Apple has just posted their Q4 2011 financial results. The company posted record-breaking revenue of $28.27 billion, with 11.12 million iPads, 17.07 million iPhones and 4.89 million Macs sold. The company posted quarterly net profit of $6.62 billion, or $7.05 per diluted share. iPhone represented a 21 percent unit growth over the year-ago quarter; iPod sales are down 27 percent from the year-ago quarter, but Apple reported the best iPad quarter to date with over 11 million units sold and a 166% increase over the year-ago quarter. For the next quarter, Apple set guidance at revenue of about $37 billion and diluted earnings per share of about $9.30.

Estimates and Previous Quarters

Wall Street consensus’ estimate was earnings of $7.28 per share and revenue of $29.45 billion; independent analysts expected earnings per share of $9.07 and $33.47 billion revenue. In Q3 2011, Apple said they expected revenue of about $25 billion and diluted earnings per share of about $5.50 in the fourth fiscal quarter of 2011.

In Q3 2011, the company posted record-breaking revenue of $28.57 billion, with 9.25 million iPads, 20.34 million iPhones and 3.95 million Macs sold.. In the year-ago quarter, Apple posted revenue of $20.34 billion and net quarterly profit of $4.31 billion. In Q4 2010, the company sold 3.89 million Macs, 14.1 million iPhones and 4.19 million iPads, which began selling during the quarter.

Q4 2011 Recap

Apple’s fourth fiscal quarter, which ended on September 25th, saw the release of updated MacBook Air and Mac mini models, OS X Lion on the Mac App Store and, later, on USB drive, as well as a new iMac for the educational market and a new Thunderbolt Display. The company was initially expected to unveil a new iPhone in September, but a media event took place in Cupertino on October 4th, nine days after the quarter ended. iPhone 4S sales numbers will be included in Apple’s Q1 2012, but the company has already announced over four million iPhone 4S units have been sold in the first weekend of availability.

As for the Mac, the MacBook Air is widely believed to have become the crown jewel of Apple’s portable business (which no longer includes the white MacBook, discontinued in July) that, alongside Lion, was expected to boost Mac sales in the September quarter.

On August 24th, Steve Jobs resigned as CEO of Apple, and Tim Cook was elected CEO of the company. Steve Jobs passed away on October 5th.

On October 4th, Apple also announced over 6 million copies of Lion had been downloaded through the Mac App Store since July 20th (when the operating system went on sale), with Mac users approaching 60 million worldwide.

Q4 2011 Earnings Call

Apple will provide a live audio feed of its Q4 2011 conference call at 2:00 PM Pacific, and we’ll update this story with the conference highlights. Full press release is embedded after the break.

Notes from the call

- Tim Cook: Steve Jobs’ spirit will always be the foundation of Apple.

- New record sales for Mac and iPad in the September quarter.

- Mac sales increased strongly in each operating segment.

- iPod touch continues to account for half of all iPods sold.

- iPhone sales double in Asia Pacific year-over-year.

- Ended quarter with about 2.5 million iPads in channel inventory.

- 92% of Fortune 500 testing or deploying iPad.

- 500,000 apps available in the App Store. Expanded the App Store to 123 countries in the September quarter.

- 30 new retail stores opened in the quarter, 21 internationally.

- $3.6 billion revenue from Apple retail stores.

- 77.5 million visitors in Apple retail stores in the quarter.

- Average revenue per store is $10.7 million.

- Apple has $81.6 billion in cash available.

- Tim: We’re confident that we’ll have a large supply for the 4S in holiday quarter and set an all-time record for iPhone this quarter.

- Tim: Progress in China has been amazing: Greater China revenue 2% in FY09; 12% in FY11. Fastest growing major region. $4.5 billion in revenue from China in September quarter.

- Apple placing additional focus on other promising areas: Brazil, Russia, Middle East. There are several of these markets where Apple hasn’t been historically strong.

- Tim: China — the sky’s the limit there.

- Tim: As iPad competitors came to the market, our share went up.

- Oppenheimer: Pervasive iPhone rumors had a definite negative impact on Apple’s business.

- 40 million iPads sold on a cumulative basis.

- Tim on iPhone 4S launch (4 million units) Vs. iPhone 4 launch (1.7 million units) last year: “That’s the mother of all uplifts”.

