Bake in Clearly, integrate Skitch, toss in the clipper from Evernote's helper, then add sharing, and you end up with Evernote's new Web Clipper for Safari. Once a pop-up that simply copied the full page or URL, the new Web Clipper condenses page grabs and annotation tools into a simple sidebar, adding almost all of the base features you'd find in Skitch, a standalone screenshot, image, and PDF markup and sharing application for desktops and mobile devices.
The new Web Clipper is activated by clicking on the toolbar button, which slides out a sidebar that's reminiscent of the formatting bar found in iWork's updated apps for OS X Mavericks. All of the actions are organized neatly into various sections for cropping the web page, drawing shapes, and sharing the results. Arrows, squares, and text can be dragged around, rotated, and resized using onscreen handles for annotating webpages. Clip tools give you a wide variety of options, including the ability to format the page into a readable article view as Clearly would before taking the final screen grab. Sharing gives you a URL that you can paste into a chat app or your favorite website, while also presenting options to share via Facebook, Twitter, or publicly via Evernote itself. There's a couple kinks with the extension, mainly that it doesn't like to be used with swipe back gestures or the back button while the sidebar is open, but otherwise the tools work just as Skitch lets you on a Mac.
Saving web pages into Evernote is a great way to remember a cool design, highlight an important note, or refer back to a piece of content for later reading, homework, and marketing research in an instantly searchable database. The extension is a complete revamp over the previous one, putting all of the tools that used to require two or three apps into a streamlined list of actions that doesn't get in the way. Chrome received the new look a while ago, and hopefully the Firefox extension is next.