This week's sponsor

SaneBox

Clean Up Your Inbox Today (and Keep It That Way Forever)


Apple Q3 2015 Results: $49.6 Billion Revenue, 47.5 Million iPhones, 10.9 Million iPads Sold

Apple has published their Q3 2015 financial results for the quarter that spanned from April to June 2015. The company posted revenue of $49.6 billion. The company sold 10.9 million iPads, 47.5 million iPhones, and 4.8 million Macs, earning a quarterly net profit of $10.7 billion.

“We had an amazing quarter, with iPhone revenue up 59 percent over last year, strong sales of Mac, all-time record revenue from services, driven by the App Store, and a great start for Apple Watch,” said Tim Cook, Apple’s CEO. “The excitement for Apple Music has been incredible, and we’re looking forward to releasing iOS 9, OS X El Capitan and watchOS 2 to customers in the fall.”

Estimates and the Year Ago Quarter (Q3 2014)

Apple's guidance for Q3 2015 fell between $46 billion and $48 billion.

Fortune surveyed a number of institutional and independent Apple analysts, and found that the average prediction was for Apple to earn $50.61 billion in revenue and an earnings per share of $1.89. The analysts estimated that Apple sold 49.96 million iPhones, 10.64 million iPads, 4.82 million Macs and 4.03 million Watches in Q3 2015.

In the year ago quarter (Q3 2014), Apple earned $37.4 billion in revenue, and $9.5 billion in profit. During that quarter Apple sold 35.2 million iPhones, 13.3 million iPads and 4.4 million Macs.

Graphical Visualization

Below, we've compiled a graphical visualization of Apple's Q3 2015 financial results.

Notes from the Call

"It's been a busy and exciting quarter." – Tim Cook

Apple achieved record results despite reducing channel inventory.

iPhone unit sales grew over 35% and gained share in all geographical segments. Apple saw highest Android switcher rate ever as well.

"Tremendous record quarter for Mac." – Tim Cook

App Store revenue grew 24% in the quarter, reporting highest results ever.

Apple Watch demand immediately exceeded supply and Apple delayed the availability in their own retail stores until mid June. Apple has now caught up with demand and Apple Watch is now available in 19 countries. Apple is very happy with customer satisfaction and usage statistics. Apple's own market research shows that 94% of Watch owners wear it and use it every day.

"It's a rare and special privilege to launch a new platform with such promise and potential." – Tim Cook

25 leading publishers have been signed for Apple News, including CNN, Bloomberg Business, The Daily Telegraph, and ESPN.

"Millions and millions" of customers are already using Apple Music. 15,000 artists have signed up for Connect. Millions of listeners are enjoying Beats 1.

American Express will add Apple Pay support for corporate cards next month. 700 universities in the US will soon accept Apple Pay. Apple is on track for Apple Pay acceptance in 1.5 million locations in the US by the end of 2015.

Apple doesn't participate in the low end of the tablet market, saying CFO Luca Maestri.

Services revenue has increased 12% over the past year. Services growth was strong in China where App Store revenue doubled year over year.

Apple Watch revenue accounted for over 100% growth in the Other category for the quarter.

Tim Cook is very bullish on iPhone growth in the future given the headroom for Android switchers.

The iPhone 6 Plus is doing well in Greater China and other Asian markets.

The Apple Watch sell-through was higher than the same period for the original iPhone and iPad launches.

"We're convinced that the Watch is going to be one of the top gifts of the holiday season." – Tim Cook

"It's not like people have forgotten iPad or anything. It's a fantastic product." – Tim Cook

"China will be Apple's largest market at some point in the future." – Tim Cook

Apple Watch sales have been higher in June than April or May.

Apple Q3 2015 in Tweets

Unlock MacStories Extras

Club MacStories offers exclusive access to extra MacStories content, delivered every week; it’s also a way to support us directly.

Club MacStories will help you discover the best apps for your devices and get the most out of your iPhone, iPad, and Mac. Plus, it’s made in Italy.

Starting at $5/month, with an annual option available. Join the Club.

A Club MacStories membership includes:

  • MacStories Weekly newsletter, delivered every week on Friday with app collections, tips, iOS workflows, and more;
  • Monthly Log newsletter, delivered once every month with behind-the-scenes stories, app notes, personal journals, and more;
  • Access to occasional giveaways, discounts, and free downloads.