HootSuite for iPad features all the options and functionalities iPhone users have been able to enjoy for almost a year now, but it sports a native interface for the tablet that takes advantage of the larger screen to display multiple “columns” at once, so you can keep track of your Twitter messages and mentions without having to switch between different views, for example.
The app currently supports Twitter accounts (lists and searches are included), Facebook profiles and pages, Foursquare checkins and, of course, HootSuite’s own URL shortening and analytics system ow.ly.
From the HootSuite blog:
We’ve artfully hand-crafted this mobile app specifically for the iPad’s unique interface and designed it to compliment your HootSuite web account. This new owl makes use of the iPad’s large screen size to maximize the tools you’d typically use on the device, plus includes most of the goodies that you currently enjoy in HootSuite.
Here are some of the remarkable tools built-into the new iPad HootSuite app:
- Multi-network integration (Twitter, Facebook, Foursquare)
- Message scheduling
- On-board click statistics
- Real-time Twitter search
- Built-in link shortener
- Geo-location aware
The app is available for free here.