- Tim: Number of people using Siri already is amazing. We see this as a profound innovation. Over time  many, many people will use Siri in a substantial way.

- Tim: We spend a lot of time and money and resource in coming up with incredible innovations. And we don’t like when someone else takes those.

- Tim: We still see iPhone 3GS and iPhone 4 as incredible products.

- iPad available in 90 countries.

- Tim: We are in the main countries with iPad.

- Tim: Everything we’re doing in the United States, we’re doing in China.

- Tim: Cannibalization of PC market happening in two ways. Some people choose to buy an iPad over a Mac: a materially larger number of people buying an iPad instead of PC.

- Tim: I’m not religious about holding cash or not holding it.

- Tim: We could not be happier with our position in the tablet market. We have some incredible things in the pipeline.

Graphical Visualization

We have compiled a series of graphs and charts to offer a graphical visualization of Apple’s third quarter. Apple’s Q4 2011 data summary is available here.

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If you got a new iPhone 4S (or any model) over the weekend, why not buy some great apps at great prices? Here are today’s @MacStoriesDeals on iOS, Mac, and Mac App Store apps that are on sale for a limited time, so get them before they end!

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Adobe today released its popular Adobe Reader PDF reading application for iOS devices; the software, available for free on the App Store, runs natively on the iPhone and iPad as a universal app. Back in August, Adobe released CreatePDF for iOS, a utility to turn a variety of documents into Reader-compatible PDF files that preserved quality and accessibility standards with the inclusion of links, images, and footnotes. With the release of Adobe Reader today, Adobe is giving iOS users two tools to create and properly read PDF documents, respectively.

Adobe says that Reader for iOS works with several PDF document types, including PDF Portfolios, password-protected PDF documents and Adobe LiveCycle rights-managed PDF files. Upon first launch, the app opens a document view with a Getting Started.pdf file ready to be viewed to get familiar with the app’s UI and controls. A scrubber bar along the bottom lets you quickly skim through pages, which can be displayed “continuously” in the reading view, or through a single-page visualization that will let you scroll horizontally between pages. You can pinch or double-tap to zoom, and rendering performances on zoomed documents seemed fairly decent on my iPhone 4. In PDF documents, text can be selected and copied to the clipboard, or you can search using the icon in the upper toolbar; a bookmarks icon in the bottom bar enables you to quickly navigate the sections of a document. One nice touch of Adobe Reader are “tap zones”, which in Single Page mode let you jump back and forward by tapping on the left and right edges of a document.

PDF files can be emailed using Adobe Reader, opened with another app using the “Open In” menu, or printed through Apple’s AirPrint. According to Adobe, Reader for iOS is capable of viewing PDF Portfolios, PDF Packages, annotations and drawing markups as well as reading text annotations like sticky notes. In my tests, performances with a 350-page PDF document were similar to Apple’s iBooks, which can also preview PDFs. iBooks was slightly faster at page animations and rendering text while zooming on a document — the app has indeed been recently updated with bug fixes and performance improvements.

If you need to preview specific PDF documents that might have some compatibility issues with iBooks, Adobe Reader on iOS might be a good choice. You can download the app for free on the App Store.

As Apple’s new iPhone 4S has topped four million units sold in its first weekend, we thought it might be appropriate to look back at Apple’s iPhone launch history and the evolution of weekend sales figures over time. The original iPhone launched in the United States in June 2007, and Apple announced the 1 millionth unit was sold after 74 days. During the launch quarter’s earnings call, however, the company confirmed 270,000 iPhones had been sold in the first 30 hours of U.S. availability.

Since the iPhone 3G, which followed the original iPhone in 2008 with a new design and 3G connectivity, Apple has always managed to publish press releases announcing at least 1 million iPhone units sold after the first opening weekend. Both the iPhone 3G and iPhone 3GS, launched in multiple countries on Day One, registered 1 million sales in the first weekend. The iPhone 4, announced at WWDC last year by Steve Jobs and featuring a completely new design with more powerful CPU and improved camera, was the first iPhone to break the 1 million figure and jump past 1.7 million units sold in three days.

With the iPhone 4S, Apple went back to announcing “1 million units sold” — only with pre-orders and after 24 hours, not three days. In the launch weekend, as reported this morning, the company reported over 4 million iPhone 4S units sold in the seven countries the device launched on October 14th: US, Canada, UK, France, Germany, Australia and Japan.

