Posts in Linked

Signify Introduces New Indoor and Outdoor Lighting Options

Signify (formerly Philips Lighting) has been steadily expanding its Hue lineup of smart lighting products for some time now. Best known for its LED light bulbs, which support HomeKit and other home automation systems, the company also offers a wide range of lamps and light fixtures designed to accommodate a wide range of environments. As previewed for The Verge, the most recent expansion of its product line expands its smart lighting options both inside and outside the home.

Outdoors, Signify announced weatherproof light strips that come in 7-foot and 16-foot models for $89.99 and $159.99. Inside, Signify has added the Ascend collection, which incorporates Hue bulbs and a uniformly-shaped light cover that is offered as a tabletop lamp ($129.99), pendant fixture ($179.99), sconce ($99.99), and floor lamp ($179.99). In addition, Signify introduced the Being pendent ($249.99), a ring-shaped ceiling fixture, the simple Enchant pendent light ($99.99), and a circular, lighted mirror ($249.99) and ceiling light ($179.99) designed for bathrooms.

Most of the new lighting options will be available in October, but the Enchant pendant light and bathroom lights will go on sale August 20th.

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Mixing and Matching Devices and Services Has Advantages in a Highly Competitive Tech World

Competition among companies like Apple, Google, and Amazon has led to a vast array of high-quality device and service choices for consumers. However, numerous options cause some people to pick one company and go all-in on its products and services for simplicity, while others remain on the sidelines waiting for a winner to emerge.

Bryan Irace suggests a third path that mixes devices and services from multiple vendors:

Just as the lack of deep Google and Amazon integrations on iOS hasn’t stopped most of us from using the Google Maps and Kindle apps on our iPhones, mixing and matching devices and services from different vendors can be a completely viable strategy depending on your particular home and familial needs. Of course, there are downsides – heterogeneous setups are more complicated, redundant, and inconsistent – but what you lose in simplicity, you gain in flexibility and optionality. And I hate to break it to you, but there’s likely never going to be a “best” setup much like how Google’s services are likely never going to integrate with iOS as deeply as Apple’s.

Irace’s point is more relevant now than ever as smart home devices, voice assistants, streaming services, and other technologies multiply every year. The fierce competition among today’s tech giants means no one company is going to have the best approach to any one product category. The key to mixing and matching though is understanding which devices work together and where services overlap, so you can piece together a combination that suits your needs.

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Vanity Fair Previews Lisa Brennan-Jobs’ Book ‘Small Fry’

The troubled relationship between Steve Jobs and his daughter Lisa has been recounted before. Next month, though, Lisa Brennan-Jobs’ memoir ‘Small Fry’ will be released. The book is a first-person account of her childhood and the period leading up to Steve Jobs’ death in 2011. The Vanity Fair excerpt includes anecdotes of visits by Steve Jobs to Brennan-Jobs when she was a child:

We skated the neighborhood streets. Trees overhead made patterns of the light. Fuchsia dangled from bushes in yards, stamens below a bell of petals, like women in ball gowns with purple shoes. My father and mother had the same skates, a beige nubuck body with red laces crisscrossed over a double line of metal fasts. As we passed bushes in other people’s yards, he pulled clumps of leaves off the stems, then dropped the fragments as we skated, making a line of ripped leaves behind us on the pavement like Hansel and Gretel. A few times, I felt his eyes on me; when I looked up, he looked away.

Later Brennan-Jobs sums up her relationship with her father:

I see now that we were at cross-purposes. For him, I was a blot on a spectacular ascent, as our story did not fit with the narrative of greatness and virtue he might have wanted for himself. My existence ruined his streak. For me, it was the opposite: the closer I was to him, the less I would feel ashamed; he was part of the world, and he would accelerate me into the light.

The entire excerpt is well worth reading because it provides a perspective on Jobs and his relationships with family that isn’t discussed often.

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The Case for Low Power Mode on MacBooks

Marco Arment has revisited MacBook Pro battery life tests that he first ran in 2015 to see how his new 2018 13-inch MacBook Pro with a 2.7 GHz i7 processor and his 2015 2.2 GHz 15-inch MacBook Pro would fare under similar conditions. In 2015, Arment used an app called Turbo Boost Switcher to disable Turbo Boost on his laptop. This time around, he replicated disabling Turbo Boost on his 2015 MacBook, but on his 2018 model, he also limited the laptop’s power consumption using Volta.

Based on the results Arment concludes that:

the gain in battery life is about as large as the loss in heavy-workload performance. That’s a trade-off I’d gladly make when I need to maximize runtime.

The best bang-for-the-buck option is still to just disable Turbo Boost. Single-threaded performance hurts more than with wattage-limiting, but it’s able to maintain better multi-threaded performance and more consistent thermals, and gets a larger battery gain relative to its performance loss.

Running an app like Turbo Boost Switcher is worth considering when you have work to get done because it can mean the difference between your MacBook’s battery making it through a long flight or not. However, I’m with Arment – I’d prefer to run an iOS-like Low Power Mode for Macs that is implemented at the OS level and makes intelligent choices about what activities to stop or slow down. To get an idea of the sorts of things that might be throttled in a macOS Low Power Mode, check out the long list compiled by Arment.

