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Ken Segall Remembers Noah Wyle and Steve Jobs’ “Moment Of Truth”

Ken Segall Remembers Noah Wyle and Steve Jobs’ “Moment Of Truth”

Ken Segall has posted a fun anecdote about Steve Jobs and actor Noah Wyle from 1999, when the two orchestrated a fake keynote opening address at Macworld.

Steve’s response surprised me. “No, that’s just it. I never said anything. This never happened — it’s all made up.”

So there you have it. It was all a lie. Granted, Steve wasn’t exactly under oath when he offered this testimony, but he did deny it emphatically. Maybe one day we’ll get a rebuttal from an eyewitness to the event.

Make sure to check out his post for the full story. Here’s a video of the “performance” on stage at Macworld 1999.

Ken Segall is also working on “Insanely Apple”, a book about Steve Jobs and the importance of Simplicity in his career, and inside Apple as a company. Segall worked alongside Steve Jobs and the Chiat\Day agency for a number of ad campaigns, including the original iMac’s one. We’ll have a review of Insanely Simple when it becomes available on April 26th. [image via]