Bigger weekend sales numbers are a result of the impressive growth of the iPhone in the past four years. Take a look at this graph we posted during the Q3 2011 earnings call in July: Apple went from 8.4 million iPhones sold in Q3 2010 to 20.3 million units in the third fiscal quarter of 2011. Launch days obviously attract far more “Apple fans” always waiting to get their hands on the latest device than “regular” sales weeks throughout the year, but clearly the popularity of the iPhone as a mass-market device is also affecting the lines around the world we see on every iPhone launch. It’s also widely believed that the iPhone 4S attracted several customers who bought an iPhone 3GS in 2009, and waited two years to get an updated model. The iPhone 4S is sold unlocked outside the US since day one, but it appears some US models have been sold without SIM-lock as well. According to Apple, unlocked iPhone 4S units will be sold starting this November.

Check out the full-size graph of Apple’s iPhone launch history here, or click on the image below to enlarge.

Data

- Original iPhone (2007)

- iPhone 3G (2008)

- iPhone 3GS (2009)

- iPhone 4 (2010)

- iPhone 4S (2011)

Since I started using Instapaper in 2008, this app has changed the way I read. Instapaper 4.0, released today on the App Store, will change my reading habits, again.

For those who are not familiar with the concept of Instapaper, it’s a web service that allows you to save web articles for later. But unlike the number of similar solutions that have surfaced since Apple featured the app multiple times (or simply its merits, which have been recognized by millions of average users alike), Instapaper isn’t simply a website with an account, a bunch of text stripped off websites, and a bookmarklet to grab articles. Over the years, Instapaper’s Marco Arment, founder and creator of the service, has managed to build an ecosystem around Instapaper, which is based upon but doesn’t stop at apps connected to the service via an API. Apps that support Instapaper play a big role in the service’s success and Arment even showcases this kind of integration in the new 4.0 version, but what really made Instapaper great is its simplicity coupled with publishers’ support, user adoption, multi-platform nature, and interconnectedness of tools that has allowed Instapaper — once a small indie project churning out a couple of thousand articles per day — to become the most popular way to never miss a good read.

Instapaper works on the web, on the Amazon Kindle with automatic wireless delivery, and on Apple’s iPhone and iPad. The foundation upon which Instapaper works and prospers is the Read Later bookmarklet, a button you can install in your browser’s toolbar to send any webpage off to your Instapaper account. Instapaper, however, works best with articles, as its main goal is to provide users with an elegant way to read the words of an author without seeing ads, graphical elements, or readers’ comments. Just text. In this regard, Instapaper works like magic: you hit a button, and any web article is transformed into an elegant, readable, easy on the eye page that you can customize to your liking with different fonts, pagination and brightness settings, or “dark mode” if you prefer white text on black while reading at night.

And I have been reading with Instapaper at night. Since the original iPad came out last year, pretty much everybody had a feeling the device could turn out to be ideal for reading, but no one really stopped to think about the implications of a device for Instapaper before the iPad’s release. When Apple did release the iPad and a native version of Instapaper was available on day one, it was clear Apple’s form factor and Arment’s UI decisions would play well together in the long term.

I’m not the only one to think Instapaper nears perfection on the iPad. In fact, I’m not even the only one to think the iPad edition of Instapaper has redefined portable web reading since its introduction in April 2010. Amidst the proliferation of social magazines, RSS readers, social news readers and more or less any other variation of the terms “social” and “reading”, Instapaper for iPad provides a unique solution to a seemingly unfixable problem: to create your own collection of web articles, ready to take wherever you want. A collection — or, if you will, a constantly updating combination of inbox and archive — that’s also connected with the articles your friends like and the pieces written by people you trust.

