A great day for app savings! EA is having a $.99 cent sale. Here’s today’s deals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get ‘em while they’re hot! Read more
Stream Media Back to Your Mac with Banana TV
In the past we have covered some great Mac/Airplay apps from Erica Sadun, one of our favorite fangirls over at TUAW. We’ve shown you AirFlick, which lets you drop files and URLs to play the content on your Apple TV. We’ve also covered AirPlayer, which we think is incredible, that allows you to play AirPlay content on your Mac. She is previewing a new app that may be coming to the Mac very soon: Banana TV. Read more
FUNDED: Kickstarter Project Adonit WRITER
Back on January 26, I posted about the Adonit’s WRITER, an iPad case + keyboard. At the time, they were trying to raise $10,000 to fund this project and had $7,000. Well, I was doing a checkup on the Kickstarter project a few days ago when it ended and the Adonit team ended up getting 268% of the funding that they needed, or over $26,000. I’m glad to see a great iPad accessory get the money it needed to move forward with production. Read more
#MacStoriesDeals - Monday
So what did you like better - The Super Bowl’s commercials or the game? Here’s today’s deals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get ‘em while they’re hot! Read more
Apple’s Next Initiative: Eliminate Retail Box Inventory
With the recent popularity of the Mac App Store and continued success of iTunes App Store, Apple’s long term future sales for software are going to be digital distribution. MacRumors is saying that Apple is planning on making the move to all digital sooner that expected at their retail locations. They want to rid of boxed software and focus sales directly through the Mac App Store. Read more
Score Good Grades & Touchdowns with an iPad
Apple is in talks with legislators in Georgia to adopt iPads as textbook replacements in public schools. Think of it - the school system would save a lot of money in textbook costs over one device that could store all the student’s textbooks on one device. Imagine how much lighter your book bag would be every day. NFL coaches must play way too much Madden on their iPads, because now NFL coaches in Dallas are looking at replacing their paper playbooks with iPads as well. Read more
#MacStoriesDeals - Friday
Thanks again to AppShopper.com and MacAppDeals.com for helping me find great deals for our readers! Here’s today’s deals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get ‘em while they’re hot! Read more
#MacStoriesDeals - Thursday
All this bad weather in the US must be keeping App devs from dropping their prices! Here’s today’s deals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get ‘em while they’re hot! Read more
iAds Twice as Effective as TV Says Apple, Campbell’s
A Nielsen study shows iPhone users are paying attention, while TV views – eh, not so much. iAds started around 7 months ago on our iDevices and now there are effectiveness studies showing up, this one from Campbell’s (the soup maker).
People exposed to one of Campbell’s iAds were more than twice as likely to recall it than those who had seen a Campbell’s TV ad. This five-week Nielsen study showed that consumers who saw an iAd remembered Campbell’s brand five times more often than TV ad respondents and the ad’s message three times more often. iAd respondents were four times as likely to to purchase Campbell’s than the TV viewers. Users also liked the ad five times more than the TV commercial. Read more








