For All Mindkind

Apple Releases New Video Series to Promote Accessibility Awareness

Katie Dupere writes for Mashable about the stories shared in a new series of Apple videos:

Meera is nonverbal, living with a rare condition called schizencephaly that impacts her ability to speak. But with the help of her iPad and text-to-speech technology, she can make her thoughts and opinions known — and she sure does. From her love of Katy Perry to her passion for soccer, Meera will let you know exactly what’s on her mind. All it takes is a few taps of her tablet, and with a specialized app stringing letters into words, and words into phrases, her thoughts are played out loud.

Meera’s relationship with tech is just one of seven stories featured in a powerful video series created by Apple to spotlight the company’s dedication to accessible technology. The videos were released in celebration of Global Accessibility Awareness Day on May 18, a day emphasizing the importance of accessible tech and design.

Accessibility features have long been prioritized in Apple’s software, and this new video series tells the stories of people who depend on those features. What to some may simply be an ignored option in the Settings app is to others a pathway to significant new experiences and empowerment.