On the App Store, Instapaper started as an iPhone app. The app, featured in a great promotional video with Adam Lisagor, introduced iPhone users to the concept of “saving articles for later” — if you, too, have had too many interesting articles in your web browser and have wished there was a way to take them with you all the time, here’s the app for you. The video made it extremely clear that all you needed was a bookmarklet to hit, and an article would appear later on the web, or even better, on your iPhone. Instapaper for iPhone is a fantastic app; it updates fast, it’s elegant, it focuses on articles as it should be, and it gained a number of cool functionalities over time such as pagination, Twitter sharing, and Evernote integration. Yet, as this 4.0 update suggests, it’s clear Instapaper for iPad has somehow overshadowed its iPhone counterpart, making it the version to use when you can’t access your computer or iPad. (more…)

With a press release, Apple has just announced that iPhone 4S sales have already topped 4 million since its debut on October 14th in seven countries. Apple also reported 25 million users are already using iOS 5, and 20 million have signed up for iCloud. According to Apple’s Phil Schiller, quoted in the press release, this is the most successful launch ever for a mobile phone, doubling the number of units sold by the iPhone 4 in three days last year. In June 2010, Apple sold 1.7 million iPhone 4s in just three days.

That Apple was on track to deliver an impressive launch weekend with the iPhone 4S was clear since the company announced that over 1 million units had been pre-ordered in the first 24 hours of online availability. Following Apple’s announcement, US carriers AT&T and Sprint reported 200,000 pre-orders in the first 12 hours and a “very pleased” reaction to the iPhone 4S, respectively.

Apple today announced it has sold over four million of its new iPhone® 4S, just three days after its launch on October 14. In addition, more than 25 million customers are already using iOS 5, the world’s most advanced mobile operating system, in the first five days of its release, and more than 20 million customers have signed up for iCloud®, a breakthrough set of free cloud services that automatically and wirelessly store your content in iCloud and push it to all your devices. iPhone 4S is available today in the US, Australia, Canada, France, Germany, Japan and the UK, and will be available in 22 more countries on October 28 and more than 70 countries by the end of the year.

“iPhone 4S is off to a great start with more than four million sold in its first weekend—the most ever for a phone and more than double the iPhone 4 launch during its first three days,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “iPhone 4S is a hit with customers around the world, and together with iOS 5 and iCloud, is the best iPhone ever.”

Since its launch, the iPhone 4S has collected largely positive reviews that focused on speed, camera improvements, and better 3G signal of the device. With iOS 5 and iCloud (our launch coverage here), the iPhone 4S is providing a combination of hardware and software (some iOS features are exclusive to the iPhone 4S, such as Siri) that has managed to capture the customers’ attention, as proved by the long lines around the world for the device’s launch.

Apple’s next iPhone 4S rollout is on October 28th, when the device will be launch in Austria, Belgium, Czech Republic, Denmark, Estonia, Finland, Hungary, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Mexico, Netherlands, Norway, Singapore, Slovakia, Slovenia, Spain, Sweden and Switzerland.

Samsung today filed for a preliminary injunction against the iPhone 4S in Australia and Japan. This is the latest development in the complex legal battle between Apple and Samsung which has spread across the world since Apple originally revealed it was suing Samsung over the “look and feel” of it’s Galaxy devices.

The Wall Street Journal reports that the Japan filing (which is also attempting to halt sales of the iPhone 4 and iPad 2) cites infringements in technology and user interface patents, whilst in Australia Samsung is claiming that Apple has infringed on patents related to wireless telecommunication standards. The move comes after Samsung was dealt a blow in Australia last week, with the preliminary injunction against its Galaxy Tab 10.1 was upheld. A Samsung spokesperson said that this latest legal action is them “now counterattacking Apple again”.

Florian Mueller of FOSS Patents believes that the attack on the iPhone 4S in Australia  is “doomed to fail” because the patents Samsung is using in the filing are related to 3 patents declared as essential to the 3G telecommunications network. As he explains, it would be unlikely that an Australian judge would take a significantly different approach as occurred last week in the Netherlands:

…a Dutch judge already made it clear that Samsung can’t seek an injunction based on such patents, and I’d be extremely surprised if an Australian judge took a different perspective on FRAND (fair, reasonable and non-discriminatory) licensing commitments… The odds are very long against Samsung overcoming all of Apple’s defenses.

Speaking on the situation in Japan, FOSS Patents says it is less clear what will happen as Samsung’s filing there also relates to user interface patents that “are presumably not subject to FRAND licensed commitments”. This means Samsung could seek injunctions on them and it would be up to Apple to contest their validity. The patents apparently relate to “the display of a flight mode icon, the utilization of homescreen space, and an app store menu structure”.

