You Can Use Clean Up with a Clear Conscience

I enjoyed this take on Apple Intelligence’s Clean Up feature by Joe Rosensteel, writing for Six Colors last week:

The photographs you take are not courtroom evidence. They’re not historical documents. Well, they could be, but mostly they’re images to remember a moment or share that moment with other people. If someone rear-ended your car and you’re taking photos for the insurance company, then that is not the time to use Clean Up to get rid of people in the background, of course. Use common sense.

Clean Up is a fairly conservative photo editing tool in comparison to what other companies offer. Sometimes, people like to apply a uniform narrative that Silicon Valley companies are all destroying reality equally in the quest for AI dominance, but that just doesn’t suit this tool that lets you remove some distractions from your image.

It’s easy to get swept up in the “But what is a photo” philosophical debate (which I think raises a lot of interesting points), but I agree with Joe: we should also keep in mind that, sometimes, we’re just removing that random tourist from the background and our edit isn’t going to change the course of humankind’s history.

Also worth remembering:

For some reason, even the most literal of literal people is fine with composing a shot to not include things. To even (gasp!) crop things out of photos. You can absolutely change meaning and context just as much through framing and cropping as you can with a tool like Clean Up. No one is suggesting that the crop tool be removed or that we should only be allowed to take the widest wide-angle photographs possible to include all context at all times, like security camera footage.