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How One Apple Programmer Got Apps Talking to Each Other

With WWDC around the corner and speculation continuing about why Apple purchased Workflow a little over a year ago, Wired has published a profile of Sal Soghoian, who worked on Automator at Apple until 2016. The feature piece, also covers the development of x-callback-urls on iOS and the introduction Workflow, which was acquired by Apple in 2017.

As Wired explains:

Soghoian is a guy who’s built a long career creating technology that lets users hand the tedium of repetitive grunt work off to their computers in creative ways. In the early 2000s, he created a program that let Mac users turn clunky, multi-step tasks into something that could be run at any time with just a double click of the mouse. This process, and the field where Soghoian’s excels, is known as PC automation. Nearly a decade after the original Automator app arrived on the Mac, a group of hungry iOS developers were inspired to hard-code a way for apps to share information between each other. The creation, which built upon Soghian’s [sic] work, made iOS more elegant and useful.

Since leaving Apple, Soghoian’s automation work has continued at The Omni Group where he works on a JavaScript-based automation scheme for the company’s apps. Soghoian has also written about automation and created a conference on the topic.

Automation has a long history at Apple. However, in the 18 months or so since Soghoian left Apple and roughly one year since the company acquired Workflow, Apple has been relatively quiet about automation. One of my hopes for WWDC this year is that we start to see signs of why Apple acquired Workflow and its team of talented developers that include the incorporation of some of their automation work into iOS and macOS.