Apple Launches Advertising Campaign for Apple News

Speaking of Apple News, Peter Kafka of Re/code reports that Apple has started an advertising campaign focused on the iOS 9 app.

Remember Apple News? Figured. Apple would like to change that, so it’s launching an ad campaign promoting the news aggregator it launched, without much fanfare, last fall.

If you’re in San Francisco, Chicago or New York, you might see the ads on billboards and in airports; the rest of you will have to look for it online.

You can see two examples of the billboards in Re/code’s article, one featuring ESPN and the other featuring VICE – but Kafka notes that Apple is also working with Vox Media.

→ Source: recode.net