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Keeping Tabs on Twitter’s Experimental Tabs

Alex Kantrowitz, writing for BuzzFeed:

Starting today, some U.S. Twitter users will see a News tab appear in their Twitter apps.

The experimental feature, part of Twitter’s effort to make its best content easy to find, inhabits the middle tab of the app’s navigation bar and brings up a list of headlines that are trending on the platform. When you click a headline, you’re taken to a story screen with an image, headline, block of text from the story, and the top tweets discussing it.

I feel like I can no longer make the joke that Twitter keeps experimenting without supporting basic iOS features. This looks like a good summary of trending news on Twitter, but it’s also no Nuzzel, and I wonder how quickly it’ll be supplanted by Project Lightning (“Moments?”) when it launches.

Maybe I should start coming up with punchlines about their iPad app in the meantime.