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Posts tagged with "spotify"

iOS and iPadOS 14.5 Betas Let Users Pick The Default Streaming Music Service Used by Siri→

As MacRumors’ Tim Hardwick reported earlier today, the iOS and iPadOS 14.5 betas permit users to change the default music streaming service used for playback by Siri.

The new feature, which originally surfaced on Reddit and reported on by The 8-Bit, appears the first time you ask Siri to play music. Siri displays a list of audio apps installed on your device, asking you to pick one. As you can see from screenshots of Federico’s iPhone above, the feature currently suggests audio apps that can’t respond to music requests like podcast players, but he has confirmed that it works with Spotify for playing individual songs and playlists. Switching streaming services after the initial prompt to pick one can be accomplished using Siri too.

Late last year, Apple introduced the ability to change the streaming service used with the HomePod and HomePod mini, so it’s not surprising that the feature that Apple is expanding the feature to all Siri requests. However, the new iOS and iPadOS 14.5 feature is nonetheless significant because it will reach a far larger audience of iPhone and iPad users that don’t own a HomePod.

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Year-End Music Insights From Apple’s Replay 2020 and Top 100 Playlists, Plus MacStories’ Apple Music Wrapped Shortcut

Apple’s annual Replay playlists are available and updated throughout most of the year by visiting replay.music.apple.com. However, as of this week, if you visit the site, you will see your year-end statistics too, which provide insights about your listening habits in 2020.

When you click or tap the ‘Get Your Replay Mix’ button, a webpage is generated with:

  • The total number of hours you’ve listened to Apple Music in the past year
  • Your 2020 Replay playlist of top-played tracks, including the number of times you played each song
  • The number of artists you’ve listened to this year and a list of the ones you’ve listened to the most, including the hours you spent listening to each
  • The number of albums you listened to along with a personal top 10 that shows how many times you listened to each album
  • Links to past annual Replay playlists

I find these statistics fascinating and wish that they didn’t require you to visit a special website. I understand there is a privacy angle here, which undoubtedly is why Apple doesn’t generate these statistics for you automatically. However, the Replay playlists are still a feature that should be built into the company’s apps.

Spotify does a much better job with the year-end Wrapped playlist and related statistics it creates for users. In addition to the playlist, Spotify breaks down the year in music, reporting on trends on its ‘For the Record’ podcast and the company’s blog. For anyone interested in where the global music scene is heading, these Spotify features and articles are a terrific resource.

The report created by the Apple Music Wrapped shortcut. It's true, I really like [Kyoto](https://music.apple.com/us/album/kyoto/1504699857?i=1504699860).

The report created by the Apple Music Wrapped shortcut. It’s true, I really like Kyoto.

If you’re looking for a way to approximate Spotify’s Wrapped playlist for Apple Music and extend Apple’s Replay report, check out the Apple Music Wrapped shortcut that Federico created a couple of years ago and has updated for 2020. The shortcut, which is part of the MacStories Shortcuts Archive, generates a report on your music listening for the past year that can be viewed in Safari, creates a PDF you can save to Files or Dropbox, and can build a Top 25 playlist that it saves to the Music app. You can read more about Apple Music Wrapped’s features here.

Apple Music Wrapped

Create a detailed report for the music you’ve listened to in the past year. The shortcut can optionally create a Top 25 playlist for your most played songs and generate a PDF report. The shortcut is primarily designed for Apple Music subscribers.
To calculate number of plays, the shortcut looks at songs that have been played in full without skipping and added to your library in any given year.

Get the shortcut here.

Apple's many Top 100 playlists.

Apple’s many Top 100 playlists.

Apple has also debuted a series of Top 100 year-end playlists. There are global, Shazam, most-read lyrics, and country-specific Top 100 lists for a total of 51 playlists available to US Apple Music subscribers. The Top 100 I find most interesting is the Shazam list, which is generated from 9.2 billion songs identified by the app. The top song, Dance Monkey by Tones And I was identified by Shazam a whopping 24.6 million times in 2020.

