Richard Branson Talks Project Mag for iPad, The Daily, Dinner with Jobs

So the Project for iPad came out this morning and we weren’t really impressed with it. The app surely looks good, but in my opinion it fails at delivering a more innovative experience then, for instance, the one seen in the Wired app months ago.

It is no surprise, anyway, that Project has quickly become the top free app in the iPad App Store. In the following video, you can listen to Sir Branson talking about the iPad as the platform of choice to launch Project, the plans for future versions on multiple devices, and a dinner with el Jobso. [via 9to5]

Update: from Engadget’s interview with Branson, Virgin’s chairman says he has no f**king idea why Project came out on the iPad and not the web.

Classy. And honest.