[Via The Wall Street Journal, FOSS Patents]

As the iPhone 4S launches today in seven countries (US, Canada, Japan, Australia, UK, France, Germany — our launch coverage here), many customers are finding out for the first time that Siri, the voice assistant Apple announced and demoed at the Let’s Talk iPhone media event last week, has some limitations outside the United States.

Several websites reported that Yelp integration for local businesses wouldn’t be available outside the US initially. Siri is still in beta, available in a few languages, and Apple has already announced that more languages and services will be available soon. On Apple’s website, the Siri page reports in a footnote: “Siri is available in Beta only on iPhone 4S and requires Internet access. Siri may not be available in all languages or in all areas, and features may vary by area. Cellular data charges may apply.” Some of the early reviews of the iPhone 4S briefly touched on the subject of limitations outside the United States and mentioned Siri could have some issues with some very specific accents (albeit the software does recognize the difference between U.S. English, UK and Australia); as customers get their hands on the iPhone 4S today, features that have been omitted from the first version of Siri outside the US  are starting to surface online.

Electricpig was first to report maps and directions wouldn’t be available to Siri except for US customers; today, a number of users have confirmed that both businesses (with Yelp integration) as well as maps/traffic data aren’t available outside the United States. When asked for Maps information in the UK, Siri says “I can only look for businesses, maps, and traffic in the United States, and when you’re using U.S English. Sorry about that.” (thanks, Sam).

Rene Ritchie of TiPb has also got his iPhone 4S, and confirmed Siri can’t “provide maps and directions in Canada” and “look for places in Canada”. From the screenshots, it appears Siri fetches the current location, but can’t provide additional information through Maps or Yelp integration yet. Furthermore, we’ve received a number of reports from French and German users unable to look up data on Wolfram Alpha through Siri, suggesting that Wolfram integration is only available to English-speaking countries for now. (more…)

According to 9to5 Mac, supply for all current MacBook Pro models are constrained in anticipation of an imminent refresh. They claim that new part numbers have appeared in Apple’s inventory system for all three MacBook Pro sizes. The new model numbers are K90IA for the updated 13 inch model, K91A for the 15 inch and K92A for the 17 inch.

These model numbers, combined with last month’s rumour of a refresh, suggest that these models will be just a minor specification bump – rather than the rumoured redesign of the MacBook Pro. MacRumors reported earlier this year that such a redesign will probably debut sometime after Intel’s Ivy Bridge line of processors is released.

[Via MacRumors]

As the iPhone 4S begins its international rollout, lines have begun forming at Apple retail stores in preparation of tomorrow’s product launch. The iPhone 4S, announced at a media event last week, will go on sale tomorrow at 8 am in seven countries: US, Canada, UK, France, Germany, Japan and Australia. The device will be available in two colors (black, white) and three storage sizes (16 GB, 32 GB, 64 GB); in the United States, it will be available on carriers AT&T, Verizon and, for the first time, Sprint. Soon after the pre-orders for the device started online, Apple announced they had already topped 1 million; those who haven’t been able to pre-order an iPhone 4S, or have decided to avoid the online process altogether, are now camping out hoping to get one tomorrow morning.

As we did with our iPad 2 coverage earlier this year, we’re collecting some of the best photos and videos people waiting in line at Apple stores are posting online. We’ll be updating this post throughout the next 24 hours, so make sure to come back later for the latest updates and photos from around the globe.

If you want to send us photos or videos from your local Apple store line, send us an email at: tips at macstories.net

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As usual with every new Apple gadget, the team over at iFixit has decided to tear down the latest iPhone 4S – which officially comes out tomorrow in seven countries, albeit some customers have already managed to get their hands on it — to take a peek inside the improved hardware of Apple’s new iPhone. As a quick recap, the iPhone 4S represents a significant change from the iPhone 4 in terms of internal components: whereas the design is the same of the old-generation model, the 4S comes with a dual-core A5 processor, a new wireless system with “intelligent” antenna design capable of switching between two antennas, world phone capabilities for GSM roaming, and a new 8 megapixel camera sensor with backside illumination. We have already discussed how the iPhone 4S appears to be a great mix of hardware and software — on the iOS side, in fact, the device comes with exclusive access to Siri, a new voice assistant.

