How do you sell a $1000 dollar application on the iTunes App Store? You sell it to law students of course.
Law students who are taking the bar exam in California can currently purchase BarMax CA from the iTunes app store for the measly price of $999.99. But this actually isn’t bad, considering the leading competitor BarBri charges up to $4000 for their study guides.
Earlier this year, TechCrunch made aware the purpose of such an application.
“So what do you get for your $1,000 BarMax CA app? A lot, actually. The app is over 1 gigabyte in size, which is the largest application I’ve ever seen. It includes thousands of pages of materials as well as hundreds of hours of audio lectures. It’s all the information you could ever want for the two-month course. And again, it can be done all on your iPhone.”
Now, they’re following up to see how well it’s done in the App Store. Spoiler: it’s a success.