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Apple Celebrates Chinese Music With GarageBand Update

Apple issued a press release earlier today, announcing a GarageBand update which adds Chinese instruments and sounds:

Apple today announced an update to GarageBand that celebrates the rich history of Chinese music with new instruments and extensive Chinese language localization throughout the app. Building on GarageBand’s extensive collection of sounds, this update adds traditional Chinese instruments — the pipa, erhu and Chinese percussion — along with 300 Apple-created Chinese musical loops, giving users the power to tap into their creativity and make beautiful Chinese-inspired music right on their iOS device or Mac. GarageBand for iOS users also get two new Chinese templates for Live Loops, and new sharing options to popular Chinese social networks, so they can easily share their music creations with friends and followers across QQ and Youku.

There’s also a video of Tim Cook and Chinese musician JJ Lin making some music with these new Chinese instruments in GarageBand.

There’s no doubt that this is a very nice update to GarageBand which will be appreciated by many millions of users in China and around the world. But what I find even more interesting is that Apple took the time to publicize the update in a press release. It’s yet another example of Apple’s strong efforts in courting Chinese users and the Chinese government as the region becomes even more important to Apple’s future.

Below the break I’ve listed every single press release from Apple since the beginning of May last year and you’ll notice that five press releases are dedicated to China-specific announcements (in bold). The only other country-specific announcements are the UK Apple Pay announcement and Europe’s first iOS App Development Center in Italy.

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Google Introduces Spaces

Google announced a new app/service today to share media and links with friends. From their blog:

Group sharing isn’t easy. From book clubs to house hunts to weekend trips and more, getting friends into the same app can be challenging. Sharing things typically involves hopping between apps to copy and paste links. Group conversations often don’t stay on topic, and things get lost in endless threads that you can’t easily get back to when you need them.

We wanted to build a better group sharing experience, so we made a new app called Spaces that lets people get people together instantly to share around any topic.

With Spaces, it’s simple to find and share articles, videos and images without leaving the app, since Google Search, YouTube, and Chrome come built in.

I like how they’re going to use it at Google I/O this week to connect developers with technical sessions, but I don’t have a lot of faith when it comes to social apps from Google. Pretty clever to bring the smart search of Google Photos (which is amazing) to Spaces too, but I don’t see how I could use this aside from occasional, topic-based events.

Google has a point that most group conversations are endless threads of stuff, but am I going to switch to Spaces just for better search/sharing? I doubt it.

I’ll still be checking out Spaces when it launches later today on the App Store (the app isn’t out yet, but it should be at this link eventually).

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Apple Invests $1 Billion in Chinese Ride-Hailing Service Didi Chuxing

Major Apple news this evening:

Apple Inc said on Thursday it has invested $1 billion in Chinese ride-hailing service Didi Chuxing, a move that Apple Chief Executive Tim Cook said would help the company better understand the critical Chinese market.
[…]
The investment gives Apple, which has hired dozens of automotive experts over the past year, a sizeable stake in Uber Technologies Inc’s chief rival in China. Cook said in an interview that he sees opportunities for Apple and Didi Chuxing to collaborate in the future.

According to Apple, they’re doing this to understand “certain segments of the China market”. Didi Chuxing is similar to Uber – it offers taxi services and designated drivers through smartphone apps.

See also: yesterday’s article by Neil Cybart on Apple’s R&D spending and the rumored Titan car project.

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“It’s Still a Camera”

Armin Vit has a smart take on the Instagram icon redesign (via John Gruber):

Unlike Uber, that replaced it’s “U” for a metaphysical atom, the change here is only aesthetic. It’s still a camera. Yes, at first it will be hard to recognize it, but when you have 200 million people tapping on it everyday, multiple times a day, that’s the kind of brand engagement that Coca-Cola or Nike would kill for. When it comes to “brand impressions” and “brand touchpoints”, Instagram (and Facebook and Twitter and, yes, even Uber) have no shortage of opportunities so it will only be a matter of time — three months, probably — before this is known, recognized, and considered as the Instagram app icon. Simply by repetition and usage. Hell, I was starting to get used to the Uber icon until they pulled out of Austin this Monday.

If people ever stop checking Instagram obsessively, I don’t think it’ll be because of an icon change.

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Remaster, Episode 10: Nintendo’s Plans for E3 and the NX

Nintendo has announced that they are only bringing Zelda to E3, and that their next console will launch in March. How is this going to effect the company, and what do their launch plans look like for the NX?

Oh, and the new Pokemon trailer is out.

This week’s episode of Remaster is an old-school one: we talk about Nintendo’s latest NX rumors, what they’re doing at E3 in June, and the latest announcements for mobile games. You can listen here.

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Connected, Episode 90: A Set of Unlucky Coincidences (Plus T-Shirts)

Stephen’s collected all the iMacs, there’s a new shirt and things are happening with Apple Music. Pretty normal week.

Short and sweet episode of Connected this week with a focus on Apple Music. You can listen here.

And, don’t miss the new Connected t-shirts, available for a limited time here.

New Connected t-shirts.

New Connected t-shirts.

I love the new design (for those who missed it, it celebrates Stephen’s successful iMac collection). Get yours before it’s too late.

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WhatsApp Launches Mac App

WhatsApp has announced today they’re launching desktop apps for Windows and OS X. From the WhatsApp blog:

Today we’re introducing a desktop app so you have a new way to stay in touch anytime and anywhere - whether on your phone or computer at home or work. Like WhatsApp Web, our desktop app is simply an extension of your phone: the app mirrors conversations and messages from your mobile device.

The new desktop app is available for Windows 8+ and Mac OS 10.9+ and is synced with WhatsApp on your mobile device. Because the app runs natively on your desktop, you’ll have support for native desktop notifications, better keyboard shortcuts, and more.

Note how WhatsApp continues to use apps for other platforms as extensions of the phone app – the Mac app is, effectively, an interactive display for the WhatsApp database stored on your mobile device.

Side note: I’ve used WhatsApp Web on my iPad, and it works okay if you request a desktop site in Safari or use something like iCab to permanently change the browser’s user agent.

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Jobs, Healthcare, and the Apple Watch

Tim Bajarin, writing for TIME:

I recently spent time with Apple executives involved with the Watch. I asked them to explain the real motivation for creating the device. Although Apple has made fashion and design a key cornerstone of its existence, it turns out that this was not at the heart of why they created this product.

The late Apple CEO Steve Jobs developed pancreatic cancer in 2004. He then spent a great deal of time with doctors and the healthcare system until his death in 2011. While that personal health journey had a great impact on Jobs personally, it turns out that it affected Apple’s top management, too. During this time, Jobs discovered how disjointed the healthcare system can be. He took on the task of trying to bring some digital order to various aspects of the healthcare system, especially the connection between patients, their data, and their healthcare providers.

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