In their teardown, iFixit notes the iPhone 4S’ battery has an extra .05 WHrs over the iPhone 4. The iPhone 4S has, however, much power-consuming hardware than the older generation unit, which leads iFixit to believe “power consumption seems rather efficient” with 8 hours of 3G talk time, 6 hours of 3G browsing, and up to 10 hours of video/40 hours of music. The iPhone 4′s battery, part of iFixit’s teardown last year, featured 5.25Whr; the iPhone 4S does 5.3Whr with the same 3.7V polymer battery.

The iPhone 4S’s logic board seems to bear “a close resemblance” to its Verizon iPhone 4 counterpart; indeed, the iPhone 4S also shares the same exterior design of the older CDMA iPhone 4, which has little differences from the GSM iPhone 4. In taking a look at the logic board, iFixit notes the two major components are the new CPU and new 3G chipset from Qualcomm, listed below.

• Qualcomm MDM6610 chipset
• Apple A5 processor

As previously rumored, iFixit confirms the iPhone 4S has 512 MB of RAM – a marking on the A5 chip (“E4E4″) seems to confirm this. There was much speculation surrounding the iPhone 4S’ RAM as other rumors in the past claimed the new iPhone would have 1 GB of RAM — clearly that’s not the case.

Other chips identified on the logic board:

• Avago ACPM-7181 Power Amplifier
• Qualcomm RTR8605
• Skyworks 77464-20
• Toshiba THGVX1G7D2GLA08 16 GB 24 nm MLC NAND flash memory

Other notes of interest:

• Apple is using the same oscillating vibrator of the Verizon iPhone 4, rather than rotational electric motor found in the old GSM iPhone 4. This vibrator is softer and quieter than the GSM iPhone 4′s motor.
• The display assembly is similar to the GSM iPhone 4.

We’ll update this post with more details as iFixit uncovers more components during the tear down. For now, keep in mind that the iPhone 4S has a much improved processor, camera, same amount of RAM and completely re-engineered 3G system.

According to an article published by The Wall Street Journal last night, Apple is reportedly in talks with Hollywood studios to add streaming of movies to the iTunes Store.

Apple Inc. is negotiating with Hollywood studios for deals that would let people who buy movies from the iTunes Store watch streaming versions of those movies on Apple devices such as iPads or iPhones without manually transferring them, according to people familiar with the matter.

The Los Angeles Times has a similar report:

Representatives of the iPhone and iPad maker have been meeting with studios to finalize deals that would allow consumers to buy movies through iTunes and access them on any Apple device, according to knowledgeable people who requested anonymity because the discussions are private. The service is expected to launch in late 2011 or early 2012.

With the just-launched iCloud platform for media and data syncing, there are a few differences to consider when covering the subject of “streaming” and online storage. Whereas the WSJ mentions “streaming versions” of movies, the LA Times (at least initially) simply refers to access on any device. Considering the current iCloud model, the rumor seems to fall in line with the LA Times’ report — iTunes in the Cloud, a feature of iCloud for iTunes Store content, lets users buy once, re-download at any time, and store previously purchased items in the cloud. With iTunes in the Cloud there’s no “streaming version” of a song or TV show, as iCloud is effectively enabling users to access items on any device from a unified interface (you can read more in our iCloud overview). However, in the same article, the LA Times also states:

Under the plan Apple is proposing, users could stream movies they buy via iTunes on any device the company makes, such as the Apple TV, iPhones and iPads, as well as on PCs.

You may remember that ahead of iCloud’s announcement in June, a number of reports suggested Apple was working on a music streaming service — such service didn’t materialize at WWDC as Apple unveiled iTunes Match, a music service that scans & match music, but doesn’t allow for streaming in a way companies like Rdio or Spotify do. iTunes Match matches songs with Apple’s servers and uploads the rest to a cloud locker, enabling users to download their music on any device.

Technically, the difference between streaming and access shouldn’t be taken lightly. Whereas devices like the iPhone and iPad can store downloads in their local storage after they’ve pulled media from iCloud, the Apple TV, which works with iCloud but has no local storage, streams everything from Apple’s iTunes Store, keeping small portions of data in a local cache.

There is a lot of confusion surrounding the technical difference between streaming and download. Movies in iCloud have been rumored since May, and Apple went ahead and launched a service with online storage for apps, music, TV shows and documents but no movies. It’s unclear how movies will be stored in iCloud when a deal between Hollywood and Apple eventually happens, but when it does, the technical aspect of the system shouldn’t matter to the end user.