  • Access to occasional giveaways, discounts, and free downloads.