I’ve enjoyed looking through my Replay statistics for 2020 and checking out a few of the Top 100 lists, but there’s so much more Apple can do to extend its year-end lists for individual users and in aggregate. The issue is part of a broader Apple Music discovery problem that extends from the inability to track Apple Music 1 radio shows to the almost non-existent promotion of Apple Music TV. Although the situation has improved, Apple Music still needs better discovery and personalization tools to compete effectively with Spotify.

Spotify Announces New ‘Your Daily Podcasts’ Algorithmic Playlist

Spotify aims to do for podcasts what it’s done for music recommendations with today’s announcement of a new algorithmic podcast playlist.

One of the music streaming service’s greatest strengths is the analysis it does of users’ listening habits, which it uses to recommend new tracks through playlists like Discover Weekly and Daily Mix. According to Spotify, its new ‘Your Daily Podcasts’ playlist will analyze recent episodes you’ve streamed and the shows you follow to make recommendations tailored to the type of shows that match your interests. For example, for story-based sequential shows that you haven’t tried before, Spotify will offer the trailer or first episode of a show, while for daily, news-based podcasts, the playlist may include a recent, topical episode.

The addition of ‘Your Daily Podcasts’ is not surprising given remarks by Spotify CEO Daniel Ek when the company acquired Gimlet Media and Anchor. At the time, Ek said Spotify would offer improved ‘curation and customization’ for users and ‘better discovery, data, and monetization to creators.’

Podcast discovery remains an area that a number of companies are working to improve. As Spotify’s share of the podcast listener market increases, its ability to anticipate the podcasts and individual episodes that subscribers will enjoy has the potential to rival what has already made it such an attractive service for many music fans. Given its dominance of podcasting, it will also be interesting to see if Apple counters by enhancing its own discovery tools in the future.

Spotify says that the new playlist is available to subscribers in the US, UK, Germany, Sweden, Mexico, Brazil, Canada, Australia, and New Zealand who have listened to at least four podcasts in the past 90 days.

Apple Responds to Spotify’s Claims of Anticompetitive Behavior

In a lengthy response, Apple has addressed many of the allegations leveled against it by Spotify earlier this week. As we reported, Spotify has filed a complaint with the European Commission alleging that Apple’s treatment of the music streaming service is unfair and anti-competitive. Today, Apple fired back with a response to many of Spotify’s contentions.

Apple denies it has blocked access to its products and updates. To the contrary, the company says it has approved over 200 updates to Spotify’s app and reached out to inquire about the adoption of features like Siri and AirPlay 2. Apple says the only time it has requested changes to Spotify’s apps is when the company ‘has tried to sidestep the same rules that every other app follows.’

Apple also takes issue with what it characterizes as Spotify’s desire for the benefits of a free app without being free. Long gone are the days when apps were either free or paid. Spotify, like many other apps, offers a free music streaming tier. Spotify doesn’t pay Apple anything for those free users or users that sign up for streaming through other channels like mobile carriers. For Spotify’s paid subscribers, Apple receives 30% in year one and 15% after that for access to its platform and payment system, which the company says Spotify is unfairly trying to sidestep.

Finally, Apple claims that Spotify’s complaints against it are just one facet of a pattern of actions that are in Spotify’s economic interests but are damaging to musicians and the music industry. As evidence of this, Apple raises recent moves by Spotify against songwriters after the US Copyright Royalty Board required Spotify to increase royalty payments.

I don’t know whether Apple’s actions constitute unfair and anti-competitive behavior under EU law. Separate and apart from the legalities of the situation though, Spotify’s complaints have struck a chord because they come at a time when new online app stores are taking a significantly smaller cut of revenue. Spotify has other legitimate complaints, like its frustrations with App Review, but what seems to really be driving the dispute is how much Apple charges for access to the App Store and its payment system. Now more than ever, Apple’s 30% cut looks like a bad deal even when that cut is reduced to 15% for the second year of subscriptions.

What makes this dispute unique is that Spotify competes with Apple Music and is big enough to grab public attention and raise the stakes for Apple by getting European regulators involved. Usually, this sort of fight would play out privately, but by making their disagreement very public and involving regulators, Spotify may have taken the outcome out of its and Apple’s control.

