Dec
9

Why Apple Succeeds, And Always Will

by Federico Viticci

Link

A long an interesting read from Betanews. Here’s an excerpt:

“Apple is David to Microsoft Goliath — and other ones, too. Goliath plays by one set of rules. David choses to change the rules, which favor his strengths rather than those of Goliath.

David Thinking is most provocative and surprising when Goliath acts like David. After all, David sometimes becomes Goliath; Apple is a giant in music with iPod and iTunes Music Store. But David turned Goliath also risks making mistakes that would allow another upstart advantage. Today, Apple is both David and Goliath, depending on market.”

• Follow the author of this post on Twitter as @viticci

Share:

Tags: