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Kick Off WWDC 2013 With MacStories’ Passbook Pass

As soon as I saw what Second Gear’s Justin Williams had done with PitPass.io, I knew that the system would be a great fit for our WWDC 2013 liveblog. I asked Justin if we could set up reader passes before WWDC, and he was kind enough to work with us. So while we’re putting the finishing touches on this year’s liveblog, you can now install a MacStories pass using this link.

The pass will do a couple of interesting things. Firstly, you can install it directly from an iPhone or iPod touch, or, if you’re on a Mac, using Safari, which will let you add the pass on your iOS devices through iCloud. The pass itself will show you a date and time for our liveblog (12:30 PM EDT, 9:30 AM PDT) on the front, and you can tap the “i” button in the bottom right corner to access more information. On the back of the pass, you’ll find a direct link to our liveblog, links to our Twitter accounts, and a “Giveaway” section.

Passbook supports push notifications, and we’ll use them to reward readers who install our pass on their devices. We will send two push notifications between today and June 10: one with promo codes to redeem apps we like; the last one with a reminder just before the liveblog will start.

I want to personally thank Justin Williams for his support and work on the WWDC liveblog pass. Make sure to check out his apps at Second Gear and upcoming Passbook service, PitPass.io.

You can install the MacStories WWDC 2013 Liveblog pass here.

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