Spotify Files Complaint Against Apple with the European Commission→

Daniel Ek, CEO of Spotify, writing on recent actions the company has taken against Apple:

Spotify has filed a complaint against Apple with the European Commission (EC), the regulatory body responsible for keeping competition fair and nondiscriminatory. In recent years, Apple has introduced rules to the App Store that purposely limit choice and stifle innovation at the expense of the user experience—essentially acting as both a player and referee to deliberately disadvantage other app developers. After trying unsuccessfully to resolve the issues directly with Apple, we’re now requesting that the EC take action to ensure fair competition.
[…]
What we are asking for is the following:

  • First, apps should be able to compete fairly on the merits, and not based on who owns the App Store. We should all be subject to the same fair set of rules and restrictions—including Apple Music.
  • Second, consumers should have a real choice of payment systems, and not be “locked in” or forced to use systems with discriminatory tariffs such as Apple’s.
  • Finally, app stores should not be allowed to control the communications between services and users, including placing unfair restrictions on marketing and promotions that benefit consumers.

In addition to Ek’s note, Spotify has also launched a website, TimeToPlayFair.com, that outlines in greater detail its grievances against Apple. The site contains a timeline documenting Spotify’s working relationship with Apple, highlighting things such as Spotify’s inability to integrate with Siri, the long delay before they could offer an Apple Watch app, and Apple’s frequent App Store rejections when Spotify added language promoting its Premium service. The full timeline can be viewed here.

Spotify’s aim is to promote a level playing field between Apple’s apps and services and those of third parties. One example Spotify highlights at several points in its timeline is that they were unable to create an Apple Watch app until after watchOS 5 launched. Apple Music has been on the Watch for years, so there’s clearly a disadvantage to Spotify there – however, that disadvantage was due to the limitations of OS-level APIs provided to all third-party developers, not just those who compete with Apple services.

watchOS is still a relatively young platform. At what point should Apple be forced to prioritize development of frameworks that better equip third-party services to exist on its platform rather than developing other important enhancements to its software? These complexities are going to make it very interesting to see how the European Commission views this case.

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Spotify Acquires Podcast Producer Gimlet Media and App Maker Anchor

Rumors have been circulating for several days that Spotify was in talks to acquire podcast producer Gimlet Media. Today, Spotify announced officially that it is not only acquiring Gimlet but also Anchor, the company that makes mobile apps for podcast creation.

Terms of the deals were not disclosed, but Recode’s sources say the Gimlet deal is in the neighborhood of $230 million. Although Recode hasn’t reported on the value of the Anchor deal, it also says that Spotify expects to spend up to $500 million this year on podcast acquisitions.

The two deals are part of a broader strategy by Spotify to offer audio content beyond music and use original content to entice people to sign up for its streaming service. In a blog post today, Spotify CEO Daniel Ek elaborated on the company’s strategy:

With the world focused on trying to reduce screen time, it opens up a massive audio opportunity.

This opportunity starts with the next phase of growth in audio — podcasting. There are endless ways to tell stories that serve to entertain, to educate, to challenge, to inspire, or to bring us together and break down cultural barriers. The format is really evolving and while podcasting is still a relatively small business today, I see incredible growth potential for the space and for Spotify in particular.

In just shy of two years, we have become the second-biggest podcasting platform. And, more importantly, users love having podcasts as a part of their Spotify experience. Our podcast users spend almost twice the time on the platform, and spend even more time listening to music. We have also seen that by having unique programming, people who previously thought Spotify was not right for them will give it a try.

Although the Gimlet purchase comes as no surprise following days of speculation, it’s fair to say no one saw the Anchor deal coming. Spotify has grown quickly in the two years that it has offered podcasts and now has the second largest podcast platform behind Apple. By purchasing Gimlet and Anchor, Spotify gains a stable of popular, professionally-produced podcasts as well as the means for anyone with a smartphone to record and share a podcast, covering a broad spectrum of the podcasting world with just two acquisitions.

Ek believes Spotify can bring the same value to podcasting that the company has brought to music:

Just as we’ve done with music, our work in podcasting will focus intensively on the curation and customization that users have come to expect from Spotify. We will offer better discovery, data, and monetization to creators. These acquisitions will meaningfully accelerate our path to becoming the world’s leading audio platform, give users around the world access to the best podcast content, and improve the quality of our listening experience while enhancing the Spotify brand.

