This week's sponsor

Remote Control for Mac

Turn Your Mac into a Home Media Center

Apple Shares Apple Music Ads for Grammys Featuring Artists as Memoji

In advance of 2019’s Grammy awards, airing this Sunday, February 10, Apple has shared three new Apple Music ads on its YouTube channel. Each minute-long ad is a music video wherein well known artists are represented in Memoji form. One video features Ariana Grande, another Khalid, and the final one Florida Georgia Line.

Last year Apple shared music videos featuring Animoji ahead of the Grammys, so this year’s decision to use Memoji is a natural evolution following iOS 12’s debut in September.

Although Animoji Karaoke hasn’t caught on much in broader culture despite commercials like these, it’s still fun seeing Apple highlight one of iOS’ more whimsical features alongside its music service.

Unlock MacStories Extras

Club MacStories offers exclusive access to extra MacStories content, delivered every week; it’s also a way to support us directly.

Club MacStories will help you discover the best apps for your devices and get the most out of your iPhone, iPad, and Mac. It’ll also give you access to advanced iOS shortcuts, tips and tricks, and lots more.

Starting at $5/month, with an annual option available.

Join the Club.

A Club MacStories membership includes:

  • MacStories Weekly newsletter, delivered every week on Friday with app collections, tips, iOS workflows, and more;
  • MacStories Unplugged podcast, published monthly with discussions on what we’re working on and more;
  • Monthly Log newsletter, delivered once every month with behind-the-scenes stories, app notes, personal journals, and more;
  • Access to occasional giveaways, discounts, and free downloads.