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Posts tagged with "iPad"


The Daily Set To Head To Android Tablets This Spring

Sources have told AllThingsD that News Corp’s The Daily, which is currently an iPad exclusive daily newspaper, will be heading to Android in the coming three months. Whilst it was always planned for The Daily to head to the Google operating system and propagate onto as many tablets as possible it wasn’t expected to happen at this rapid rate.

The News Corp team got some extensive help from Apple in regards to technical details and was also the pioneering app to use Apple’s new subscription service. The event in which The Daily was launched was not only supposed to include Steve Jobs, but Rupert Murdoch, News Corp CEO said at the event that “we think last year, this year, and next year will belong to the iPad.”

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The Power Of The iPad Illustrated In Infographic

If there was any doubt the iPad is a very strong product among consumers, an infographic by Yudu Media is here to confirm Apple achieved a huge success with its first tablet. The full image is available here, but let’s break it down a bit. 9 out of 10 consumers are aware of the iPad, not a surprise considering Apple’s massive advertising strategy. Those consumers who have bought an iPad, however, have made 9 in 10 app purchases from the App Store (this is not very clear), and 91% of them have downloaded at least one app. 63% of iPad owners have downloaded at least one paid app. That’s not a bad number – I can tell you many of my friends are that kind of users that refrain from entering their credit card information in iTunes and only download free apps on their iPhones. Perhaps the iPad shows bigger paid app numbers than the iPhone? This is an interesting subject.

The infographic also reports Apple is expected to make $15 billion from app revenue in 2011, 3 times the total of 2010. Overall, iPad owners “are more likely to view, interact with, and buy as a result of viewing advertising than other device users”. Whatever that means in our daily iPad usage, we’re pretty sure Apple’s commercials play an important role in this.

Check out the infographic here.


Apple Cuts The Minimum iAd Buy In Half

Now that the first run of iAd campaigns has concluded, AllThingsD is reporting that Apple has decided to cut the minimum required spending in half from a steep $1 million to $500,000. The change has presumably been made because whilst it has been reasonably successful, the number of ads being presented and filling ad spots actually decreased this year. As a result Apple may be wanting to attract some smaller scale advertisers which couldn’t afford to enter the platform previously and fill those ad spots.

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iPad 2: The Rumor Timeline

With the iPad 2 announcement reportedly scheduled for a media event next week in San Francisco, it’s time to take a step back and re-analyze rumors posted in past months about the next-generation device. If rumors are of any indication and sources to be trusted, this little trip down the memory lane should give us a quick recap of the details we think we know about the iPad 2.

So read along after the break, and let’s see what the Apple rumor mill offered so far about the new tablet. Read more


#MacStoriesDeals - Tuesday

So, an unofficial iPad 2 announcement for Wednesday, March 2. Do you believe? Here are today’s deals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get ‘em while they’re hot!

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Wunderlist For iOS Gets A Hefty Update To 1.2.0

Wunderlist Features

Wunderlist Features

Wunderlist is an excellent, cross-platform alternative to apps like Things if you want to access your to-do lists anywhere, and today there’s a big update that brings even more functionality to the already flexible manager. Alongside visual improvements to the interface between a new icon, some sidebar adjustments, and three new backgrounds, the iOS version has been updated to support landscape mode, push notifications, and email tasking (manage your tasks from your inbox). Wunderlist also sports a new date picker and an “optimized” detail view for tasks. If you’re a Wunderlist user, check the App Store to download the latest free update.


Another Leaked Case Suggests iPad 2 Will Simply Be Called ‘iPad’, Comes with Rear Camera Hole

As noted by Apple Bitch, a new leather case for the next-generation iPad leaked to German website Macerkopf.de (Google Translation) confirms a series of rumors we’ve been hearing about the device like tapered edges, thinner design, rear-facing camera and flat back, but also provides some details on the actual name of the ‘iPad 2’. The term ‘iPad 2’ was indeed created by journalists and bloggers to indicate the second iteration of the tablet likely to ship in April; the retail packaging of this new case, however, comes with a simple “For the new iPad” label that may or may not suggest the ‘iPad 2’ will actually be called…iPad.

Of course, we can’t confirm on the authenticity of this leather case – which was allegedly leaked from a Swiss dealer that received more than 100 of these cases. The accessory also puts a lot of attention on the larger speaker cutout, supposedly implemented to let the new iPad achieve a much higher volume output comparable to Apple’s MacBooks.

Check out more pictures of this new case here. Another case surfaced on the internet last week reaffirmed other iPad 2 rumors such as smaller design, cameras and tapered edges.

Update: it also needs to be noted that current iPhone 4 accessories don’t come with labels like “Made for the iPhone 4”. Instead, Apple went for a simple “Made for iPhone” that doesn’t point to the “iPhone 4” name in any way. Still, we think ‘iPad 2’ isn’t really a great product name at all - especially considering Apple hasn’t named a product “x 2” since the Apple II and the iPhone is the only product that has gotten some kind of a numeric update on each generation.

On a personal note, I remember reading on videogame magazines a few years back that Microsoft didn’t choose to name the second-generation Xbox ‘Xbox 2’ to avoid the sound of an “inferior product” against Sony’s PlayStation 3. And so Microsoft went for the Xbox 360 brand that would play nice with PS3. Following this theory, Apple might not want to call the second-gen iPad ‘iPad 2’ to avoid confusion and confrontation with the iPhone 4, or even iPhone 5.