To be clear, this doesn’t make music any less important at Spotify. Our core business is performing very well. But as we expand deeper into audio, especially with original content, we will scale our entire business, creating leverage in the model through subscriptions and ads. This is why we feel it is prudent to invest now to capture the opportunity ahead. We want Spotify to continue to be at the center of the global audio economy.

Although Ek hints in his blog post that podcasts are just the start of Spotify’s audio ambitions, what remains to be seen is how podcasts fit within Spotify’s business model. Spotify has studied video streaming and could follow suit making Gimlet’s podcasts like Reply All and other original content available only as part of a Spotify subscription. Spotify also says it will offer ‘monetization for creators,’ which could mean many different things including dynamic ad insertion in podcasts offered on its platform. Whatever approach Spotify takes with podcasting, the coming year will certainly be an interesting one for podcast creators and fans alike.

Spotify Debuts on Apple Watch, Promising Advanced Features Still to Come

The latest version of Spotify for iOS has been released, and it includes the music player’s first Apple Watch app. The App Store release notes stress this is merely a “first version” of the Watch app, which is reassuring considering how limited the app is now.

Spotify’s Watch app currently serves as a way to start playback of recently played music, and control that playback via play/pause, skip, and volume controls. You can also choose a connected device to send music to, and like a song to add it to your collection. And that’s it.

As a 1.0, Spotify’s Watch app covers the basics well. I’m especially pleased that volume control via the Digital Crown is enabled here. Spotify has designed its own custom volume indicator, visualized as a vertical dotted line in the upper right corner of the screen, and it’s especially satisfying to see each area of the line fill in sync with the haptic clicks of the Series 4 Watch’s Digital Crown.

One strikingly disappointing oversight is that Spotify isn’t optimized for the new 40 and 44mm Series 4 displays, as you’ll notice in the framed images above. Launching two months after new devices debut, but without support for those devices, is not a good look. I’m hopeful we won’t have to wait long for that issue to be remedied, though. In its announcement post for the Watch app, Spotify candidly acknowledged that there’s plenty more work to be done to create the best Watch experience – “we have many exciting things coming up —including the ability to listen to your music and podcasts offline.” Surely support for modern Watch displays is one of those ‘exciting things.’

Spotify Announces Improvements to Mobile App for Both Free and Paid Tiers→

Today Spotify held an event in New York City where it announced several changes to its mobile app that impact users of both free and paid tiers of the service. Jordan Crook reports for TechCrunch:

Spotify’s…free tier has always limited users to shuffle. With the new version, users can listen on-demand to whatever song they want, as many times as they want, as long as those songs appear on one of the 15 personalized discovery playlists like Daily Mix, Discover Weekly, Release Radar or Today’s Top Hits.

Considering the breadth of Spotify’s discovery playlists, the ability to choose songs from those playlists on-demand is a significant change. Crook also mentions how machine learning is being used not just to impact the quality of those discovery playlists, but also, now, to help users make better playlists themselves. This new feature, called “assisted playlisting,” aids in playlist creation by recommending songs below the search field that are similar to the songs you searched for.

Another noteworthy change is that Spotify introduced a new “data saver” mode for its app that reportedly cuts data use by up to 75% when streaming music. This feature is available to all users, but it’s particularly beneficial to free tier users who don’t have the option of downloading songs for offline playback.

Each of these updates are currently being rolled out to all users of the Spotify app; it’s unclear if an App Store update will be necessary, or if the changes will all be server-side.

Unlike Apple Music, which only exists as a paid service, Spotify has the challenge of balancing the features of its paid and free tiers in a way that satisfies free users, while simultaneously encouraging them to upgrade. Today’s improvements seem to do a great job of that by leveraging one of Spotify’s strengths over Apple Music – machine learning-powered personalized playlists. The deeper invested you are in teaching the service your likes and dislikes, the more likely you are to eventually become a paid Spotify user rather than jumping ship to Apple Music.

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