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Logitech Purchases Blue Microphones to Better Serve Gamers, Podcasters, and More

Logitech is expanding its lineup of tools for content creators by acquiring the popular microphone company Blue. From Blue’s announcement post:

Logitech has announced plans to acquire Blue Microphones—and we are super excited about it! Blue’s mission is to help our users find and amplify their voice by making the coolest microphones on the planet, and we’re going to keep doing exactly that. With Logitech’s vast resources behind us, we can be supercharged. We can be better, stronger, faster…

The union of the companies makes a lot of sense, as each creates gear in overlapping domains like gaming, YouTube, and podcasting.

We both have strong brands in the gaming market. We make the most popular streaming mic, they make the most popular streaming cam. And we both want to put excellent, high-performance gear on every desktop.

Blue also makes professional-level microphones for musicians, but to most consumers the company may be best known for its Yeti and Snowball mics, which are favorite choices among podcasters. It will be interesting to see how Blue’s additional resources enable it to better serve the needs of its existing customer base.

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Steve Jobs Interview Covering the First Month of the App Store Released by The Wall Street Journal

One month after the App Store debuted, Nick Wingfield of The Wall Street Journal sat down with Steve Jobs to see how it was going. Today, The Wall Street Journal released a full transcript and audio of the interview on their site. The interview is behind the Journal’s paywall, but it’s worth a read or listen if you have access to it.

At the time of Jobs’ conversation with Wingfield, there were over 1500 apps on the Store, and Jobs estimated around 50 were being added each day. According to Jobs, of the 1500+ apps on the App Store:

27% of them are free, leaving 73% paid. Of the paid apps, over 90% are under $10.

Jobs put the numbers in perspective by comparing them to iTunes downloads:

Users have downloaded over 60 million apps from the App Store in the first 30 days…. That is 30% as big as iTunes for music downloads.

Jobs went on to explain what that meant to developers:

The total revenue has been $30 million in the first 30 days. Developers get 70% of that. Developers get $21 million. Nine of that $21 million is going to the top 10 developers. A lot of small developers are making a lot of money.

What can only be captured by the audio of the interview, is Jobs’ apparently sincere astonishment at the success of the App Store. In retrospect, it’s amusing to hear Jobs speculate that the App Store might someday reach $1 billion in revenue when we know now that it’s paid out a net to developers of $100 billion:

We’re already at a $360 million a year run rate. This thing is going to crest to half a billion soon.

Who knows? Maybe it’ll be a billion dollar marketplace at some point in time. This doesn’t happen very often. A whole new billion dollar market opens up. 360 million in the first 30 days, I’ve never seen anything like this in my career for software.

Although I’m surprised that The Wall Street Journal waited more than two weeks after the 10th anniversary of the App Store to release the interview, I’m glad they did. The interview is full of interesting facts about the early App Store and a unique insight into Steve Jobs’ reaction to the Store’s runaway success. I highly recommend you listen if you can.

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Connected, Episode 202: It Could Just Be Ghosts

Federico and Stephen are joined by John Voorhees to talk about MacBook Pro throttling, HomePod rumors and answer some listener questions.

A fun episode of Connected this week with a discussion about how we use our HomePods and what’s going on with the 2018 MacBook Pros. You can listen here.

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Apple Releases Software Fix to Address MacBook Pro Throttling

Jason Snell, writing for Six Colors:

After a week of controversy following the posting of a video that claimed the new 15-inch MacBook Pro could experience massive slowdowns, Apple on Tuesday acknowledged that the slowdowns exist—and that they’re caused by a bug in the thermal management software of all the 2018 MacBook Pro models. That bug has been fixed in a software update that Apple says it’s pushing out to all 2018 MacBook Pro users as of Tuesday morning.

Here’s the official Apple statement, furnished to Six Colors by an Apple spokesperson:

Following extensive performance testing under numerous workloads, we’ve identified that there is a missing digital key in the firmware that impacts the thermal management system and could drive clock speeds down under heavy thermal loads on the new MacBook Pro. A bug fix is included in today’s macOS High Sierra 10.13.6 Supplemental Update and is recommended. We apologize to any customer who has experienced less than optimal performance on their new systems. Customers can expect the new 15-inch MacBook Pro to be up to 70% faster, and the 13-inch MacBook Pro with Touch Bar to be up to 2X faster, as shown in the performance results on our website.

The controversy caused this past week over throttling reports surely isn’t the kind of publicity Apple was hoping for with its latest updates to the MacBook Pro. There’s been all kinds of speculation as to the reasons for the excessive throttling that’s been reported, with one popular theory claiming it’s an issue with the MacBook Pro’s thin body – an error similar to that found with the current Mac Pro, whose enclosure can’t sufficiently handle the additional heat caused by powerful chips and heavy workflows.

While official tests will take some time to confirm Apple’s message, it’s great to see that the i9 MacBook Pro’s issues don’t appear to be hardware-related, and Apple moved swiftly to solve them.

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