Eighteen dollars can nab you an SGP Skin Guard that not only protects that classy glass, it transforms your iPhone into a camera lover’s best friend.
The iPhone 4 Skin for the most Sophisticated Photographers
Regent Street: “Highest Traffic” Apple Store In The World
I’ve never been to England, but once I’ll go there I’ll make sure to visit the Apple Store in Regent Street. It’s the highest traffic Apple Store in the world, one of the company’s most successful ones and a “big bet that worked”.
Carmack Shows Us The Future of Gaming on iPhone [Video]
id Software isn’t new to impressive tech demos. Remember when they first showed Doom 3? The game eventually turned out to be pretty boring and full of cliches, but the technology behind it was impressive.
John Carmack, co-founder of id Software, showed off Rage for iPhone yesterday at QuakeCon 2010. Yes, that Rage. The tech demo is impressive, and it relies on the proprietary megatexture technology that id Software used in the past. Carmack said that demo was working on an iPhone 4, but the engine (he calls it “game framework”) works great both on the iPad and the original iPhone 2G. According to the VG247 the title will be available in the App Store later this year, and a second one will be released together with the official PC version in 2011.
Check out the video below. [via Engadget]
ITV Executives Planning to Sue Apple Over Some Rumors
A few days ago Engadget posted a scoop about Apple’s plans for the upcoming new Apple TV: iOS integration, no 1080p support, new brand. According to Engadget, the new name should be “iTV” - which sounds pretty likely if you ask me, considering that Apple has recently put a lot of products under the “i-” prefix.
Now, there’s a very little problem. There’s a major UK broadcaster called “ITV” and its executives are getting furious over these Apple speculations and are planning to sue Steve Jobs and all his crew.
App Store: Now With Over 20.000 iPad Apps
Chinese Knockoff Website Impresses with Authorization
Chinese knockoff products have a warm place in my heart for being boldly courageous and amazingly clever at tricking consumers into purchasing their cute ripoff. Some of them are cool, others are annoying, but one particular Chinese website does its best to not only replicate the charm of Apple and the iPhone 4 as reseller, they have a certificate of manliness to prove it.
Six Weeks With an iPhone 4
I got my iPhone 4 on June 30th, six weeks ago. I bought it from an Italian eBay seller who purchased two units in Montpellier (France) and decided to re-sell them at a considerably higher price on eBay. Looking back, I know I did the right thing: Apple sent a very few units for the Italian launch on July 30th, and even if I could manage to grab one on that day I would have missed 30 days of intensive usage and enjoyment. In those 30 days I had the chance to test the Retina Display, the antenna, FaceTime, the updated apps. It was worth it.
Now, it’s been six weeks with iPhone 4. Does it change everything?
iAd “Most Progressive Thing Seen to Date” in Digital Advertising
Quoting Nissan senior manager Chad Jacoby from the LA Times, “What iAd promises is the most progressive thing I’ve seen to date” in digital advertising. North American Unilever media director Rob Master too called it, “a good start,” and is planning to launch a second iAd for the Klondike bar, while noting the success of the Dove soap iAd which resulted in a 20% return rate of viewers who wanted to check out the contents again. Campbell soup, DirectTV, and even General Electric are planning to jump on board. iAd is becoming one of Apple’s most incredible successes, securing $60 million in advertising commitments for 2010.
Apple’s Rechargeable Batteries Suggested to be Eneloops
We’ve heard this story quite a bit; the batteries are of course rebranded, and the general consensus was that these were some form of a Sanyo Eneloop. The crazy kids over at Superapple decided to take apart a AA (we recommend that you don’t do this) Apple rechargeable battery to see what was inside.